Successful companies use advertisements to make more sales. What can make an advertisement effective? Do you think advertisements are a bad thing or a good thing for society?
Advertisments are often used by multinational companies to lure more buyers and consequently increase their productivity. An effective marketing of a product can bag profit to the successful industrial giant. In such scenarios, it becomes difficult to judge whether the advertisments have a good or bad implication on society.
Today, a lot of fortune is spend on branding and advertising of a product. In this competitive era it is essential to stand out. Companies are desperate to show off their goods. Therefore, people are bombarded with the adverts in the form of TV commercials, hoardings, flyers and online ads. Moreover, sometimes they are willing to conduct a survey to know the needs of people and design products accordingly. For instance, after ordering food online from applications like zomato, it is mandatory to rate the service and food along with a descriptive review. Such initiatives not only makes advertising effective but also benefits to people as well as the service providers.
Although, sometimes advertising sets a bad precedent too. To begin with, sales and discounts always attracts the customers to buy things they do not require. Secondly, too much advertising causes competition in the market and thus the local shops and vendors incur losses.
However, adverts are a persuasive medium and if used judiciously it can contribute to society greatly. For instance, campaigns like 'beti bachao, beti bhadhao' and 'AIDS awareness campaigns' would send a positive message to the community.
All in all, it is true that many companies are utilizing advertisments to increase their financial gains while overlooking its impacts on society. Nevertheless, a thoughtful application of an effective marketing strategy could be extremely helpful.
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Grammar and spelling errors:
Line 2, column 28, Rule ID: BEEN_PART_AGREEMENT[1]
Message: Consider using a past participle here: 'spent'.
Suggestion: spent
...n society. Today, a lot of fortune is spend on branding and advertising of a produc...
^^^^^
Line 2, column 677, Rule ID: SENTENCE_FRAGMENT[1]
Message: “Although” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...eople as well as the service providers. Although, sometimes advertising sets a bad prece...
^^^^^^^^^
Transition Words or Phrases used:
accordingly, also, but, consequently, however, if, look, moreover, nevertheless, second, secondly, so, therefore, thus, well, while, for instance, as well as, it is true, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 11.0 13.1623246493 84% => OK
Auxiliary verbs: 4.0 7.85571142285 51% => OK
Conjunction : 12.0 10.4138276553 115% => OK
Relative clauses : 1.0 7.30460921844 14% => More relative clauses wanted.
Pronoun: 13.0 24.0651302605 54% => OK
Preposition: 38.0 41.998997996 90% => OK
Nominalization: 5.0 8.3376753507 60% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1493.0 1615.20841683 92% => OK
No of words: 275.0 315.596192385 87% => More content wanted.
Chars per words: 5.42909090909 5.12529762239 106% => OK
Fourth root words length: 4.07223819929 4.20363070211 97% => OK
Word Length SD: 3.14382511658 2.80592935109 112% => OK
Unique words: 176.0 176.041082164 100% => OK
Unique words percentage: 0.64 0.561755894193 114% => OK
syllable_count: 474.3 506.74238477 94% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 17.0 16.0721442886 106% => OK
Sentence length: 16.0 20.2975951904 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 29.3239866623 49.4020404114 59% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 87.8235294118 106.682146367 82% => OK
Words per sentence: 16.1764705882 20.7667163134 78% => OK
Discourse Markers: 10.8235294118 7.06120827912 153% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 4.0 3.9879759519 100% => OK
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.33761206079 0.244688304435 138% => OK
Sentence topic coherence: 0.0838984454367 0.084324248473 99% => OK
Sentence topic coherence SD: 0.0619715892596 0.0667982634062 93% => OK
Paragraph topic coherence: 0.156153116984 0.151304729494 103% => OK
Paragraph topic coherence SD: 0.0761461462984 0.056905535591 134% => OK
Essay readability:
automated_readability_index: 12.2 13.0946893788 93% => Automated_readability_index is low.
flesch_reading_ease: 46.78 50.2224549098 93% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 10.7 11.3001002004 95% => OK
coleman_liau_index: 13.92 12.4159519038 112% => OK
dale_chall_readability_score: 9.54 8.58950901804 111% => OK
difficult_words: 89.0 78.4519038076 113% => OK
linsear_write_formula: 7.5 9.78957915832 77% => OK
gunning_fog: 8.4 10.1190380762 83% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.