TPO18-marketing strategiesUsing points and examples from the lecture, explain how the characteristics of target customers influence marketing strategy for products.

Speaking topics in text

TPO18-marketing strategies
Using points and examples from the lecture, explain how the characteristics of target customers influence marketing strategy for products.

Speaking recording
Votes
Average: 8.1 (1 vote)
This speaking topic by users
Post dates Users rates Contents
2019-11-06 Seema Modak 66.00 Check this speaking
2019-11-16 bishoy 92.50 Check this speaking
2018-07-20 Elena Cristina 95.00 Check this speaking
2019-11-22 Seema Modak 66.00 Check this speaking
2019-10-13 Seema Modak 81.00 Check this speaking
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Speaking category
Q6

Comments

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on vocabulary words:
No of characters: 711.0 578.828451883 123% => OK
No of words: 201.0 151.265690377 133% => OK
Chars per words: 3.53731343284 3.82278263415 93% => OK
Fourth root words length: 3.76529505866 3.50058242952 108% => OK
Word Length SD: 1.72481183523 1.80425224433 96% => OK
Unique words: 116.0 92.4686192469 125% => OK
Unique words percentage: 0.577114427861 0.61298525976 94% => More unique words wanted or less content wanted.
Syllable count: 225.0 182.283891213 123% => OK
Avg_syllables_per_word: 1.1 1.20543933054 91% => OK

Performance on coherence:
Topic speech coherence ratio: 0.0790567709398 0.0839705835288 94% => OK

Acoustic performance on paragraphs:
How many acoustic paragraphs: 1.0 4.47071129707 22% => Need more acoustic paragraphs.
Average paragraph length: 201.0 65.8948926009 305% => The average paragraph length is high.
STD paragraph length: 0.0 19.7758100068 0% => OK
Average paragraph duration: 59.84 25.5208953607 234% => Need to control the rhythm of the speech
STD paragraph duration: 0.0 7.49434385956 0% => The duration of acoustic paragraphs keeps same.

Acoustic performance on sentences:
How many acoustic sentences: 39.0 42.9832635983 91% => OK
Average acoustic sentence length: 5.15384615385 3.78147595546 136% => OK
STD acoustic sentence length: 5.37104517136 2.94285465224 183% => OK
Average acoustic sentences duration: 1.51820512821 1.39386743896 109% => OK
STD acoustic sentences duration: 1.49072667153 0.967747756167 154% => OK

Acoustic performance on acoustic silence:(An acoustic silence means a little pause between two or more words)
How many acoustic silence: 38.0 40.4456066946 94% => OK
Total acoustic silence duration: 2.8 7.59280334728 37% => OK
Average acoustic silence duration: 0.0736842105263 0.19053887516 39% => Maybe the speech rate is too fast.
STD acoustic silence duration: 0.0525868230759 0.157467062838 33% => OK

Acoustic performance on acoustic words:
Total word duration: 53.19 46.3453556485 115% => OK
Average word duration: 0.264626865672 0.308780311121 86% => OK
STD word duration: 0.137258100467 0.201157623399 68% => OK

Disfluencies: like hesitations, or 'ehn' or taking a long time to pronounce a word:
How many disfluencies: 6.0 8.09623430962 74% => OK
Total_disfluencies_duration: 4.15 6.56692468619 63% => OK
Total acoustic noise duration: 1.44 3.53066945607 41% => OK

Acoustic rates:
Total speech duration: 59.84 59.5455230126 100% => OK
Compare to expected duration: 0.997333333333 0.992425383543 100% => OK
Rate of silence: 0.635026737968 0.681803438845 93% => OK
Rate of speech: 3.35895721925 2.53813033465 132% => OK
Rate of speech by unique words: 1.9385026738 1.55221717717 125% => OK
Rate of word duration by unique words: 2.18086106411 1.99939622689 109% => OK
Average articulation rates: 0.289923925373 0.309613076454 94% => OK

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Rates: 81.6666666667 out of 100
Scores by speech e-grader: 24.5 Out of 30
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Note: the speech e-grader does NOT examine the meaning of words and ideas.