"Over the past year, our late-night news program has devoted increasingly more time to covering national news and less time to covering weather and local news. During the same time period, most of the complaints we received from viewers were concerned with the station's coverage of weather and local news. In addition, several local businesses that used to run advertisements during our late-night news program have just cancelled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand the coverage of weather and local news on all our news programs."
In the above argument the business manager directly co-relates the viewers interest and advertising revenues to the late night news program of national news. He comes to a conclusion that in order to attract the viewers and not to loose further advertising revenue drops, television station should replace national news with same old weather and local news. For this he cites few evidences such as in the last year they have received most of the complaints form viewers are for coverage on whether and local news also in same period some advertisers have cancelled their contracts. However in the first glance these evidence looks promising, upon the close scrutiny contains many loopholes. Until these loopholes are identified and analyzed, they cannot come to a conclusion.
First of all, business manager cites that most of the complaints receiver over the past year are only for the weather and local news. These complaints might be not because of timing of the telecast, in fact might be because of the quality of the news they are telecasting. Also author did not provide the actual number of complaints and the content of the complaints. By analyzing this information we can come to a conclusion whether the complaint is because of timing of telecast or the quality of the news programs.
Further, author also cites they lost the local business advertising contracts with the television station. These loss in contracts might not only because of the national news program, there might be other reasons such as local business are running in loss,so they cannot afford to the advertisements. Also the television station might have bad reputation for other program. Due to this advertisers might have cancelled the contracts. Thus we cannot come to conclusion that losing contracts is because of the telecast of the national news instead of local and weather news.
Also author cites evidences for only past one year. He did not gave the revenue details in the past years. There might be scenarios such as station got bad reputation in the past years, whose consequences are reflecting this year. So in order to come to a conclusion the author should give information about the stations past revenue details and station's reputation in the past years.
Finally, before coming to conclusion that in order to attract the viewers and not to loose further advertising revenue drops, television station should replace national news with same old weather and local news, the author should provide proper data related to stations reputation and past revenues of the station. Also he need to analyze the complaints more clearly before coming to conclusion.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-08-31 | tomlee0205 | 78 | view |
| 2023-08-27 | yirtusemla | 50 | view |
| 2023-08-19 | riyarmy | 58 | view |
| 2023-07-30 | aryaman | 58 | view |
| 2023-07-27 | searchinglife06 | 66 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 20 15
No. of Words: 436 350
No. of Characters: 2182 1500
No. of Different Words: 160 200
Fourth Root of Number of Words: 4.57 4.7
Average Word Length: 5.005 4.6
Word Length SD: 2.563 2.4
No. of Words greater than 5 chars: 155 100
No. of Words greater than 6 chars: 130 80
No. of Words greater than 7 chars: 78 40
No. of Words greater than 8 chars: 51 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.8 21.0
Sentence Length SD: 10.438 7.5
Use of Discourse Markers (%): 0.7 0.12
Sentence-Text Coherence: 0.361 0.35
Sentence-Para Coherence: 0.575 0.50
Sentence-Sentence Coherence: 0.184 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 232, Rule ID: LOOSE_LOSE[3]
Message: Did you mean 'lose' (= miss, waste, suffer the loss etc.)?
Suggestion: lose
...order to attract the viewers and not to loose further advertising revenue drops, tele...
^^^^^
Line 1, column 583, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: However,
...rtisers have cancelled their contracts. However in the first glance these evidence look...
^^^^^^^
Line 1, column 652, Rule ID: CLOSE_SCRUTINY[1]
Message: Use simply 'scrutiny'.
Suggestion: scrutiny
...hese evidence looks promising, upon the close scrutiny contains many loopholes. Until these lo...
^^^^^^^^^^^^^^
Line 4, column 55, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'complaints'' or 'complaint's'?
Suggestion: complaints'; complaint's
...business manager cites that most of the complaints receiver over the past year are only fo...
^^^^^^^^^^
Line 4, column 274, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
...ality of the news they are telecasting. Also author did not provide the actual numbe...
^^^^
Line 7, column 108, Rule ID: THIS_NNS[2]
Message: Did you mean 'this loss' or 'These losses'?
