The following is a memorandum from the business manager of a television station.
"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted
The author of the memorandum has concluded that the viewers to the late night news program has decreased due to the reduction in the time devoted to the local and weather news . He put forth the increase in the complaints from the viewers on the coverage of local and weather news , the cancellation of the advertising contracts with them as the reason for his stance . Though the argument may look rhetoric, it has a raft amount of loops and holes and needed to evaluated further to make it a convincing one.
To begin with , the author has made an assumption that the complaints from the viewers on the local and weather news is only on its coverage , however it is possible that the viewers might have questioned the veracity of the information provided by the news program on these categories , if this is the case then the argument falls apart as it states that the argument maintains that the complaints is due to the coverage , the author may argue against it stating that the complaints received recently are mostly on the coverage since the inception of the program , it can be countered by stating that the few articles on the candor of the information they put forth has been severely castigated by an article leading to reduction in the viewers.
The author has made assumption that advertising contract has been cancelled due to the time devoted for the local and weather news , However it is possible that the news broadcasting television may be a national one not an international one and the advertising company might have desired to reach a TV station that is international one , so that it has coverage across the seas , if this has merit then the argument falls apart , as it owes the contract cancellation to the time of telecast of the local and weather news. If the author argues that the TV station is the international one, then it can be weakened by attributing the reduction in number of viewers to the contract cancellation.
In conclusion , the argument as it stands now , is filled with unwarranted assumption and the conclusion at present is unpersuasive at the best and specious at the worst , thus leading to the rejection of the proposal from the business manager.
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Comments
Essay evaluation report
Need to argue against the conclusion always. For this topic it is:
Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs.
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Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 9 15
No. of Words: 379 350
No. of Characters: 1779 1500
No. of Different Words: 147 200
Fourth Root of Number of Words: 4.412 4.7
Average Word Length: 4.694 4.6
Word Length SD: 2.744 2.4
No. of Words greater than 5 chars: 120 100
No. of Words greater than 6 chars: 102 80
No. of Words greater than 7 chars: 71 40
No. of Words greater than 8 chars: 42 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 42.111 21.0
Sentence Length SD: 25.48 7.5
Use of Discourse Markers (%): 0.556 0.12
Sentence-Text Coherence: 0.48 0.35
Sentence-Para Coherence: 0.692 0.50
Sentence-Sentence Coherence: 0.136 0.07
Number of Paragraphs: 4 5
Grammar and spelling errors:
Line 1, column 176, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...me devoted to the local and weather news . He put forth the increase in the compla...
^^
Line 1, column 281, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...n the coverage of local and weather news , the cancellation of the advertising con...
^^
Line 1, column 368, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...s with them as the reason for his stance . Though the argument may look rhetoric, ...
^^
Line 3, column 14, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...ke it a convincing one. To begin with , the author has made an assumption that ...
^^
Line 3, column 141, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...and weather news is only on its coverage , however it is possible that the viewers...
^^
Line 3, column 286, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
... by the news program on these categories , if this is the case then the argument f...
^^
Line 3, column 422, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...at the complaints is due to the coverage , the author may argue against it stating...
^^
Line 3, column 564, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...erage since the inception of the program , it can be countered by stating that the...
^^
Line 5, column 131, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...e devoted for the local and weather news , However it is possible that the news br...
^^
Line 5, column 336, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...h a TV station that is international one , so that it has coverage across the seas...
^^
Line 5, column 378, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
... so that it has coverage across the seas , if this has merit then the argument fal...
^^
Line 5, column 428, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
... has merit then the argument falls apart , as it owes the contract cancellation to...
^^
Line 7, column 14, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
... contract cancellation. In conclusion , the argument as it stands now , is fill...
^^
Line 7, column 46, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...nclusion , the argument as it stands now , is filled with unwarranted assumption a...
^^
Line 7, column 170, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...ve at the best and specious at the worst , thus leading to the rejection of the pr...
^^
Transition Words or Phrases used:
but, however, if, look, may, so, then, thus, in conclusion, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 15.0 19.6327345309 76% => OK
Auxiliary verbs: 7.0 12.9520958084 54% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 12.0 13.6137724551 88% => OK
Pronoun: 31.0 28.8173652695 108% => OK
Preposition: 51.0 55.5748502994 92% => OK
Nominalization: 20.0 16.3942115768 122% => OK
Performance on vocabulary words:
No of characters: 1819.0 2260.96107784 80% => OK
No of words: 379.0 441.139720559 86% => More content wanted.
Chars per words: 4.79947229551 5.12650576532 94% => OK
Fourth root words length: 4.41224685777 4.56307096286 97% => OK
Word Length SD: 2.79707522747 2.78398813304 100% => OK
Unique words: 149.0 204.123752495 73% => More unique words wanted.
Unique words percentage: 0.393139841689 0.468620217663 84% => More unique words wanted or less content wanted.
syllable_count: 562.5 705.55239521 80% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 7.0 19.7664670659 35% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 54.0 22.8473053892 236% => The Avg. Sentence Length is relatively long.
Sentence length SD: 213.681242671 57.8364921388 369% => The lengths of sentences changed so frequently.
Chars per sentence: 259.857142857 119.503703932 217% => Less chars_per_sentence wanted.
Words per sentence: 54.1428571429 23.324526521 232% => Less words per sentence wanted.
Discourse Markers: 10.4285714286 5.70786347227 183% => OK
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 15.0 5.25449101796 285% => Less language errors wanted.
Sentences with positive sentiment : 3.0 8.20758483034 37% => More positive sentences wanted.
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 0.0 4.67664670659 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.271959157729 0.218282227539 125% => OK
Sentence topic coherence: 0.138936965181 0.0743258471296 187% => OK
Sentence topic coherence SD: 0.135912322352 0.0701772020484 194% => OK
Paragraph topic coherence: 0.162923899033 0.128457276422 127% => OK
Paragraph topic coherence SD: 0.0994138175634 0.0628817314937 158% => OK
Essay readability:
automated_readability_index: 28.2 14.3799401198 196% => OK
flesch_reading_ease: 25.13 48.3550499002 52% => Flesch_reading_ease is low.
smog_index: 13.0 7.1628742515 181% => OK
flesch_kincaid_grade: 23.2 12.197005988 190% => OK
coleman_liau_index: 11.45 12.5979740519 91% => OK
dale_chall_readability_score: 8.94 8.32208582834 107% => OK
difficult_words: 63.0 98.500998004 64% => More difficult words wanted.
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 23.6 11.1389221557 212% => Gunning_fog is high.
text_standard: 24.0 11.9071856287 202% => The average readability is very high. Good job!
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.