Some people say that advertising encourages us to buy things we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with? Use specific reasons and examples to support your

Essay topics:

Some people say that advertising encourages us to buy things we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with? Use specific reasons and examples to support your answers.

From television, magazines, and movies to websites, online games, and applications, life today abounds with all kinds of advertising. Some insist that advertisements can persuade people to purchase things they don't really need; others consider advertising beneficial as it acquaints people with innovative merchandise and service. From my point of view, advertisements have the power to lure people to buy products of no necessity.

To begin with, people are now being bombarded with a variety of advertising. It is increasingly inevitable to see the same advertisement countless times. Consequently, people tend to be vulnerable and then brainwashed by the advertisement into thinking that they should buy the commodity. The pop-up advertisement is a typical example of brainwashing people. Massive websites and applications are filled with pop-ups, the high frequency of presence eventually encourage people to purchase the products unconsciously.

Furthermore, sharp discount is also the allure to convince people buy things of no practical use. Barely no one has enough sense to resist extreme low prices. In fact, some consumers even believe that they are the one take advantages of sales. For instance, my mother is always convinced by the shopping channel to buy all kinds of pots as they are claimed to be useful and durable. Despite the fact that she seldom cooks, the advertising successfully encourages her to purchase.

Finally, advertising is good at marketing strategy and always finds a way to connect itself with the current trend. Take a well-known coffee brand for example. It capitalized on the popular Korean drama, combining the romantic plot into its commodity and persuaded people that they could own that romance simply by buying the coffee. Advertising knows how to utilize the public mentality, the adoration towards certain celebrities or movies and dramas, to contribute to purchasing. Hence, people sometimes buy the products purely out of vanity.

To sum up, although advertisement raises the awareness of recent merchandises and services, it involves more irrational shopping behaviors. As a result, I believe that advertising is more likely to convince people to buy things unnecessary as it is full of exaggerated and tempting marketing tricks.

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Comments

Grammar and spelling errors:
Line 1, column 211, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...persuade people to purchase things they dont really need; others consider advertisin...
^^^^

Transition Words or Phrases used:
also, but, consequently, finally, furthermore, hence, if, really, so, then, well, for example, for instance, in fact, as a result, to begin with, to sum up

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 14.0 15.1003584229 93% => OK
Auxiliary verbs: 4.0 9.8082437276 41% => OK
Conjunction : 12.0 13.8261648746 87% => OK
Relative clauses : 7.0 11.0286738351 63% => More relative clauses wanted.
Pronoun: 24.0 43.0788530466 56% => OK
Preposition: 51.0 52.1666666667 98% => OK
Nominalization: 8.0 8.0752688172 99% => OK

Performance on vocabulary words:
No of characters: 1940.0 1977.66487455 98% => OK
No of words: 352.0 407.700716846 86% => More content wanted.
Chars per words: 5.51136363636 4.8611393121 113% => OK
Fourth root words length: 4.33147354134 4.48103885553 97% => OK
Word Length SD: 3.1176929033 2.67179642975 117% => OK
Unique words: 210.0 212.727598566 99% => OK
Unique words percentage: 0.596590909091 0.524837075471 114% => OK
syllable_count: 615.6 618.680645161 100% => OK
avg_syllables_per_word: 1.7 1.51630824373 112% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 9.59856630824 52% => OK
Article: 4.0 3.08781362007 130% => OK
Subordination: 2.0 3.51792114695 57% => OK
Conjunction: 2.0 1.86738351254 107% => OK
Preposition: 7.0 4.94265232975 142% => OK

Performance on sentences:
How many sentences: 20.0 20.6003584229 97% => OK
Sentence length: 17.0 20.1344086022 84% => The Avg. Sentence Length is relatively short.
Sentence length SD: 41.4609454788 48.9658058833 85% => OK
Chars per sentence: 97.0 100.406767564 97% => OK
Words per sentence: 17.6 20.6045352989 85% => OK
Discourse Markers: 7.75 5.45110844103 142% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 1.0 5.5376344086 18% => OK
Sentences with positive sentiment : 9.0 11.8709677419 76% => OK
Sentences with negative sentiment : 7.0 3.85842293907 181% => OK
Sentences with neutral sentiment: 4.0 4.88709677419 82% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.240655457863 0.236089414692 102% => OK
Sentence topic coherence: 0.0700925121006 0.076458572812 92% => OK
Sentence topic coherence SD: 0.0492357441788 0.0737576698707 67% => OK
Paragraph topic coherence: 0.135305371261 0.150856017488 90% => OK
Paragraph topic coherence SD: 0.0433657038426 0.0645574589148 67% => OK

Essay readability:
automated_readability_index: 13.3 11.7677419355 113% => OK
flesch_reading_ease: 45.76 58.1214874552 79% => OK
smog_index: 11.2 6.10430107527 183% => OK
flesch_kincaid_grade: 11.1 10.1575268817 109% => OK
coleman_liau_index: 14.38 10.9000537634 132% => OK
dale_chall_readability_score: 9.41 8.01818996416 117% => OK
difficult_words: 110.0 86.8835125448 127% => OK
linsear_write_formula: 11.0 10.002688172 110% => OK
gunning_fog: 8.8 10.0537634409 88% => OK
text_standard: 11.0 10.247311828 107% => OK
What are above readability scores?

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Rates: 90.0 out of 100
Scores by essay e-grader: 27.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.