The following is a recommendation from the Board of Directors of Monarch Books.
"We recommend that Monarch Books open a café in its store. Monarch, having been in business at the same location for more than twenty years, has a large customer base because it is known for its wide selection of books on all subjects. Clearly, opening the café would attract more customers. Space could be made for the café by discontinuing the children's book section, which will probably become less popular given that the most recent national census indicated a significant decline in the percentage of the population under age ten.Opening a café will allow Monarch to attract more customers and better compete with Regal Books, which recently opened its own café."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation is likely to have the predicted result. Be sure to explain how the answers to these questions would help to
evaluate the recommendation.
The recommendation given by the board of directors of Monarch Books insists on the creation of a cafe within its store to garner more customers and will accomplish this task by ridding the store of the children's book section. The evidence cited that give reason for the cafe's creation is that the population percentage of individuals under the age of 10 has decreased and to become a better competitor against Regal Books. In order to determine the possible effectiveness of the recommendation, three questions must be addressed.
First of all, are all the children who visit the Monarch Books store of the area? In other words, is there a large number of children and parents who have come to the area via tourism and been to the children's section of the store? The author made the premature assumption that since the census figures indicate a decline in the population of those under the age of 10, the children's section of the store will become unpopular. Perhaps, a plethora of parents enter the children's section to purchase reading material for their own children as presents for a holiday or birthday and taking that section away may result in parents taking their business to Regal Books instead. also, it is possible that a fair amount of children who fancy the children's section of the store are visiting the area and hoping to collect a book for their travels back home and a lack of such a section in the future may result in a similar fashion to the example mentioned prior. if the above examples prove true, then the argument is weakened.
Secondly, will the cafe be unique when compared to the cafe at Regal Books? Another assumption made by the board of directors is that the cafe will be able to compete with the cafe of their competitors. it is possible that the cafe installed in the store may fail to appeal to its customers and may result in said customers to retreat to Regal Books and/or never return to Monarch. furthermore, if the cafe is indistinguishable from its competition, then it is likely that customers will seek Regal Books based on its location or other factors that make it stand out from Monarch. The argument provided by monarch would be significantly worsened if the scenarios mentioned above prove valid.
Thirdly, do the current customers of Monarch Books desire a cafe? The author of the argument assumes that the people who wish to enter the bookstore also want to dine there as well. In the argument, it is stated that monarch books is well-established due to its "wide selection of books on all subjects". One of those sections is the children's section, which as already mentioned, may still remain popular. Maybe if money is spent implementing a cafe rather than acquiring more books, the business of the store may decline due to lack of new novels. The soundness of the argument could decrease if the stated example becomes a reality.
In conclusion, there exists several flaws in the argument made by Monarch Books regarding the implementation of a cafe. if the questions mentioned throughout the essay are addressed then it is possible for the argument to be sound.
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 19 15
No. of Words: 538 350
No. of Characters: 2541 1500
No. of Different Words: 222 200
Fourth Root of Number of Words: 4.816 4.7
Average Word Length: 4.723 4.6
Word Length SD: 2.669 2.4
No. of Words greater than 5 chars: 169 100
No. of Words greater than 6 chars: 138 80
No. of Words greater than 7 chars: 90 40
No. of Words greater than 8 chars: 53 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 28.316 21.0
Sentence Length SD: 22.891 7.5
Use of Discourse Markers (%): 0.684 0.12
Sentence-Text Coherence: 0.342 0.35
Sentence-Para Coherence: 0.534 0.50
Sentence-Sentence Coherence: 0.103 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 271, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'cafes'' or 'cafe's'?
Suggestion: cafes'; cafe's
...evidence cited that give reason for the cafes creation is that the population percent...
^^^^^
Line 3, column 108, Rule ID: LARGE_NUMBER_OF[1]
Message: Specify a number, remove phrase, or simply use 'many' or 'numerous'
Suggestion: many; numerous
...e of the area? In other words, is there a large number of children and parents who have come to t...
^^^^^^^^^^^^^^^^^
Line 3, column 675, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Also
... their business to Regal Books instead. also, it is possible that a fair amount of c...
^^^^
Line 3, column 905, Rule ID: IN_A_X_MANNER[1]
Message: Consider replacing "in a similar fashion" with adverb for "similar"; eg, "in a hasty manner" with "hastily".
...such a section in the future may result in a similar fashion to the example mentioned prior. if the ...
^^^^^^^^^^^^^^^^^^^^
Line 3, column 958, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: If
...fashion to the example mentioned prior. if the above examples prove true, then the...
^^
Line 5, column 204, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...ete with the cafe of their competitors. it is possible that the cafe installed in ...
^^
Line 5, column 383, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Furthermore
...l Books and/or never return to Monarch. furthermore, if the cafe is indistinguishable from ...
^^^^^^^^^^^
Line 9, column 121, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: If
...regarding the implementation of a cafe. if the questions mentioned throughout the ...
^^
Transition Words or Phrases used:
also, first, furthermore, if, may, regarding, second, secondly, so, still, then, third, thirdly, well, in conclusion, first of all, in other words
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 19.6327345309 112% => OK
Auxiliary verbs: 14.0 12.9520958084 108% => OK
Conjunction : 12.0 11.1786427146 107% => OK
Relative clauses : 17.0 13.6137724551 125% => OK
Pronoun: 29.0 28.8173652695 101% => OK
Preposition: 84.0 55.5748502994 151% => OK
Nominalization: 28.0 16.3942115768 171% => OK
Performance on vocabulary words:
No of characters: 2601.0 2260.96107784 115% => OK
No of words: 537.0 441.139720559 122% => OK
Chars per words: 4.84357541899 5.12650576532 94% => OK
Fourth root words length: 4.81386128306 4.56307096286 105% => OK
Word Length SD: 2.75078388221 2.78398813304 99% => OK
Unique words: 236.0 204.123752495 116% => OK
Unique words percentage: 0.43947858473 0.468620217663 94% => More unique words wanted or less content wanted.
syllable_count: 816.3 705.55239521 116% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 22.0 19.7664670659 111% => OK
Sentence length: 24.0 22.8473053892 105% => OK
Sentence length SD: 59.2858323494 57.8364921388 103% => OK
Chars per sentence: 118.227272727 119.503703932 99% => OK
Words per sentence: 24.4090909091 23.324526521 105% => OK
Discourse Markers: 6.63636363636 5.70786347227 116% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 8.0 5.25449101796 152% => OK
Sentences with positive sentiment : 8.0 8.20758483034 97% => OK
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.261302932365 0.218282227539 120% => OK
Sentence topic coherence: 0.0795353759992 0.0743258471296 107% => OK
Sentence topic coherence SD: 0.0769973101573 0.0701772020484 110% => OK
Paragraph topic coherence: 0.152788993158 0.128457276422 119% => OK
Paragraph topic coherence SD: 0.0508427914397 0.0628817314937 81% => OK
Essay readability:
automated_readability_index: 13.6 14.3799401198 95% => Automated_readability_index is low.
flesch_reading_ease: 55.58 48.3550499002 115% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 11.5 12.197005988 94% => OK
coleman_liau_index: 11.09 12.5979740519 88% => OK
dale_chall_readability_score: 8.0 8.32208582834 96% => OK
difficult_words: 108.0 98.500998004 110% => OK
linsear_write_formula: 14.0 12.3882235529 113% => OK
gunning_fog: 11.6 11.1389221557 104% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.