The following appeared in a memo from the owner of a chain of cheese stores located throughout the United States For many years all the stores in our chain have stocked a wide variety of both domestic and imported cheeses Last year however all of the five

In the memo from the owner of a chain of cheese stores located in Unites States it is suggested to discontinue import of cheese and focus primarily on domestic cheeses. The author has come to such a conclusion based on findings of a recent survey and the current market trend for cheese. However, while the claim drawn in the argument might ultimately prove valid, the author needs to provide three crucial pieces of evidence to bolster its validity.

First of all, evidence regarding the details of the survey is needed. Perhaps, the survey was not conducted properly and participants of the survey might be in small number or were from same locations where domestic cheese is dominant in consumption and it may not be the case for other regions of the United States. Further, the increasing preference for domestic cheese maybe because of other reasons like need to refrigerate imported cheese which might be not needed for domestic cheese. If the above scenarios hold merits, then the conclusion drawn by the author does not hold water.

Second of all, evidence regarding the profits and bestselling cheese products for other stores needs to be provided. It is possible that other stores can have imported cheese as their best seller and most of the profit for that particular store is coming from imported cheese. Further the preference of domestic cheese in the Wisconsin store can be due to availability of fresh milk from the cattle farms in the region due to which domestic cheese provides utmost quality and hence all of the best five selling cheeses are domestic cheddar cheeses. If the above cases are true the suggestion to discontinue imported cheese is not pragmatic.

Finally, the evidence regarding the imported cheese are needed. It can be possible that the quality control of these is not so stringent because of which cheese with bad quality and pungent smell may be observed and hence customer trust on these products is lost. Furthermore, it is also possible that there is some fault in the transportation of imported cheese, like more temperature than recommended in the vehicle in which it is been transported which is causing its reducing quality. If the evidence for the above is provided accordingly actions can be taken and there will be no need to discontinue stocking imported cheese from the stores.

Although the author may not be evaluating the given condition in its entirety the conclusion and information associated with it cannot be written off either. There is no smoke without fire and the author must have had compelling reasons to make such a strong conclusion, however, since the reasons have not been mentioned here, the argument as it stands cannot be said holistic. More evidence is needed to make the given argument stronger.

Votes
Average: 5.4 (3 votes)
Essay Categories

Grammar and spelling errors:
Line 3, column 483, Rule ID: ALL_OF_THE[1]
Message: Simply use 'all the'.
Suggestion: all the
...heese provides utmost quality and hence all of the best five selling cheeses are domestic ...
^^^^^^^^^^
Line 3, column 550, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...g cheeses are domestic cheddar cheeses. If the above cases are true the suggestion...
^^

Transition Words or Phrases used:
accordingly, also, finally, first, furthermore, hence, however, if, may, regarding, second, so, then, while, first of all

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 34.0 19.6327345309 173% => OK
Auxiliary verbs: 16.0 12.9520958084 124% => OK
Conjunction : 13.0 11.1786427146 116% => OK
Relative clauses : 10.0 13.6137724551 73% => More relative clauses wanted.
Pronoun: 18.0 28.8173652695 62% => OK
Preposition: 63.0 55.5748502994 113% => OK
Nominalization: 16.0 16.3942115768 98% => OK

Performance on vocabulary words:
No of characters: 2320.0 2260.96107784 103% => OK
No of words: 464.0 441.139720559 105% => OK
Chars per words: 5.0 5.12650576532 98% => OK
Fourth root words length: 4.64119157421 4.56307096286 102% => OK
Word Length SD: 2.59740302795 2.78398813304 93% => OK
Unique words: 211.0 204.123752495 103% => OK
Unique words percentage: 0.45474137931 0.468620217663 97% => OK
syllable_count: 734.4 705.55239521 104% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK

Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 25.0 22.8473053892 109% => OK
Sentence length SD: 61.6818049487 57.8364921388 107% => OK
Chars per sentence: 128.888888889 119.503703932 108% => OK
Words per sentence: 25.7777777778 23.324526521 111% => OK
Discourse Markers: 6.72222222222 5.70786347227 118% => OK
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.272853744047 0.218282227539 125% => OK
Sentence topic coherence: 0.0975080389892 0.0743258471296 131% => OK
Sentence topic coherence SD: 0.105070191943 0.0701772020484 150% => OK
Paragraph topic coherence: 0.136237980459 0.128457276422 106% => OK
Paragraph topic coherence SD: 0.110237432609 0.0628817314937 175% => OK

