In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?
Give reasons for your answer and include any relevant examples from your own knowledge or experience.
Write at least 250 words.
Currently, companies usually present their products as new in some way in their advertisements. In this essay, I will examine why this is happening and explain why this should be perceived as a positive trend for two main reasons.
There are a few factors that contribute to the way of companies promotes their products as new in advertising. Firstly, new things are a sign of development. Without developing anything, a product would be monotone and out of date. This means companies will lose to their competitors because customers want to experience new things when they buy anything, such as smartphones, televisions, and notebooks. Secondly, they intend to provide information that their creations are different. It attracts a lot of customers because what they sell have their own uniqueness. To illustrate, companies with similar technologies have differences in their specification. Therefore, they try to tell customers that one product has their own excellence compare to other.
It should be seen as a positive development. Firstly, it would help many people in editing sectors to become more improvement in digital art. Because of a lot of advertisements’ requests, they will work hard to produce a lot of creative banners, posters, and videos, which may lead to obtain creativity. Furthermore, advertisement sectors would have mutual relationship with corporate due to the obtaining profits from their good job in promoting businesses products through adverts such as money, and commission. They potentially have prosperous life together because they can fulfill their needs.
In conclusion, businesses promotes their new products in many methods are part of innovation. I my view, the benefits are twofold: encouraging creativity and providing good relationship between the firm and advertising editors.
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Transition Words or Phrases used:
but, first, firstly, furthermore, if, may, second, secondly, so, therefore, in conclusion, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 13.1623246493 68% => OK
Auxiliary verbs: 10.0 7.85571142285 127% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 31.0 24.0651302605 129% => Less pronouns wanted
Preposition: 36.0 41.998997996 86% => OK
Nominalization: 9.0 8.3376753507 108% => OK
Performance on vocabulary words:
No of characters: 1549.0 1615.20841683 96% => OK
No of words: 280.0 315.596192385 89% => More content wanted.
Chars per words: 5.53214285714 5.12529762239 108% => OK
Fourth root words length: 4.09062348924 4.20363070211 97% => OK
Word Length SD: 3.20934342258 2.80592935109 114% => OK
Unique words: 161.0 176.041082164 91% => More unique words wanted.
Unique words percentage: 0.575 0.561755894193 102% => OK
syllable_count: 471.6 506.74238477 93% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 10.0 5.43587174349 184% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 3.0 0.809619238477 371% => Less conjunction wanted as sentence beginning.
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 17.0 16.0721442886 106% => OK
Sentence length: 16.0 20.2975951904 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 42.5701944239 49.4020404114 86% => OK
Chars per sentence: 91.1176470588 106.682146367 85% => OK
Words per sentence: 16.4705882353 20.7667163134 79% => OK
Discourse Markers: 5.76470588235 7.06120827912 82% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 12.0 8.67935871743 138% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.259247805974 0.244688304435 106% => OK
Sentence topic coherence: 0.0863558692468 0.084324248473 102% => OK
Sentence topic coherence SD: 0.065969822089 0.0667982634062 99% => OK
Paragraph topic coherence: 0.169436170615 0.151304729494 112% => OK
Paragraph topic coherence SD: 0.0716670512941 0.056905535591 126% => OK
Essay readability:
automated_readability_index: 12.9 13.0946893788 99% => OK
flesch_reading_ease: 46.78 50.2224549098 93% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 10.7 11.3001002004 95% => OK
coleman_liau_index: 14.5 12.4159519038 117% => OK
dale_chall_readability_score: 9.05 8.58950901804 105% => OK
difficult_words: 82.0 78.4519038076 105% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 8.4 10.1190380762 83% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 61.797752809 out of 100
Scores by essay e-grader: 5.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.