TPO 10 - Question 4Entertainment MerchandisingAn effective, widely used marketing practice in the entertainment industry is entertainment merchandising. Entertainment merchandising is a form of marketing in which the brand or image from one product is als

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TPO 10 - Question 4
Entertainment Merchandising
An effective, widely used marketing practice in the entertainment industry is entertainment merchandising. Entertainment merchandising is a form of marketing in which the brand or image from one product is also used to sell another. The practice of entertainment merchandising often occurs in connection with movies and television shows, especially those associated with children. For example, the success of a popular children’s television show may result in the marketing of toys that are designed to look like characters in the show or the situation may be reversed when a children’s television show is written to include characters that are based on already popular toys.

Speaking recording
Votes
Average: 6.6 (1 vote)
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Speaking category

Comments

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on vocabulary words:
No of characters: 609.0 592.248995984 103% => OK
No of words: 175.0 155.574297189 112% => OK
Chars per words: 3.48 3.80514564318 91% => OK
Fourth root words length: 3.63713576256 3.525876923 103% => OK
Word Length SD: 1.7528425893 1.79077849142 98% => OK
Unique words: 96.0 93.7148594378 102% => OK
Unique words percentage: 0.548571428571 0.604071249207 91% => More unique words wanted or less content wanted.
Syllable count: 200.7 185.844578313 108% => OK
Avg_syllables_per_word: 1.1 1.19417670683 92% => OK

Performance on coherence:
Topic speech coherence ratio: 0.0938868139765 0.0650381309087 144% => OK

Acoustic performance on paragraphs:
How many acoustic paragraphs: 1.0 4.35341365462 23% => Need more acoustic paragraphs.
Average paragraph length: 175.0 68.503853103 255% => The average paragraph length is high.
STD paragraph length: 0.0 21.3332995233 0% => OK
Average paragraph duration: 60.5 25.9943957902 233% => Need to control the rhythm of the speech
STD paragraph duration: 0.0 7.84667146824 0% => The duration of acoustic paragraphs keeps same.

Acoustic performance on sentences:
How many acoustic sentences: 44.0 42.0642570281 105% => OK
Average acoustic sentence length: 3.97727272727 4.02192344571 99% => OK
STD acoustic sentence length: 4.06475223646 3.1217529195 130% => OK
Average acoustic sentences duration: 1.36886363636 1.45093177766 94% => OK
STD acoustic sentences duration: 1.17244929316 0.99851816184 117% => OK

Acoustic performance on acoustic silence:(An acoustic silence means a little pause between two or more words)
How many acoustic silence: 40.0 39.0421686747 102% => OK
Total acoustic silence duration: 7.54 7.12997991968 106% => OK
Average acoustic silence duration: 0.1885 0.185688545393 102% => OK
STD acoustic silence duration: 0.136776277183 0.155154303396 88% => OK

Acoustic performance on acoustic words:
Total word duration: 50.01 47.1480722892 106% => OK
Average word duration: 0.285771428571 0.305395592593 94% => OK
STD word duration: 0.151877222164 0.189427763521 80% => OK

Disfluencies: like hesitations, or 'ehn' or taking a long time to pronounce a word:
How many disfluencies: 7.0 7.94979919679 88% => OK
Total_disfluencies_duration: 4.91 6.2937751004 78% => OK
Total acoustic noise duration: 0.76 3.39508032129 22% => Good job. The lower, the better.

Acoustic rates:
Total speech duration: 60.5 59.7592369478 101% => Need to finish the speech on time.
Compare to expected duration: 1.00833333333 0.995987282463 101% => OK
Rate of silence: 0.661157024793 0.656000678711 101% => OK
Rate of speech: 2.89256198347 2.60215298798 111% => OK
Rate of speech by unique words: 1.5867768595 1.56821927147 101% => OK
Rate of word duration by unique words: 1.91961607678 1.99336655568 96% => OK
Average articulation rates: 0.372553428571 0.317803793328 117% => OK

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Rates: 66.6666666667 out of 100
Scores by speech e-grader: 20.0 Out of 30
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Note: the speech e-grader does NOT examine the meaning of words and ideas.