Strategic alliance is a mutual agreement between two or more companies in order to work more effectively toward their goals Strategic alliances can greatly increase profits for both companies however if the alliance does not succeed it is easily dissolved

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Strategic alliance is a mutual agreement between two or more companies in order to work more effectively toward their goals. Strategic alliances can greatly increase profits for both companies, however, if the alliance does not succeed, it is easily dissolved. Therefore, strategic alliances are beneficial.

Submitted by nishith on Mon, 02/03/2014 - 17:22
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