TPO19-Question : Summarise the points made in the lecture, being sure to explain how they case doubt on specific points made in the reading passage
The lecture and the reading are both about the marketing strategy called buzzing. The author argues that are three explanations that justify the banning of buzzing in advertisements. The lecture, in other hand, holds the opposite view. He is of the opinion that these explanations are faulty.
To begin with, the author suggests that buzzing can give for a person an incorrect information about the buzzed product. This specific argument is challenged by the lecture. He points out that companies look for people that have a good impression of a product. As a result, he argues that people who do not like the good will not give a ordinary praise.
Secondly, the writing feels that this marketing strategy pretends consumers listen to their endorsements less critically than they should. However, the lecture posits that opposite view of this explanation is true. So, he give an example that if a consumers do not have their question answered about the price, they will not buy the product.
Finally, the reading manifests that buzzing is a tactic which result in the spread of mistrust and the expectation of dishonesty. This idea is rejected by the lecture. He believes that a buzzing will not work if the product or a service is bad. For instance, he says that the buzzing strategy is a way to increase the trustful of people, not decrease it as the reading said.
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Comments
Essay evaluations by e-grader
Grammar and spelling errors:
Line 1, column 184, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...e banning of buzzing in advertisements. The lecture, in other hand, holds the oppos...
^^^
Line 3, column 336, Rule ID: EN_A_VS_AN
Message: Use 'an' instead of 'a' if the following word starts with a vowel sound, e.g. 'an article', 'an hour'
Suggestion: an
... who do not like the good will not give a ordinary praise. Secondly, the writ...
^
Line 5, column 223, Rule ID: HE_VERB_AGR[1]
Message: The pronoun 'he' must be used with a third-person verb: 'gives'.
Suggestion: gives
...iew of this explanation is true. So, he give an example that if a consumers do not h...
^^^^
Line 5, column 247, Rule ID: A_PLURAL[1]
Message: Don't use indefinite articles with plural words. Did you mean 'a consumer' or simply 'consumers'?
Suggestion: a consumer; consumers
...is true. So, he give an example that if a consumers do not have their question answered abo...
^^^^^^^^^^^
Transition Words or Phrases used:
finally, however, if, look, second, secondly, so, for instance, as a result, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 10.4613686534 96% => OK
Auxiliary verbs: 5.0 5.04856512141 99% => OK
Conjunction : 3.0 7.30242825607 41% => More conjunction wanted.
Relative clauses : 15.0 12.0772626932 124% => OK
Pronoun: 29.0 22.412803532 129% => Less pronouns wanted
Preposition: 23.0 30.3222958057 76% => OK
Nominalization: 6.0 5.01324503311 120% => OK
Performance on vocabulary words:
No of characters: 1143.0 1373.03311258 83% => OK
No of words: 233.0 270.72406181 86% => More content wanted.
Chars per words: 4.90557939914 5.08290768461 97% => OK
Fourth root words length: 3.90696013833 4.04702891845 97% => OK
Word Length SD: 2.67642595791 2.5805825403 104% => OK
Unique words: 121.0 145.348785872 83% => More unique words wanted.
Unique words percentage: 0.519313304721 0.540411800872 96% => OK
syllable_count: 349.2 419.366225166 83% => OK
avg_syllables_per_word: 1.5 1.55342163355 97% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 9.0 3.25607064018 276% => Less pronouns wanted as sentence beginning.
Article: 7.0 8.23620309051 85% => OK
Subordination: 1.0 1.25165562914 80% => OK
Conjunction: 0.0 1.51434878587 0% => OK
Preposition: 2.0 2.5761589404 78% => OK
Performance on sentences:
How many sentences: 15.0 13.0662251656 115% => OK
Sentence length: 15.0 21.2450331126 71% => The Avg. Sentence Length is relatively short.
Sentence length SD: 31.6406208676 49.2860985944 64% => OK
Chars per sentence: 76.2 110.228320801 69% => OK
Words per sentence: 15.5333333333 21.698381199 72% => OK
Discourse Markers: 6.0 7.06452816374 85% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 4.0 4.19205298013 95% => OK
Sentences with positive sentiment : 4.0 4.33554083885 92% => OK
Sentences with negative sentiment : 7.0 4.45695364238 157% => OK
Sentences with neutral sentiment: 4.0 4.27373068433 94% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.297116887267 0.272083759551 109% => OK
Sentence topic coherence: 0.0889678314728 0.0996497079465 89% => OK
Sentence topic coherence SD: 0.075215406655 0.0662205650399 114% => OK
Paragraph topic coherence: 0.172901341329 0.162205337803 107% => OK
Paragraph topic coherence SD: 0.0832989102374 0.0443174109184 188% => OK
Essay readability:
automated_readability_index: 9.5 13.3589403974 71% => Automated_readability_index is low.
flesch_reading_ease: 64.71 53.8541721854 120% => OK
smog_index: 3.1 5.55761589404 56% => Smog_index is low.
flesch_kincaid_grade: 8.0 11.0289183223 73% => OK
coleman_liau_index: 10.9 12.2367328918 89% => OK
dale_chall_readability_score: 7.97 8.42419426049 95% => OK
difficult_words: 53.0 63.6247240618 83% => More difficult words wanted.
linsear_write_formula: 5.5 10.7273730684 51% => Linsear_write_formula is low.
gunning_fog: 8.0 10.498013245 76% => OK
text_standard: 8.0 11.2008830022 71% => OK
What are above readability scores?