Suggestion: This loss; These losses
... contracts with the television station. These loss in contracts might not only because of ...
^^^^^^^^^^
Line 7, column 256, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , so
...ch as local business are running in loss,so they cannot afford to the advertisement...
^^^
Line 7, column 302, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
...ey cannot afford to the advertisements. Also the television station might have bad r...
^^^^
Line 7, column 435, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Thus,
...ers might have cancelled the contracts. Thus we cannot come to conclusion that losin...
^^^^
Line 10, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
...instead of local and weather news. Also author cites evidences for only past on...
^^^^
Line 10, column 64, Rule ID: DID_BASEFORM[1]
Message: The verb 'did' requires the base form of the verb: 'give'
Suggestion: give
...nces for only past one year. He did not gave the revenue details in the past years. ...
^^^^
Line 12, column 86, Rule ID: LOOSE_LOSE[3]
Message: Did you mean 'lose' (= miss, waste, suffer the loss etc.)?
Suggestion: lose
...order to attract the viewers and not to loose further advertising revenue drops, tele...
^^^^^
Line 12, column 262, Rule ID: TO_NON_BASE[1]
Message: The verb after "to" should be in the base form: 'station'.
Suggestion: station
...r should provide proper data related to stations reputation and past revenues of the sta...
^^^^^^^^
Line 12, column 316, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
...ation and past revenues of the station. Also he need to analyze the complaints more ...
^^^^
Transition Words or Phrases used:
also, finally, first, however, if, look, so, thus, in fact, such as, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 12.0 19.6327345309 61% => OK
Auxiliary verbs: 16.0 12.9520958084 124% => OK
Conjunction : 13.0 11.1786427146 116% => OK
Relative clauses : 5.0 13.6137724551 37% => More relative clauses wanted.
Pronoun: 24.0 28.8173652695 83% => OK
Preposition: 67.0 55.5748502994 121% => OK
Nominalization: 14.0 16.3942115768 85% => OK
Performance on vocabulary words:
No of characters: 2235.0 2260.96107784 99% => OK
No of words: 435.0 441.139720559 99% => OK
Chars per words: 5.13793103448 5.12650576532 100% => OK
Fourth root words length: 4.56690854021 4.56307096286 100% => OK
Word Length SD: 2.62379932465 2.78398813304 94% => OK
Unique words: 164.0 204.123752495 80% => More unique words wanted.
Unique words percentage: 0.377011494253 0.468620217663 80% => More unique words wanted or less content wanted.
syllable_count: 690.3 705.55239521 98% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 1.0 8.76447105788 11% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 6.0 4.22255489022 142% => OK
Performance on sentences:
How many sentences: 20.0 19.7664670659 101% => OK
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 63.4014195425 57.8364921388 110% => OK
Chars per sentence: 111.75 119.503703932 94% => OK
Words per sentence: 21.75 23.324526521 93% => OK
Discourse Markers: 4.05 5.70786347227 71% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 14.0 5.25449101796 266% => Less language errors wanted.
Sentences with positive sentiment : 5.0 8.20758483034 61% => OK
Sentences with negative sentiment : 11.0 6.88822355289 160% => OK
Sentences with neutral sentiment: 4.0 4.67664670659 86% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.277834282499 0.218282227539 127% => OK
Sentence topic coherence: 0.0927097647876 0.0743258471296 125% => OK
Sentence topic coherence SD: 0.0817870474408 0.0701772020484 117% => OK
Paragraph topic coherence: 0.172215524857 0.128457276422 134% => OK
Paragraph topic coherence SD: 0.0761862962812 0.0628817314937 121% => OK
Essay readability:
automated_readability_index: 13.7 14.3799401198 95% => OK
flesch_reading_ease: 50.16 48.3550499002 104% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 11.5 12.197005988 94% => OK
coleman_liau_index: 12.53 12.5979740519 99% => OK
dale_chall_readability_score: 7.33 8.32208582834 88% => OK
difficult_words: 73.0 98.500998004 74% => More difficult words wanted.
linsear_write_formula: 14.0 12.3882235529 113% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.