The following is taken from a memo from the advertising
director of the Super Screen Movie Production Company.
“According to a recent report from our marketing department,
during the past year, fewer people attended Super
Screen-produced movies than in any other year. And yet the
percentage of positive reviews by movie reviewers about
specific Super Screen movies actually increased during the past
year. Clearly, the contents of these reviews are not reaching
enough of our prospective viewers. Thus, the problem lies not
with the quality of our movies but with the public's lack of
awareness that movies of good quality are available. Super
Screen should therefore allocate a greater share of its budget
next year to reaching the public through advertising.”
Write a response in which you discuss what questions
would need to be answered in order to decide whether the
recommendation and the argument on which it is based are
reasonable. Be sure to explain how the answers to these
questions would help to evaluate the recommendation.
It is opined that the problem faced at Super screen lied with the public's lack of awareness that movies of good quality were available therefore diving into a conclusion that allocating a greater share of its budget next year to reach the public through adveritising would be put in place to soothe the situation. However, the assertation that the decline in the number of peole who attended Super Screen -produced movies that year was as a result of the viewer lack of knowledge about their production cannot be totally justified except some other question are answered. Therfore, some questions on the type of movies produced that year, the content of the reviewer- where they positive or negative?, if the quality was good, was it affordable? are but a few question that would be addressed below.
First, the question on the type of movies produced was it catchy or just for production sake was not addressed. In a society where people are attracted to what makes them either relax after a long day or for entertainment, is a germane question. if the movies the SS produced was not suiting into the present need of the public, it would definitely not be attended.
Second, the management has not also considered the real content of the reviewers if they were positive or negative. A proper investigation need be done regarding this question, as addressing it may proffer solution to the SS movies. Did they actually like the movie or it castigated it? all this must be looked into.
Also, the afforability of attending a Super Screen production was in question as most people would consider their wallet before spending on a movie. Was is at a discount, at first view, or what were the attractive offers to the viewers?. A better result can be gotten if this is put in place to accomodative more viewers.
Conclusively, as asserted that advertisment has to increase so also do other areas if further investigation on what went wrong for this particular year would help strenghthen their decisions. Some of the question mentioned above could help them figure out the companies area of deficiencies.
In conclusion, the opinion that the problem faced at Super Screen lied with the public's lack of awareness that movies of good quality were available therefore diving into a conclusion that allocating a greater share of its budget next year to reach the public through adveritising would be put in place to soothe the situation, calls for the above questions to be analysed.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-08-29 | Eurus Psycho Version | 55 | view |
| 2023-08-21 | riyarmy | 54 | view |
| 2023-08-14 | Saket Choudhary | 68 | view |
| 2023-08-13 | Fahim Shahriar Khan | 58 | view |
| 2023-08-11 | Tanvi Sanandiya | 55 | view |
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Comments
e-rater score report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 5 2
No. of Spelling Errors: 12 2
No. of Sentences: 14 15
No. of Words: 420 350
No. of Characters: 2016 1500
No. of Different Words: 185 200
Fourth Root of Number of Words: 4.527 4.7
Average Word Length: 4.8 4.6
Word Length SD: 2.686 2.4
No. of Words greater than 5 chars: 142 100
No. of Words greater than 6 chars: 102 80
No. of Words greater than 7 chars: 79 40
No. of Words greater than 8 chars: 49 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 30 21.0
Sentence Length SD: 15.311 7.5
Use of Discourse Markers (%): 0.929 0.12
Sentence-Text Coherence: 0.342 0.35
Sentence-Para Coherence: 0.601 0.50
Sentence-Sentence Coherence: 0.093 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 747, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Are
...he quality was good, was it affordable? are but a few question that would be addres...
^^^
Line 1, column 757, Rule ID: MANY_NN[1]
Message: Possible agreement error. The noun question seems to be countable; consider using: 'few questions'.
Suggestion: few questions
... was good, was it affordable? are but a few question that would be addressed below. First,...
^^^^^^^^^^^^
Line 2, column 247, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: If
...r entertainment, is a germane question. if the movies the SS produced was not suit...
^^
Line 2, column 367, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...c, it would definitely not be attended. Second, the management has not also cons...
^^^
Line 3, column 288, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: All
...lly like the movie or it castigated it? all this must be looked into. Also, the a...
^^^
Line 5, column 193, Rule ID: SOME_OF_THE[1]
Message: Simply use 'some'.
Suggestion: Some
...would help strenghthen their decisions. Some of the question mentioned above could help the...
^^^^^^^^^^^
Line 5, column 261, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'companies'' or 'company's'?
Suggestion: companies'; company's
...ed above could help them figure out the companies area of deficiencies. In conclusion, ...
^^^^^^^^^
Transition Words or Phrases used:
actually, also, but, first, however, if, look, may, regarding, second, so, then, therefore, as to, in conclusion, as a result
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 28.0 19.6327345309 143% => OK
Auxiliary verbs: 13.0 12.9520958084 100% => OK
Conjunction : 7.0 11.1786427146 63% => OK
Relative clauses : 14.0 13.6137724551 103% => OK
Pronoun: 32.0 28.8173652695 111% => OK
Preposition: 60.0 55.5748502994 108% => OK
Nominalization: 19.0 16.3942115768 116% => OK
Performance on vocabulary words:
No of characters: 2061.0 2260.96107784 91% => OK
No of words: 420.0 441.139720559 95% => OK
Chars per words: 4.90714285714 5.12650576532 96% => OK
Fourth root words length: 4.52701905584 4.56307096286 99% => OK
Word Length SD: 2.77972392143 2.78398813304 100% => OK
Unique words: 195.0 204.123752495 96% => OK
Unique words percentage: 0.464285714286 0.468620217663 99% => OK
syllable_count: 651.6 705.55239521 92% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 17.0 19.7664670659 86% => OK
Sentence length: 24.0 22.8473053892 105% => OK
Sentence length SD: 90.4120900143 57.8364921388 156% => OK
Chars per sentence: 121.235294118 119.503703932 101% => OK
Words per sentence: 24.7058823529 23.324526521 106% => OK
Discourse Markers: 7.35294117647 5.70786347227 129% => OK
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 7.0 5.25449101796 133% => OK
Sentences with positive sentiment : 13.0 8.20758483034 158% => OK
Sentences with negative sentiment : 1.0 6.88822355289 15% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 4.67664670659 64% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.148316244008 0.218282227539 68% => OK
Sentence topic coherence: 0.0509183707225 0.0743258471296 69% => OK
Sentence topic coherence SD: 0.0521447213899 0.0701772020484 74% => OK
Paragraph topic coherence: 0.080981459164 0.128457276422 63% => OK
Paragraph topic coherence SD: 0.0437953020167 0.0628817314937 70% => OK
Essay readability:
automated_readability_index: 14.1 14.3799401198 98% => OK
flesch_reading_ease: 47.12 48.3550499002 97% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 12.7 12.197005988 104% => OK
coleman_liau_index: 11.49 12.5979740519 91% => OK
dale_chall_readability_score: 8.47 8.32208582834 102% => OK
difficult_words: 97.0 98.500998004 98% => OK
linsear_write_formula: 18.5 12.3882235529 149% => OK
gunning_fog: 11.6 11.1389221557 104% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.