Essay readability:
automated_readability_index: 15.0 14.3799401198 104% => OK
flesch_reading_ease: 46.1 48.3550499002 95% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 13.0 12.197005988 107% => OK
coleman_liau_index: 12.02 12.5979740519 95% => OK
dale_chall_readability_score: 8.31 8.32208582834 100% => OK
difficult_words: 101.0 98.500998004 103% => OK
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 12.0 11.1389221557 108% => OK
text_standard: 13.0 11.9071856287 109% => OK
What are above readability scores?

---------------------

Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Grammar and spelling errors:
Line 3, column 483, Rule ID: ALL_OF_THE[1]
Message: Simply use 'all the'.
Suggestion: all the
...heese provides utmost quality and hence all of the best five selling cheeses are domestic ...
^^^^^^^^^^
Line 3, column 550, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...g cheeses are domestic cheddar cheeses. If the above cases are true the suggestion...
^^

Transition Words or Phrases used:
accordingly, also, finally, first, furthermore, hence, however, if, may, regarding, second, so, then, while, first of all

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 34.0 19.6327345309 173% => OK
Auxiliary verbs: 16.0 12.9520958084 124% => OK
Conjunction : 13.0 11.1786427146 116% => OK
Relative clauses : 10.0 13.6137724551 73% => More relative clauses wanted.
Pronoun: 18.0 28.8173652695 62% => OK
Preposition: 63.0 55.5748502994 113% => OK
Nominalization: 16.0 16.3942115768 98% => OK

Performance on vocabulary words:
No of characters: 2320.0 2260.96107784 103% => OK
No of words: 464.0 441.139720559 105% => OK
Chars per words: 5.0 5.12650576532 98% => OK
Fourth root words length: 4.64119157421 4.56307096286 102% => OK
Word Length SD: 2.59740302795 2.78398813304 93% => OK
Unique words: 211.0 204.123752495 103% => OK
Unique words percentage: 0.45474137931 0.468620217663 97% => OK
syllable_count: 734.4 705.55239521 104% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK

Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 25.0 22.8473053892 109% => OK
Sentence length SD: 61.6818049487 57.8364921388 107% => OK
Chars per sentence: 128.888888889 119.503703932 108% => OK
Words per sentence: 25.7777777778 23.324526521 111% => OK
Discourse Markers: 6.72222222222 5.70786347227 118% => OK
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.272853744047 0.218282227539 125% => OK
Sentence topic coherence: 0.0975080389892 0.0743258471296 131% => OK
Sentence topic coherence SD: 0.105070191943 0.0701772020484 150% => OK
Paragraph topic coherence: 0.136237980459 0.128457276422 106% => OK
Paragraph topic coherence SD: 0.110237432609 0.0628817314937 175% => OK

Essay readability:
automated_readability_index: 15.0 14.3799401198 104% => OK
flesch_reading_ease: 46.1 48.3550499002 95% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 13.0 12.197005988 107% => OK
coleman_liau_index: 12.02 12.5979740519 95% => OK
dale_chall_readability_score: 8.31 8.32208582834 100% => OK
difficult_words: 101.0 98.500998004 103% => OK
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 12.0 11.1389221557 108% => OK
text_standard: 13.0 11.9071856287 109% => OK
What are above readability scores?

---------------------

Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 2 2
No. of Sentences: 18 15
No. of Words: 464 350
No. of Characters: 2272 1500
No. of Different Words: 206 200
Fourth Root of Number of Words: 4.641 4.7
Average Word Length: 4.897 4.6
Word Length SD: 2.543 2.4
No. of Words greater than 5 chars: 175 100
No. of Words greater than 6 chars: 119 80
No. of Words greater than 7 chars: 84 40
No. of Words greater than 8 chars: 41 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 25.778 21.0
Sentence Length SD: 10.742 7.5
Use of Discourse Markers (%): 0.722 0.12
Sentence-Text Coherence: 0.348 0.35
Sentence-Para Coherence: 0.569 0.50
Sentence-Sentence Coherence: 0.089 0.07
Number of Paragraphs: 5 5