TPO 28 - Question 4Refute-and-PersuadeSometimes companies realize that consumers may have developed a negative impression of a product. One way in which they can resolve this problem is by using an advertising technique known as refute-and-persuade. Refut

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TPO 28 - Question 4
Refute-and-Persuade
Sometimes companies realize that consumers may have developed a negative impression of a product. One way in which they can resolve this problem is by using an advertising technique known as refute-and-persuade. Refute-and-persuade means that in advertising a product, the company first indicates its awareness of the product's disadvantage. But then the company refutes or challenges that disadvantage by demonstrating how the advantage of buying and using the product makes up for any limitation it may have. In this way, companies can persuade consumers to purchase a product despite its drawbacks.

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Average: 8 (1 vote)
This speaking topic by users
Post dates Users rates Contents
2019-12-14 Bobby1987 90.00 Check this speaking
2017-01-01 mgrajapt Check this speaking
2017-04-16 mgrajapt 80.00 Check this speaking
2018-10-22 mgrajapt 90.00 Check this speaking
2019-12-14 Bobby1987 80.00 Check this speaking
Speaking category

Comments

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on vocabulary words:
No of characters: 674.0 592.248995984 114% => OK
No of words: 158.0 155.574297189 102% => OK
Chars per words: 4.26582278481 3.80514564318 112% => OK
Fourth root words length: 3.54539209256 3.525876923 101% => OK
Word Length SD: 2.35306888632 1.79077849142 131% => OK
Unique words: 104.0 93.7148594378 111% => OK
Unique words percentage: 0.658227848101 0.604071249207 109% => OK
Syllable count: 206.1 185.844578313 111% => OK
Avg_syllables_per_word: 1.3 1.19417670683 109% => OK

Performance on coherence:
Topic speech coherence ratio: 0.0433196757311 0.0650381309087 67% => OK

Acoustic performance on paragraphs:
How many acoustic paragraphs: 2.0 4.35341365462 46% => OK
Average paragraph length: 79.0 68.503853103 115% => OK
STD paragraph length: 3.0 21.3332995233 14% => OK
Average paragraph duration: 29.98 25.9943957902 115% => OK
STD paragraph duration: 1.26 7.84667146824 16% => The duration of acoustic paragraphs keeps same.

Acoustic performance on sentences:
How many acoustic sentences: 32.0 42.0642570281 76% => OK
Average acoustic sentence length: 4.9375 4.02192344571 123% => OK
STD acoustic sentence length: 5.03076472815 3.1217529195 161% => OK
Average acoustic sentences duration: 1.855 1.45093177766 128% => OK
STD acoustic sentences duration: 1.59122397858 0.99851816184 159% => OK

Acoustic performance on acoustic silence:(An acoustic silence means a little pause between two or more words)
How many acoustic silence: 31.0 39.0421686747 79% => OK
Total acoustic silence duration: 4.89 7.12997991968 69% => OK
Average acoustic silence duration: 0.157741935484 0.185688545393 85% => OK
STD acoustic silence duration: 0.148361147801 0.155154303396 96% => OK

Acoustic performance on acoustic words:
Total word duration: 52.14 47.1480722892 111% => OK
Average word duration: 0.33 0.305395592593 108% => OK
STD word duration: 0.203342325318 0.189427763521 107% => OK

Disfluencies: like hesitations, or 'ehn' or taking a long time to pronounce a word:
How many disfluencies: 14.0 7.94979919679 176% => It may have 'ehn' in the speaking, or it has hesitations or overlapping speeches.
Total_disfluencies_duration: 11.33 6.2937751004 180% => Somehow the hesitation is serious.
Total acoustic noise duration: 1.02 3.39508032129 30% => OK

Acoustic rates:
Total speech duration: 59.96 59.7592369478 100% => OK
Compare to expected duration: 0.999333333333 0.995987282463 100% => OK
Rate of silence: 0.517011340894 0.656000678711 79% => OK
Rate of speech: 2.63509006004 2.60215298798 101% => OK
Rate of speech by unique words: 1.73448965977 1.56821927147 111% => OK
Rate of word duration by unique words: 1.99462984273 1.99336655568 100% => OK
Average articulation rates: 0.349691132911 0.317803793328 110% => OK

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Rates: 80.0 out of 100
Scores by speech e-grader: 24.0 Out of 30
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Note: the speech e-grader does NOT examine the meaning of words and ideas.