The following appeared in a memorandum from the general manager of KNOW radio station.
"Several factors indicate that radio station KNOW should shift its programming from rock-and-roll music to a continuous news format. Consider, for example, that the number of people in our listening area over fifty years of age has increased dramatically, while our total number of listeners has declined. Also, music stores in our area report decreased sales of recorded music. Finally, continuous news stations in neighboring cities have been very successful. The switch from rock-and-roll music to 24-hour news will attract older listeners and secure KNOW radio's future."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
The general manager of KNOW radio station proposes a switch from rock-and-roll music to 24-hour news in order to attract listeners and secure KNOW radio's future. However, his proposal is rife with loop holes, faulty assumptions and logical fallacies.
Firstly, the general manager cites a dramatic increase in the population of people over fifty years of age, whom he assumes to have an aversion to rock-and-roll music without presenting any substantial facts or evidence. Merely this fact cannot cause a decline in the number of average listeners of the radio station. A valid and reliable survey must be conducted in order to cement this idea that older people will prefer to listen news over rock-and-roll music.
Secondly, the manager presents the fact that the local music stores have reported a decrease in sales of recorded. This doesn't directly correlate with the decline in listeners of rock-and-roll music. The decline in records sales can be attributed to numerous factors like the current economic condition of the state and people's willingness to spend money on music records. Perhaps people prefer to buy music electronically or stream for music on the internet. Hence, a direct correlation cannot be established between decreased sales at the local music store and a decrease in the number of listeners of KNOW radio station.
Furthermore, the general manager in his memorandum writes that continuous news stations in neighboring cities have been very successful. This does not necessarily mean that KNOW radio station can also expect similar results. Moreover, the manager doesn't explicitly defines what he means by being successful, neither does he take into account the variance in the demographics and interests of people of distinct cites.
Even though the general manager presents a well meaning proposal in his memorandum, he fails to make a cogent and persuasive case that substituting rock-and-roll music for 24-hour news will consequently produce an increase in listeners.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2018-06-26 | valay_aura | 62 | view |
| 2017-07-27 | roncy | view | |
| 2016-09-03 | stressedhydroxymethyl | 50 | view |
| 2015-11-08 | EugeneDubinchuk | 70 | view |
| 2014-12-23 | siamakd | 60 | view |
Grammar and spelling errors:
Line 5, column 121, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...d a decrease in sales of recorded. This doesnt directly correlate with the decline in ...
^^^^^^
Line 7, column 248, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
... similar results. Moreover, the manager doesnt explicitly defines what he means by bei...
^^^^^^
Discourse Markers used:
['also', 'but', 'consequently', 'first', 'firstly', 'furthermore', 'hence', 'however', 'if', 'moreover', 'second', 'secondly', 'so', 'well']
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance in Part of Speech:
Nouns: 0.296187683284 0.25644967241 115% => OK
Verbs: 0.134897360704 0.15541462614 87% => OK
Adjectives: 0.0967741935484 0.0836205057962 116% => OK
Adverbs: 0.058651026393 0.0520304965353 113% => OK
Pronouns: 0.0205278592375 0.0272364105082 75% => OK
Prepositions: 0.131964809384 0.125424944231 105% => OK
Participles: 0.0322580645161 0.0416121511921 78% => OK
Conjunctions: 2.85616208916 2.79052419416 102% => OK
Infinitives: 0.0293255131965 0.026700313972 110% => OK
Particles: 0.0 0.001811407834 0% => OK
Determiners: 0.105571847507 0.113004496875 93% => OK
Modal_auxiliary: 0.0205278592375 0.0255425247493 80% => OK
WH_determiners: 0.00879765395894 0.0127820249294 69% => OK
Vocabulary words and sentences:
No of characters: 2006.0 2731.13054187 73% => OK
No of words: 315.0 446.07635468 71% => More content wanted.
Chars per words: 6.36825396825 6.12365571057 104% => OK
Fourth root words length: 4.21286593061 4.57801047555 92% => OK
words length more than 5 chars: 0.431746031746 0.378187486979 114% => OK
words length more than 6 chars: 0.326984126984 0.287650121315 114% => OK
words length more than 7 chars: 0.215873015873 0.208842608468 103% => OK
words length more than 8 chars: 0.136507936508 0.135150697306 101% => OK
Word Length SD: 2.85616208916 2.79052419416 102% => OK
Unique words: 172.0 207.018472906 83% => More unique words wanted.
Unique words percentage: 0.546031746032 0.469332199767 116% => OK
Word variations: 57.5189575668 52.1807786196 110% => OK
How many sentences: 14.0 20.039408867 70% => OK
Sentence length: 22.5 23.2022227129 97% => OK
Sentence length SD: 49.6440390404 57.7814097925 86% => OK
Chars per sentence: 143.285714286 141.986410481 101% => OK
Words per sentence: 22.5 23.2022227129 97% => OK
Discourse Markers: 1.0 0.724660767414 138% => OK
Paragraphs: 5.0 5.14285714286 97% => OK
Language errors: 2.0 3.58251231527 56% => OK
Readability: 55.1984126984 51.9672348444 106% => OK
Elegance: 2.15068493151 1.8405768891 117% => OK
Coherence and Cohesion:
Essay topic to essay body coherence: 0.505939024226 0.441005458295 115% => OK
Sentence sentence coherence: 0.0773285709881 0.135418324435 57% => OK
Sentence sentence coherence SD: 0.0479025489373 0.0829849096947 58% => OK
Sentence paragraph coherence: 0.616888286723 0.58762219726 105% => OK
Sentence paragraph coherence SD: 0.164331509997 0.147661913831 111% => OK
Sentence topic coherence: 0.214521144622 0.193483328276 111% => OK
Sentence topic coherence SD: 0.0871095504231 0.0970749176394 90% => OK
Paragraph paragraph coherence: 0.355185392829 0.42659136922 83% => OK
Paragraph paragraph coherence SD: 0.107218893105 0.0774707102158 138% => OK
Paragraph topic coherence: 0.326936479426 0.312017818177 105% => OK
Paragraph topic coherence SD: 0.0466218162279 0.0698173142475 67% => The ideas may be duplicated in paragraphs.
Task Achievement:
Sentences with positive sentiment : 7.0 8.33743842365 84% => OK
Sentences with negative sentiment : 2.0 6.87684729064 29% => OK
Sentences with neutral sentiment: 5.0 4.82512315271 104% => OK
Positive topic words: 7.0 6.46551724138 108% => OK
Negative topic words: 1.0 5.36822660099 19% => More negative topic words wanted.
Neutral topic words: 4.0 2.82389162562 142% => OK
Total topic words: 12.0 14.657635468 82% => OK
What are sentences with positive/Negative/neutral sentiment?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: This is not the final score. The e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.