TPO 05 - Question 4 Target Marketing Advertisers in the past have used radio and television in an attempt to provide information about their products to large, general audiences; it was once thought that the best way to sell a product was to advertise it

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on vocabulary words:
No of characters: 664.0 592.248995984 112% => OK
No of words: 171.0 155.574297189 110% => OK
Chars per words: 3.88304093567 3.80514564318 102% => OK
Fourth root words length: 3.61617157096 3.525876923 103% => OK
Word Length SD: 1.79287220758 1.79077849142 100% => OK
Unique words: 99.0 93.7148594378 106% => OK
Unique words percentage: 0.578947368421 0.604071249207 96% => OK
Syllable count: 197.1 185.844578313 106% => OK
Avg_syllables_per_word: 1.2 1.19417670683 100% => OK

Performance on coherence:
Topic speech coherence ratio: 0.0707055423314 0.0650381309087 109% => OK

Acoustic performance on paragraphs:
How many acoustic paragraphs: 3.0 4.35341365462 69% => OK
Average paragraph length: 57.0 68.503853103 83% => OK
STD paragraph length: 28.994252304 21.3332995233 136% => OK
Average paragraph duration: 19.8333333333 25.9943957902 76% => OK
STD paragraph duration: 9.39005265634 7.84667146824 120% => OK

Acoustic performance on sentences:
How many acoustic sentences: 29.0 42.0642570281 69% => OK
Average acoustic sentence length: 5.89655172414 4.02192344571 147% => OK
STD acoustic sentence length: 4.43609666561 3.1217529195 142% => OK
Average acoustic sentences duration: 1.99862068966 1.45093177766 138% => OK
STD acoustic sentences duration: 1.42838641574 0.99851816184 143% => OK

Acoustic performance on acoustic silence:(An acoustic silence means a little pause between two or more words)
How many acoustic silence: 24.0 39.0421686747 61% => OK
Total acoustic silence duration: 3.17 7.12997991968 44% => OK
Average acoustic silence duration: 0.132083333333 0.185688545393 71% => Maybe the speech rate is too fast.
STD acoustic silence duration: 0.118567110626 0.155154303396 76% => OK

Acoustic performance on acoustic words:
Total word duration: 51.44 47.1480722892 109% => OK
Average word duration: 0.30081871345 0.305395592593 99% => OK
STD word duration: 0.169710544427 0.189427763521 90% => OK

Disfluencies: like hesitations, or 'ehn' or taking a long time to pronounce a word:
How many disfluencies: 10.0 7.94979919679 126% => It may have 'ehn' in the speaking, or it has hesitations or overlapping speeches.
Total_disfluencies_duration: 7.46 6.2937751004 119% => OK
Total acoustic noise duration: 2.85 3.39508032129 84% => OK

Acoustic rates:
Total speech duration: 59.5 59.7592369478 100% => OK
Compare to expected duration: 0.991666666667 0.995987282463 100% => OK
Rate of silence: 0.403361344538 0.656000678711 61% => OK
Rate of speech: 2.87394957983 2.60215298798 110% => OK
Rate of speech by unique words: 1.66386554622 1.56821927147 106% => OK
Rate of word duration by unique words: 1.92457231726 1.99336655568 97% => OK
Average articulation rates: 0.275062233918 0.317803793328 87% => OK

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Rates: 83.3333333333 out of 100
Scores by speech e-grader: 25.0 Out of 30
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Note: the speech e-grader does NOT examine the meaning of words and ideas.

21 in 30

in the introduction:
not focus on 'small audiences', but 'smaller audiences', they have compete different ideas.

in the reason one, it is not addressed exactly. should be something like:

In the first example, a cellphone advertisement targeting young people is shown during a pop music program. The ad will focus on how fun the phone is to use, and it is colorful. It will also show kids having a good time with friends when using the phone.