More and more people want to buy clothes, cars, and other products from well-known brands. What are the reasons? Do you think it is a positive or negative development?
A question has been raised whether people nowadays intend to purchase more luxury or high-end products, such as clothes, or cars, than they used to. This appears to be the consequence of increasing life quality and commercial advertisements. From a personal perspective, despite the disadvantage in some mental value, this consuming habit can boost the advertising market.
The first aspect to consider regarding the need for the utilization of well-known brands concerns the dramatic growth of the quality of life. It can be observed that our ancient or previous generation lived in poverty and misery, the opposite is the case for people nowadays, where they become wealthier and happier. On that basis, people are used to think the more money they drain, the higher quality facilities they receive, which can satisfy their fundamental demand, not only physical features but only mental one. Another aspect cannot be overlooked is the ubiquity of in commercial advertisements, on street or social media as Facebook and Instagram. Thanks to these attractive advertisements, brands successfully seize customers' attention and indoctrinate them in pouring more cash on high quality goods.
Therefore, it would be correct to assume that the advertising industry will experience a hefty increase in quality through this consuming behavior. There will be a rivalry among brands for creating the best advertising campaigns in order to target customers. Once a company succeeds in drawing customers interest, their competitors will conduct another better project to win back their consumers. But then again, this trend of consumption will make people concentrate more on the appearance beauty than the soul one. In this regard, though how kind and sympathetic people are, they will be criticized and discriminated against because of using the low-end or non well-known products.
In conclusion, due to the upward in life quality and the peppering of advertisements, people are more interested in high-quality products than ever. Despite the undeniable positive effects on the advertising industry, many personalities except appearance were under appreciated.
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Transition Words or Phrases used:
but, first, if, look, regarding, so, then, therefore, well, in conclusion, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 11.0 7.85571142285 140% => OK
Conjunction : 15.0 10.4138276553 144% => OK
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 21.0 24.0651302605 87% => OK
Preposition: 44.0 41.998997996 105% => OK
Nominalization: 9.0 8.3376753507 108% => OK
Performance on vocabulary words:
No of characters: 1834.0 1615.20841683 114% => OK
No of words: 329.0 315.596192385 104% => OK
Chars per words: 5.57446808511 5.12529762239 109% => OK
Fourth root words length: 4.25891501996 4.20363070211 101% => OK
Word Length SD: 3.03270666353 2.80592935109 108% => OK
Unique words: 198.0 176.041082164 112% => OK
Unique words percentage: 0.601823708207 0.561755894193 107% => OK
syllable_count: 571.5 506.74238477 113% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 5.43587174349 129% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 2.0 0.809619238477 247% => Less conjunction wanted as sentence beginning.
Preposition: 7.0 4.76152304609 147% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 25.6345253299 49.4020404114 52% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 122.266666667 106.682146367 115% => OK
Words per sentence: 21.9333333333 20.7667163134 106% => OK
Discourse Markers: 5.46666666667 7.06120827912 77% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 12.0 8.67935871743 138% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.148151611773 0.244688304435 61% => OK
Sentence topic coherence: 0.0483392767189 0.084324248473 57% => OK
Sentence topic coherence SD: 0.039036632874 0.0667982634062 58% => OK
Paragraph topic coherence: 0.0932077789631 0.151304729494 62% => OK
Paragraph topic coherence SD: 0.0224616000057 0.056905535591 39% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 15.8 13.0946893788 121% => OK
flesch_reading_ease: 41.7 50.2224549098 83% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 12.7 11.3001002004 112% => OK
coleman_liau_index: 15.03 12.4159519038 121% => OK
dale_chall_readability_score: 9.62 8.58950901804 112% => OK
difficult_words: 103.0 78.4519038076 131% => OK
linsear_write_formula: 11.0 9.78957915832 112% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.