---------------------
Rates: 71.6666666667 out of 100
Scores by essay e-grader: 21.5 Out of 30
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.
Grammar and spelling errors:
Line 1, column 184, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...e banning of buzzing in advertisements. The lecture, in other hand, holds the oppos...
^^^
Line 3, column 336, Rule ID: EN_A_VS_AN
Message: Use 'an' instead of 'a' if the following word starts with a vowel sound, e.g. 'an article', 'an hour'
Suggestion: an
... who do not like the good will not give a ordinary praise. Secondly, the writ...
^
Line 5, column 223, Rule ID: HE_VERB_AGR[1]
Message: The pronoun 'he' must be used with a third-person verb: 'gives'.
Suggestion: gives
...iew of this explanation is true. So, he give an example that if a consumers do not h...
^^^^
Line 5, column 247, Rule ID: A_PLURAL[1]
Message: Don't use indefinite articles with plural words. Did you mean 'a consumer' or simply 'consumers'?
Suggestion: a consumer; consumers
...is true. So, he give an example that if a consumers do not have their question answered abo...
^^^^^^^^^^^
Transition Words or Phrases used:
finally, however, if, look, second, secondly, so, for instance, as a result, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 10.4613686534 96% => OK
Auxiliary verbs: 5.0 5.04856512141 99% => OK
Conjunction : 3.0 7.30242825607 41% => More conjunction wanted.
Relative clauses : 15.0 12.0772626932 124% => OK
Pronoun: 29.0 22.412803532 129% => Less pronouns wanted
Preposition: 23.0 30.3222958057 76% => OK
Nominalization: 6.0 5.01324503311 120% => OK
Performance on vocabulary words:
No of characters: 1143.0 1373.03311258 83% => OK
No of words: 233.0 270.72406181 86% => More content wanted.
Chars per words: 4.90557939914 5.08290768461 97% => OK
Fourth root words length: 3.90696013833 4.04702891845 97% => OK
Word Length SD: 2.67642595791 2.5805825403 104% => OK
Unique words: 121.0 145.348785872 83% => More unique words wanted.
Unique words percentage: 0.519313304721 0.540411800872 96% => OK
syllable_count: 349.2 419.366225166 83% => OK
avg_syllables_per_word: 1.5 1.55342163355 97% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 9.0 3.25607064018 276% => Less pronouns wanted as sentence beginning.
Article: 7.0 8.23620309051 85% => OK
Subordination: 1.0 1.25165562914 80% => OK
Conjunction: 0.0 1.51434878587 0% => OK
Preposition: 2.0 2.5761589404 78% => OK
Performance on sentences:
How many sentences: 15.0 13.0662251656 115% => OK
Sentence length: 15.0 21.2450331126 71% => The Avg. Sentence Length is relatively short.
Sentence length SD: 31.6406208676 49.2860985944 64% => OK
Chars per sentence: 76.2 110.228320801 69% => OK
Words per sentence: 15.5333333333 21.698381199 72% => OK
Discourse Markers: 6.0 7.06452816374 85% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 4.0 4.19205298013 95% => OK
Sentences with positive sentiment : 4.0 4.33554083885 92% => OK
Sentences with negative sentiment : 7.0 4.45695364238 157% => OK
Sentences with neutral sentiment: 4.0 4.27373068433 94% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.297116887267 0.272083759551 109% => OK
Sentence topic coherence: 0.0889678314728 0.0996497079465 89% => OK
Sentence topic coherence SD: 0.075215406655 0.0662205650399 114% => OK
Paragraph topic coherence: 0.172901341329 0.162205337803 107% => OK
Paragraph topic coherence SD: 0.0832989102374 0.0443174109184 188% => OK
Essay readability:
automated_readability_index: 9.5 13.3589403974 71% => Automated_readability_index is low.
flesch_reading_ease: 64.71 53.8541721854 120% => OK
smog_index: 3.1 5.55761589404 56% => Smog_index is low.
flesch_kincaid_grade: 8.0 11.0289183223 73% => OK
coleman_liau_index: 10.9 12.2367328918 89% => OK
dale_chall_readability_score: 7.97 8.42419426049 95% => OK
difficult_words: 53.0 63.6247240618 83% => More difficult words wanted.
linsear_write_formula: 5.5 10.7273730684 51% => Linsear_write_formula is low.
gunning_fog: 8.0 10.498013245 76% => OK
text_standard: 8.0 11.2008830022 71% => OK
What are above readability scores?
---------------------
Rates: 71.6666666667 out of 100
Scores by essay e-grader: 21.5 Out of 30
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.