"Despite its downtown location, the Rialto Movie Theater, a local institution for five decades, must make big changes or close its doors forever. It should follow the example of the new Apex Theater in the mall outside of town(1). When the Apex opened last year, it featured a video arcade, plush carpeting and seats, and a state-of-the-art sound system(2,3). Furthermore, in a recent survey, over 85 percent of respondents (4)reported that the high price of newly released movies prevents them from going to the movies more than five times per year. Thus, if the Rialto intends to hold on to its share of a decreasing pool of moviegoers, it must(6) offer the same features as Apex(5)."
In this argument, the manager conclude that Dialto Theater should offers the same feature as Apex do. To justify this conclusion, the manager shows the excellent hardware of Apex Theater and present a survey, showing that it is the high price preventing a large amount of audiences go to the cinema frequently. However, the argument contains some unjustifiable assumptions which may weaken the validity of the conclusion.
The manager assume that the new Apex Theater will harvest a commercial success and that is why the Rialto Movie Theater should learn for the hardware condition. However, some assumptions should be confirmed to bolster this conclusion. Actually, there is no reason to ensure that the Apex Theater will gain a huge success. May be the excellent hardware makes the ticket price higher which may have pessimistic influence on the profit it takes. Even if the truly success is taken place in the Apex Theater, it is unreasonable to ensure that the key to the theater’s thrive are the features mentioned above. To verify the augments, the manager should do more surveys to confirm if the features in the Apex Theater are worthy to learn.
A recent survey is brought by the manager to show the price burden stop some respondents from going to theater frequently. In fact, it is still unclear if the respondents can present the whole citizen in the downtown and if the price of the ticket is truly high. For the former one, respondents of this survey may consist of the people with poor economic condition. And they can not represent the major consumer of the theater. Besides, for the latter one, there has possibility that the consumers lie to the survey for their money-saving propose even if the ticket price is low enough for everybody. The tenability of the survey should be confirmed by the manager in order to verify the conclusion.
The manager suggests imitating the same feature of the Apex Theater in order to share the decreasing pool of moviegoers. However, the same features of different theater may intensify rather than release the competition between two theaters and the manager ignore some disadvantages after the imitation. There must have some loyal consumers of the Rialto Theater. Just imagine, if a theater that you are familiar and fond are transferring to another theater style which you don’t like at all. Will you go to the theater again? The answer is no. So the manager should evaluate the assumption and balance the eager of the loyal consumers and the new consumers.
To sum up, with the reevaluation of the assumption, by dueling with the problems mentioned before, a more prudent and comprehensive decision will be made.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-08-20 | lyu yi | 69 | view |
| 2019-08-14 | pyash | 63 | view |
| 2019-08-07 | yyusong | 86 | view |
| 2019-04-30 | manikantanalla | 50 | view |
| 2019-04-30 | manikantanalla | 55 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 4.0 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 22 15
No. of Words: 449 350
No. of Characters: 2178 1500
No. of Different Words: 202 200
Fourth Root of Number of Words: 4.603 4.7
Average Word Length: 4.851 4.6
Word Length SD: 2.615 2.4
No. of Words greater than 5 chars: 165 100
No. of Words greater than 6 chars: 124 80
No. of Words greater than 7 chars: 71 40
No. of Words greater than 8 chars: 49 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 20.409 21.0
Sentence Length SD: 7.056 7.5
Use of Discourse Markers (%): 0.591 0.12
Sentence-Text Coherence: 0.336 0.35
Sentence-Para Coherence: 0.524 0.50
Sentence-Sentence Coherence: 0.106 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 13, Rule ID: MASS_AGREEMENT[2]
Message: Possible agreement error - use third-person verb forms for singular and mass nouns: 'assumes'.
Suggestion: assumes
...idity of the conclusion. The manager assume that the new Apex Theater will harvest ...
^^^^^^
Line 3, column 327, Rule ID: HE_VERB_AGR[8]
Message: The proper name in singular (May) must be used with a third-person verb: 'is'.
Suggestion: is
...x Theater will gain a huge success. May be the excellent hardware makes the ticket...
^^
Transition Words or Phrases used:
actually, besides, however, if, may, so, still, in fact, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 19.6327345309 92% => OK
Auxiliary verbs: 18.0 12.9520958084 139% => OK
Conjunction : 9.0 11.1786427146 81% => OK
Relative clauses : 11.0 13.6137724551 81% => OK
Pronoun: 21.0 28.8173652695 73% => OK
Preposition: 53.0 55.5748502994 95% => OK
Nominalization: 11.0 16.3942115768 67% => OK
Performance on vocabulary words:
No of characters: 2247.0 2260.96107784 99% => OK
No of words: 448.0 441.139720559 102% => OK
Chars per words: 5.015625 5.12650576532 98% => OK
Fourth root words length: 4.60065326758 4.56307096286 101% => OK
Word Length SD: 2.72747672125 2.78398813304 98% => OK
Unique words: 202.0 204.123752495 99% => OK
Unique words percentage: 0.450892857143 0.468620217663 96% => OK
syllable_count: 707.4 705.55239521 100% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 11.0 8.76447105788 126% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 7.0 4.22255489022 166% => OK
Performance on sentences:
How many sentences: 23.0 19.7664670659 116% => OK
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 46.2439082996 57.8364921388 80% => OK
Chars per sentence: 97.6956521739 119.503703932 82% => OK
Words per sentence: 19.4782608696 23.324526521 84% => OK
Discourse Markers: 2.86956521739 5.70786347227 50% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 11.0 8.20758483034 134% => OK
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 4.0 4.67664670659 86% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.212647803666 0.218282227539 97% => OK
Sentence topic coherence: 0.0715960430525 0.0743258471296 96% => OK
Sentence topic coherence SD: 0.0584507992634 0.0701772020484 83% => OK
Paragraph topic coherence: 0.116197269406 0.128457276422 90% => OK
Paragraph topic coherence SD: 0.0774327824491 0.0628817314937 123% => OK
Essay readability:
automated_readability_index: 12.0 14.3799401198 83% => Automated_readability_index is low.
flesch_reading_ease: 52.19 48.3550499002 108% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 10.7 12.197005988 88% => OK
coleman_liau_index: 11.84 12.5979740519 94% => OK
dale_chall_readability_score: 8.1 8.32208582834 97% => OK
difficult_words: 100.0 98.500998004 102% => OK
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.