Nature's Way, a chain of stores selling health food and other health-related products, is opening its next franchise in the town of Plainsville. The store should prove to be very successful: Nature's Way franchises tend to be most profitable in areas wher

Essay topics:

Nature's Way, a chain of stores selling health food and other health-related products, is opening its next franchise in the town of Plainsville. The store should prove to be very successful: Nature's Way franchises tend to be most profitable in areas where residents lead healthy lives, and clearly Plainsville is such an area. Plainsville merchants report that sales of running shoes and exercise clothing are at all-time highs. The local health club has more members than ever, and the weight training and aerobics classes are always full. Finally, Plainsville's schoolchildren represent a new generation of potential customers: these schoolchildren are required to participate in a fitness-for-life program, which emphasizes the benefits of regular exercise at an early age.

Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.

The author of this argument who indicates that Nature’s way, a chain of stores selling health food and other health-related products, should be very successful with next franchise in Plainsville provides interesting clues, but to move forward on the argument need further information and thought. While the clues seem to be logical, the argument rife with hole and assumption, and thus, it is not convincing enough to lead to the conclusion.

Firstly, the author indicates that sales of running shoes and exercise clothing are at all-time highs in Plainsville. Thus, he/she believes that the next franchise in Plainsville will be very successful. It is not clearly, however, the thought of the author. I mean that, the argument does not imply what kind of item was sold in Nature’s Way store. For example, if the franchise sells neither running shoes nor exercise clothing, they only sell health products like protein milks or vitamin drugs. Thus, there is nothing involve between all-time highs products in Plainville and franchise’s products. In summary, the evidence of the author lost some key factors, so the author fails to connect between franchise’s product and all-time highs products in Plainville.

Secondly, base on the fact that there are numerous of members in local health club, weight training and aerobics classes, the author believes on the success of next franchise in Plainsville. However, he fails to justify this evidence. I mean that once many people in Plainsville go health club, apparently, Plainsville has had many health product stores which may be has been successful. Thus, I do not know whether the next franchises of Nature’s Way can compete with them or not. Indeed, if the author should implement into his argument how a good deal of health products stores have located in Plainsville and how the next franchise can compete with them to become success, I strongly believe that his/her argument will become more clearly and convincing.

Thirdly, the author uses that Plainsville's schoolchildren represent a new generation of potential customers to prove his conclusion. Which is too early, as for me. According to Harvard University’s research in 2013, the habit of people can change from two to three years. Thus, not surely to confirm that Plainsville's schoolchildren represent a new generation of potential customers. Overall, the author cannot base on changeable evidence to conclude surely.

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Comments

Grammar and spelling errors:
Line 5, column 328, Rule ID: MANY_NN_U[1]
Message: Possible agreement error. The noun health seems to be uncountable; consider using: 'much health', 'a good deal of health'.
Suggestion: much health; a good deal of health
...h club, apparently, Plainsville has had many health product stores which may be has been su...
^^^^^^^^^^^

Discourse Markers used:
['apparently', 'but', 'first', 'firstly', 'however', 'if', 'may', 'second', 'secondly', 'so', 'third', 'thirdly', 'thus', 'while', 'as for', 'for example', 'i mean', 'in summary', 'kind of']

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance in Part of Speech:
Nouns: 0.268398268398 0.25644967241 105% => OK
Verbs: 0.12987012987 0.15541462614 84% => OK
Adjectives: 0.0757575757576 0.0836205057962 91% => OK
Adverbs: 0.0670995670996 0.0520304965353 129% => OK
Pronouns: 0.030303030303 0.0272364105082 111% => OK
Prepositions: 0.119047619048 0.125424944231 95% => OK
Participles: 0.017316017316 0.0416121511921 42% => Some participles wanted.
Conjunctions: 3.01874436068 2.79052419416 108% => OK
Infinitives: 0.025974025974 0.026700313972 97% => OK
Particles: 0.0 0.001811407834 0% => OK
Determiners: 0.0670995670996 0.113004496875 59% => OK
Modal_auxiliary: 0.021645021645 0.0255425247493 85% => OK
WH_determiners: 0.0108225108225 0.0127820249294 85% => OK

Vocabulary words and sentences:
No of characters: 2470.0 2731.13054187 90% => OK
No of words: 388.0 446.07635468 87% => More content wanted.
Chars per words: 6.36597938144 6.12365571057 104% => OK
Fourth root words length: 4.43821085614 4.57801047555 97% => OK
words length more than 5 chars: 0.412371134021 0.378187486979 109% => OK
words length more than 6 chars: 0.324742268041 0.287650121315 113% => OK
words length more than 7 chars: 0.244845360825 0.208842608468 117% => OK
words length more than 8 chars: 0.14175257732 0.135150697306 105% => OK
Word Length SD: 3.01874436068 2.79052419416 108% => OK
Unique words: 205.0 207.018472906 99% => OK
Unique words percentage: 0.528350515464 0.469332199767 113% => OK
Word variations: 58.6256810198 52.1807786196 112% => OK
How many sentences: 19.0 20.039408867 95% => OK
Sentence length: 20.4210526316 23.2022227129 88% => OK
Sentence length SD: 68.1996417566 57.7814097925 118% => OK
Chars per sentence: 130.0 141.986410481 92% => OK
Words per sentence: 20.4210526316 23.2022227129 88% => OK
Discourse Markers: 1.0 0.724660767414 138% => OK
Paragraphs: 4.0 5.14285714286 78% => OK
Language errors: 1.0 3.58251231527 28% => OK
Readability: 52.8952794357 51.9672348444 102% => OK
Elegance: 1.78095238095 1.8405768891 97% => OK

Coherence and Cohesion:
Essay topic to essay body coherence: 0.518442067546 0.441005458295 118% => OK
Sentence sentence coherence: 0.101616484743 0.135418324435 75% => OK
Sentence sentence coherence SD: 0.107492268784 0.0829849096947 130% => OK
Sentence paragraph coherence: 0.496890946379 0.58762219726 85% => OK
Sentence paragraph coherence SD: 0.175788582477 0.147661913831 119% => OK
Sentence topic coherence: 0.179331739635 0.193483328276 93% => OK
Sentence topic coherence SD: 0.105838279296 0.0970749176394 109% => OK
Paragraph paragraph coherence: 0.384090657832 0.42659136922 90% => OK
Paragraph paragraph coherence SD: 0.0918363006306 0.0774707102158 119% => OK
Paragraph topic coherence: 0.36627887447 0.312017818177 117% => OK
Paragraph topic coherence SD: 0.105377143049 0.0698173142475 151% => OK

Task Achievement:
Sentences with positive sentiment : 6.0 8.33743842365 72% => OK
Sentences with negative sentiment : 7.0 6.87684729064 102% => OK
Sentences with neutral sentiment: 6.0 4.82512315271 124% => OK
Positive topic words: 4.0 6.46551724138 62% => OK
Negative topic words: 5.0 5.36822660099 93% => OK
Neutral topic words: 3.0 2.82389162562 106% => OK
Total topic words: 12.0 14.657635468 82% => OK
What are sentences with positive/Negative/neutral sentiment?

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Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: This is not the final score. The e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.