We recommend that Monarch Books open a café in its store. Monarch, having been in business at the same location for more than twenty years, has a large customer base because it is known for its wide selection of books on all subjects. Clearly, opening the café would attract more customers. Space could be made for the café by discounting the children’s book section, which will be probably becomes less popular given that the most recent national census indicated a significant decline in the percentage of the population under age ten. Opening a café will allow Monarch to attract more customers and better compete with Regal Books, which recently opened its own café.
The argument that Monarch will attract more customers and compete with Regal Books makes a number of unwarranted assumptions regarding Monarch opening a café in its book store. Taken as a whole, these unstated assumptions render the argument highly suspect. As a result, some questions requires answer to determine the validity of the argument. Indeed, if these answers are not genuine, the argument totally falls apart.
The first leap in the argument is the assumption that Monarch, which is widely known for books, will attract more customers by opening a café. The author leaves several questions unanswered by concluding that opening a café is salubrious for Monarch. Some of the questions include whether there is no other café around the book store, are the people in Monarch’s location interested in more café? Monarch is widely known for books, are the customers interested in café as well? Will Monarch Café product be alluring enough to attract more customers? Unless answers are provided to these questions, Monarch opening a café in its bookstore might oust it customers and not attract more customers.
Another leap in the argument is that it assumes the children book section will soon go into extinction because of the statistics of the national population census. This assumption seems flawed because it omits some questions. The questions include: what is the exact amount in the decrease in children’s population? Does the bookstore only have books for children below ten years? What of books for children above ten years? Are they not also in the book section? Besides, the population census was nation wide, and not only in the bookstore’s geographical location. Can the result of the census be seen in store’s location? Are there fewer children in the store’s location than in other part of the region? Unless these questions are addressed, the assumptions that the book store will go into extinction soon does not seem valid.
Finally, the argument assumes that what worked for Regal book store will work for Monarch bookstore. This assumption is flawed because some questions are left unattended to. These questions include: what are the aftereffects of Regal’s new café on its business? Do people still patronized the store as usual? Has the café being able to attract more customers to Regal store or it has been the other way round? Also, Regal might be located in a region where café is in high demand. Is Monarch located in a region where café is in high demand as well? Does Monarch and Regal conduct business in the same way, which makes the author feel what works for Regal will also work for Monarch? In conclusion, these questions requires answers to determine the strength of the argument.
However, for the argument to remain valid; to determine if Monarch’s opening of café is healthy for it business, monarch bookstore management need to answer several questions regarding it location, its customer’s inclination to café, the demographic trend of children in its region and Monarch mode of operation when compared to that of Regal. If the answers to these questions come out positive, then Monarch might gain more from opening a café. But if the answers given are negative, Monarch might be driving out it current customers and not attracting more customers.
In summary, the argument that Monarch will compete with Regal Books and attract more customers by imitating Regal bookstore in opening a café makes numerous unstated assumptions that seriously impaired its validity. Unless these questions are answered and the answers are attributed to the Monarch’s business, the argument totally falls apart. Thus, Monarch bookstore might be making a major mistake by doing by opening a café.
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Grammar and spelling errors:
Line 3, column 252, Rule ID: SOME_OF_THE[1]
Message: Simply use 'some'.
Suggestion: Some
...ening a café is salubrious for Monarch. Some of the questions include whether there is no o...
^^^^^^^^^^^
Line 5, column 500, Rule ID: NATION_WIDE[1]
Message: Did you mean 'nationwide'?
Suggestion: nationwide
...ion? Besides, the population census was nation wide, and not only in the bookstore’s geogra...
^^^^^^^^^^^
Transition Words or Phrases used:
also, besides, but, finally, first, however, if, regarding, so, still, then, thus, well, in conclusion, in summary, as a result, in the same way
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 32.0 19.5258426966 164% => OK
Auxiliary verbs: 15.0 12.4196629213 121% => OK
Conjunction : 10.0 14.8657303371 67% => OK
Relative clauses : 14.0 11.3162921348 124% => OK
Pronoun: 33.0 33.0505617978 100% => OK
Preposition: 70.0 58.6224719101 119% => OK
Nominalization: 29.0 12.9106741573 225% => Less nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 3166.0 2235.4752809 142% => OK
No of words: 610.0 442.535393258 138% => Less content wanted.
Chars per words: 5.19016393443 5.05705443957 103% => OK
Fourth root words length: 4.96972615649 4.55969084622 109% => OK
Word Length SD: 2.63982482134 2.79657885939 94% => OK
Unique words: 235.0 215.323595506 109% => OK
Unique words percentage: 0.385245901639 0.4932671777 78% => More unique words wanted or less content wanted.
syllable_count: 960.3 704.065955056 136% => OK
avg_syllables_per_word: 1.6 1.59117977528 101% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 6.24550561798 96% => OK
Article: 11.0 4.99550561798 220% => Less articles wanted as sentence beginning.
Subordination: 6.0 3.10617977528 193% => OK
Conjunction: 2.0 1.77640449438 113% => OK
Preposition: 3.0 4.38483146067 68% => OK
Performance on sentences:
How many sentences: 35.0 20.2370786517 173% => OK
Sentence length: 17.0 23.0359550562 74% => The Avg. Sentence Length is relatively short.
Sentence length SD: 56.9399540511 60.3974514979 94% => OK
Chars per sentence: 90.4571428571 118.986275619 76% => OK
Words per sentence: 17.4285714286 23.4991977007 74% => OK
Discourse Markers: 4.11428571429 5.21951772744 79% => OK
Paragraphs: 6.0 4.97078651685 121% => OK
Language errors: 2.0 7.80617977528 26% => OK
Sentences with positive sentiment : 10.0 10.2758426966 97% => OK
Sentences with negative sentiment : 10.0 5.13820224719 195% => OK
Sentences with neutral sentiment: 15.0 4.83258426966 310% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.419450192855 0.243740707755 172% => OK
Sentence topic coherence: 0.124687682931 0.0831039109588 150% => OK
Sentence topic coherence SD: 0.0963499817759 0.0758088955206 127% => OK
Paragraph topic coherence: 0.260334121152 0.150359130593 173% => OK
Paragraph topic coherence SD: 0.089817042123 0.0667264976115 135% => OK
Essay readability:
automated_readability_index: 11.7 14.1392134831 83% => Automated_readability_index is low.
flesch_reading_ease: 54.22 48.8420337079 111% => OK
smog_index: 3.1 7.92365168539 39% => Smog_index is low.
flesch_kincaid_grade: 9.9 12.1743820225 81% => OK
coleman_liau_index: 12.53 12.1639044944 103% => OK
dale_chall_readability_score: 7.56 8.38706741573 90% => OK
difficult_words: 119.0 100.480337079 118% => OK
linsear_write_formula: 8.0 11.8971910112 67% => OK
gunning_fog: 8.8 11.2143820225 78% => OK
text_standard: 8.0 11.7820224719 68% => The average readability is low. Need to imporve the language.
What are above readability scores?
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Rates: 58.33 out of 100
Scores by essay e-grader: 3.5 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.