Marketing has played a vital role in the growth of various businesses and industries. Many companies invest a huge amount in marketing departments in order to increase sales. On the other hand, some people have different views; they think advertising is more about entertainment and people will buy if there is a requirement or demand in the market. I do not agree and the essay will depict the same.
Advertising is considered to be one of the most significant departments in any business. Despite good market hold by any consumer goods business doesn't shy away from advertising it on different platforms. Currently, two types of advertisement are very popular. Firstly, print media advertisement which majorly captures the newspapers, magazines. Secondly, the television and theater advertisement. Advertisements also support to new businesses to make their presence in the market.
A company operates in a dynamic and competitive world where upgradation in products is very eminent. Even though the product is being purchased by consumers without any hassle but then how can a company inform consumers about the new features of the product? Advertisements can help to articulate the product, its application, features which can probably relate it with the people requirement and can motivate them to buy such products. Advertisement can connect with millions of peoples and their requirements at the same time.
Attractive advertisement contributes to sales in many ways. For example "Maruti " car manufacturers developed an attractive advertisement with a tag line "Countries most fuel-efficient car" which encouraged much middle-class family to switch from two wheeler's to cars because of best economy figures. However, later found that the figures were achieved when a constant speed was maintained. Therefore aggressive marketing can make your average product to perform better than any other product. Hence the marketing of products is very important in order to pull public interest.
- you are moving with your family to a new city.write a letter to a housing agent in that city about accommodation.-explain why and when you are moving.-describe where you want to live-state the type of accommodation you require. 89
- You work at home and have a problem with a piece of equipment that you use for your job.Write a letter to the shop or company which supplied the equipment in your letter.• Describe the problem with the equipment• Explain how this problem is affecting 78
- You recently received a letter from a friend asking for advice about whether to go to college or try to get a job. You think he/she should get a job. 67
- If a product is sold and people buy it, then advertising is not necessary and can be considered a kind of entertainment. Do you agree or disagree with this. 84
Grammar and spelling errors:
Line 3, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... and the essay will depict the same. Advertising is considered to be one of t...
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Line 5, column 146, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...ket hold by any consumer goods business doesnt shy away from advertising it on differe...
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Line 7, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...o make their presence in the market. A company operates in a dynamic and comp...
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Line 11, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...their requirements at the same time. Attractive advertisement contributes to...
^^^^^
Line 13, column 298, Rule ID: THE_SUPERLATIVE[4]
Message: A determiner is probably missing here: 'of the best'.
Suggestion: of the best
...witch from two wheelers to cars because of best economy figures. However, later found t...
^^^^^^^
Line 13, column 413, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Therefore,
...d when a constant speed was maintained. Therefore aggressive marketing can make your aver...
^^^^^^^^^
Line 13, column 516, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Hence,
... perform better than any other product. Hence the marketing of products is very impor...
^^^^^
Transition Words or Phrases used:
also, but, first, firstly, hence, however, if, second, secondly, so, then, therefore, for example, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 11.0 13.1623246493 84% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 9.0 10.4138276553 86% => OK
Relative clauses : 6.0 7.30460921844 82% => OK
Pronoun: 10.0 24.0651302605 42% => OK
Preposition: 42.0 41.998997996 100% => OK
Nominalization: 12.0 8.3376753507 144% => OK
Performance on vocabulary words:
No of characters: 1726.0 1615.20841683 107% => OK
No of words: 308.0 315.596192385 98% => OK
Chars per words: 5.6038961039 5.12529762239 109% => OK
Fourth root words length: 4.18926351222 4.20363070211 100% => OK
Word Length SD: 3.2257044976 2.80592935109 115% => OK
Unique words: 197.0 176.041082164 112% => OK
Unique words percentage: 0.63961038961 0.561755894193 114% => OK
syllable_count: 547.2 506.74238477 108% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 2.0 4.76152304609 42% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 16.0 20.2975951904 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 51.4030297565 49.4020404114 104% => OK
Chars per sentence: 90.8421052632 106.682146367 85% => OK
Words per sentence: 16.2105263158 20.7667163134 78% => OK
Discourse Markers: 6.10526315789 7.06120827912 86% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 7.0 5.01903807615 139% => OK
Sentences with positive sentiment : 13.0 8.67935871743 150% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 3.4128256513 147% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.257998971163 0.244688304435 105% => OK
Sentence topic coherence: 0.0702384955263 0.084324248473 83% => OK
Sentence topic coherence SD: 0.0668689450878 0.0667982634062 100% => OK
Paragraph topic coherence: 0.145190216058 0.151304729494 96% => OK
Paragraph topic coherence SD: 0.0804561605064 0.056905535591 141% => OK
Essay readability:
automated_readability_index: 13.1 13.0946893788 100% => OK
flesch_reading_ease: 38.31 50.2224549098 76% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.9 11.3001002004 105% => OK
coleman_liau_index: 14.9 12.4159519038 120% => OK
dale_chall_readability_score: 9.4 8.58950901804 109% => OK
difficult_words: 97.0 78.4519038076 124% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 8.4 10.1190380762 83% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.