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TPO12-Q4
Subliminal Perception
Humans are constantly perceiving visual and auditory stimuli. Sometimes our perception of these stimuli occurs consciously: we are aware of a stimulus and know that we are perceiving it. But our perception of a stimulus can also occur without our awareness: an image might appear and disappear before our eyes too quickly for us to notice that we saw it, or a sound might be too faint for us to realize that we heard it. This phenomenon—the perception of a stimulus just below the threshold of conscious awareness—is called subliminal perception. Experiments have shown that subliminally perceived stimuli can influence people's thoughts and attitudes.
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Subliminal perception means perception of the stimuli that happens below the threshold of our awareness and affects our attitude and thoughts. The professor describes an experiment that explains this concept. In the experiment, two groups of people were asked to watch TV and were shown a picture for less than a second. The first group got the boy in the picture angry who was throwing the cake. The second group got the boy smiling who was offering the cake. In the second part of experiment, the groups were shown a picture of a boy keeping the cake with no emotions and the picture was kept on the screen for a few minutes. The group who had seen the angry boy described his personality negatively and the other group that had seen the happy boy described his personality positively.