On account of the rapid development of the economy, companies are aware of the importance of the advertising due to the emerging more and more business in the market. Under such circumstances, some businessmen believe that investment in advertising would bring up more and more economic and financial benefits for the company. However, others look from a different lens. I am, and probably will always be, one of those who agree with such idea that business should put more money in advertising. In the ensuing lines, I will elaborate on the most outstanding reasons.
First and foremost, advertising holds the current customers and also brings up the new customers for business. With the increase in types and quantity of products, the faultfinding consumers have many alternatives to turn to. Indeed, old customers can be aware of the new updates of the accommodates which they already possess. Furthermore, new customers become familiar with business and they may be willing to purchase products. For instance, the Apple company has been possessing big advertising since it was established. High profit of this company is due to the perfect advertising. This company always talks to its customers and give them a lot of information about the new devices and updates and also encourages people to buy the Apple company’s products among advertisements. Only when business put money in advertising generously, can they make more money by selling more products.
Another reason drives me to indicate is that exquisite and entertaining advertisements make products more popular and attractive to consumers. I could pick up examples here and there around us. Just take me for example. Last month when I was shopping online for some skin care products, I saw a new domestic brand. Promptly, a new ad on television showed me, which is endorsed by a well-known actress who I appreciated very much. Such an exquisite ad and the famous actress enhanced the credibility of that brand, which finally attracted me to order exactly the product that advertised on television. Indeed, does the business not put more money in advertising, such as inviting a celebrity to the advertisement, there will not be more consumers who are willing to buy the products. in other words, the more business invests in advertising, the more business will succeed.
To put it briefly, according to the reasons that I mentioned above, not only can advertising bring new consumers and sponsors for business but also can make the company powerful and popular in order to attract consumers. Although advertising needs a huge budget it is indispensable for companies and business to pay attention to the high-quality advertising.
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- TPO-45 Integrated Writing Task 3
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Grammar and spelling errors:
Line 3, column 468, Rule ID: PROGRESSIVE_VERBS[1]
Message: This verb is normally not used in the progressive form. Try a simple form instead.
...ts. For instance, the Apple company has been possessing big advertising since it was establishe...
^^^^^^^^^^^^^^^
Line 5, column 784, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: In
...rs who are willing to buy the products. in other words, the more business invests ...
^^
Transition Words or Phrases used:
also, briefly, but, finally, first, furthermore, however, if, look, may, so, well, for example, for instance, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 15.1003584229 86% => OK
Auxiliary verbs: 12.0 9.8082437276 122% => OK
Conjunction : 19.0 13.8261648746 137% => OK
Relative clauses : 14.0 11.0286738351 127% => OK
Pronoun: 29.0 43.0788530466 67% => OK
Preposition: 56.0 52.1666666667 107% => OK
Nominalization: 7.0 8.0752688172 87% => OK
Performance on vocabulary words:
No of characters: 2274.0 1977.66487455 115% => OK
No of words: 436.0 407.700716846 107% => OK
Chars per words: 5.21559633028 4.8611393121 107% => OK
Fourth root words length: 4.56953094068 4.48103885553 102% => OK
Word Length SD: 3.06825189362 2.67179642975 115% => OK
Unique words: 219.0 212.727598566 103% => OK
Unique words percentage: 0.502293577982 0.524837075471 96% => OK
syllable_count: 728.1 618.680645161 118% => OK
avg_syllables_per_word: 1.7 1.51630824373 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 9.59856630824 52% => OK
Article: 5.0 3.08781362007 162% => OK
Subordination: 1.0 3.51792114695 28% => OK
Conjunction: 1.0 1.86738351254 54% => OK
Preposition: 7.0 4.94265232975 142% => OK
Performance on sentences:
How many sentences: 23.0 20.6003584229 112% => OK
Sentence length: 18.0 20.1344086022 89% => OK
Sentence length SD: 49.2865929231 48.9658058833 101% => OK
Chars per sentence: 98.8695652174 100.406767564 98% => OK
Words per sentence: 18.9565217391 20.6045352989 92% => OK
Discourse Markers: 5.08695652174 5.45110844103 93% => OK
Paragraphs: 4.0 4.53405017921 88% => OK
Language errors: 2.0 5.5376344086 36% => OK
Sentences with positive sentiment : 15.0 11.8709677419 126% => OK
Sentences with negative sentiment : 1.0 3.85842293907 26% => More negative sentences wanted.
Sentences with neutral sentiment: 7.0 4.88709677419 143% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.315462078677 0.236089414692 134% => OK
Sentence topic coherence: 0.0908668679857 0.076458572812 119% => OK
Sentence topic coherence SD: 0.101361544318 0.0737576698707 137% => OK
Paragraph topic coherence: 0.211973666986 0.150856017488 141% => OK
Paragraph topic coherence SD: 0.0482352198434 0.0645574589148 75% => OK
Essay readability:
automated_readability_index: 12.6 11.7677419355 107% => OK
flesch_reading_ease: 44.75 58.1214874552 77% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 11.5 10.1575268817 113% => OK
coleman_liau_index: 13.0 10.9000537634 119% => OK
dale_chall_readability_score: 8.37 8.01818996416 104% => OK
difficult_words: 106.0 86.8835125448 122% => OK
linsear_write_formula: 9.0 10.002688172 90% => OK
gunning_fog: 9.2 10.0537634409 92% => OK
text_standard: 9.0 10.247311828 88% => OK
What are above readability scores?
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Better to have 5 paragraphs with 3 arguments. And try always support/against one side but compare two sides, like this:
para 1: introduction
para 2: reason 1. address both of the views presented for reason 1
para 3: reason 2. address both of the views presented for reason 2
para 4: reason 3. address both of the views presented for reason 3
para 5: conclusion.
So how to find out those reasons. There is a formula:
reasons == advantages or
reasons == disadvantages
for example, we can always apply 'save time', 'save/make money', 'find a job', 'make friends', 'get more information' as reasons to all essay/speaking topics.
or we can apply 'waste time', 'waste money', 'no job', 'make bad friends', 'get bad information' as reasons to all essay/speaking topics.
Rates: 76.6666666667 out of 100
Scores by essay e-grader: 23.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.