'The following is a memorandum from the business manager of a television station.
“Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the complaints received from viewers were concerned with our station’s coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have just canceled their advertising contracts with us. Therefore, in order to attract more viewers to the program and to avoid losing any further advertising revenues, we should restore the time devoted to weather and local news to its former level.”
Write a response in which you discuss what specific evidence would be needed in order to evaluate the argument and explain how the evidence would weaken or strengthen the argument.
Television station and new channels are far most, ever watched channel by the people. When the schedule for anything in our life change, we have with tendency of not being able to adapt to it in the first place, but yet tend to get uesd to them. But in this argument, the author states that, people have being raised their tickets for the concerned coverage of national news at night, where the formally covered news on the weather and local news. Is it, because the change of time not deceiving? Or whether this held the television station too loose their AD businesses? Will again the change of time and schedule help the station to gain more audience or will it make if worse for their company's profit.
Firstly, there is not perfect evidence to state the hypothesisses, stating that, the television station has more viewers during the night time. It is simply stated that, "over the past year" by the author, not exact mention of the time period and statistically no perfect evidence about the amount of viewers. Why was there a need to change the weather and local news from the night time and increase in national news? Maybe, the company's expectation was, people are more keened towards the outside world and not their own state. For this change to happen, the company's must beforehand taken some basic statistics lending them to know their summit in their report time.
Secondly, there are again no actucal evidence why the local businesses that used to advertise during the late-night news program stopped or cancelled their contracts, Was it a good sign for the company, definetly a down strike for facing a sudden decrease in their profit and led to loss. And the main reason why saw sudden hit in their AD agency is due to the, loss the agencies went through this period of time, where, their user buyer rate have demolised and made their company security to change it to other televison station.
Futhermost, in order to gain back their viewwer to the program at late-night, the news channel, thought it might a good idea to include weather and local news to its former level, but it won't be as effective as it was because, as from peoples physcology, when one starts to show variations in their behaviour, it will be very hard for them to trust them again. And, there are no hypothese that this, will help the company to get more advertisers and profit to their company. As, formerly stated, it could be one of the reason why people preffered weather and local news during the late-night, because afetr the end of their da, that's when they want to know what happened in their neighbourhood and the tomorrow's weather for another beautiful start of the day.
Thus from the above argument, there are clear evidence, why the company's revenue is not going to improve, but rather, it would be a boon to their already in- hand reputation. Therefore, changing their schedule in regular basis, is not going to attract more audience, rather, destroy the ones they already have, including the AD agencies are going to bat lost in overall.
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Comments
e-rater score report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 15 2
No. of Spelling Errors: 18 2
No. of Sentences: 18 15
No. of Words: 532 350
No. of Characters: 2452 1500
No. of Different Words: 244 200
Fourth Root of Number of Words: 4.803 4.7
Average Word Length: 4.609 4.6
Word Length SD: 2.303 2.4
No. of Words greater than 5 chars: 159 100
No. of Words greater than 6 chars: 117 80
No. of Words greater than 7 chars: 66 40
No. of Words greater than 8 chars: 39 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 29.556 21.0
Sentence Length SD: 14.527 7.5
Use of Discourse Markers (%): 0.444 0.12
Sentence-Text Coherence: 0.317 0.35
Sentence-Para Coherence: 0.546 0.50
Sentence-Sentence Coherence: 0.083 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 385, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...rned coverage of national news at night, where the formally covered news on the w...
^^
Line 1, column 547, Rule ID: LOOSE_LOSE[2]
Message: Did you mean 'lose' (= miss, waste, suffer the loss etc.)?
Suggestion: lose
...er this held the television station too loose their AD businesses? Will again the cha...
^^^^^
Line 5, column 358, Rule ID: THE_PUNCT[1]
Message: Did you forget something after 'the'?
...sudden hit in their AD agency is due to the, loss the agencies went through this per...
^^^^
Line 5, column 399, Rule ID: PERIOD_OF_TIME[1]
Message: Use simply 'period'.
Suggestion: period
...he, loss the agencies went through this period of time, where, their user buyer rate have demo...
^^^^^^^^^^^^^^
Line 7, column 629, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: that's
...ght, because afetr the end of their da, thats when they want to know what happened in...
^^^^^
Line 9, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Thus,
... another beautiful start of the day. Thus from the above argument, there are clea...
^^^^
Transition Words or Phrases used:
but, first, firstly, if, may, second, secondly, so, therefore, thus, in the first place
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 19.6327345309 112% => OK
Auxiliary verbs: 9.0 12.9520958084 69% => OK
Conjunction : 22.0 11.1786427146 197% => OK
Relative clauses : 9.0 13.6137724551 66% => More relative clauses wanted.
Pronoun: 49.0 28.8173652695 170% => Less pronouns wanted
Preposition: 69.0 55.5748502994 124% => OK
Nominalization: 16.0 16.3942115768 98% => OK
Performance on vocabulary words:
No of characters: 2533.0 2260.96107784 112% => OK
No of words: 531.0 441.139720559 120% => OK
Chars per words: 4.77024482109 5.12650576532 93% => OK
Fourth root words length: 4.80035803286 4.56307096286 105% => OK
Word Length SD: 2.39983348183 2.78398813304 86% => OK
Unique words: 267.0 204.123752495 131% => OK
Unique words percentage: 0.502824858757 0.468620217663 107% => OK
syllable_count: 782.1 705.55239521 111% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 4.96107784431 121% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 5.0 2.70958083832 185% => OK
Conjunction: 6.0 1.67365269461 358% => Less conjunction wanted as sentence beginning.
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 29.0 22.8473053892 127% => The Avg. Sentence Length is relatively long.
Sentence length SD: 79.896557351 57.8364921388 138% => OK
Chars per sentence: 140.722222222 119.503703932 118% => OK
Words per sentence: 29.5 23.324526521 126% => OK
Discourse Markers: 4.83333333333 5.70786347227 85% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 6.0 5.25449101796 114% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 5.0 6.88822355289 73% => OK
Sentences with neutral sentiment: 3.0 4.67664670659 64% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.291421642554 0.218282227539 134% => OK
Sentence topic coherence: 0.107536110759 0.0743258471296 145% => OK
Sentence topic coherence SD: 0.100995929628 0.0701772020484 144% => OK
Paragraph topic coherence: 0.172368412867 0.128457276422 134% => OK
Paragraph topic coherence SD: 0.0979116576697 0.0628817314937 156% => OK
Essay readability:
automated_readability_index: 15.8 14.3799401198 110% => OK
flesch_reading_ease: 50.5 48.3550499002 104% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 13.4 12.197005988 110% => OK
coleman_liau_index: 10.98 12.5979740519 87% => OK
dale_chall_readability_score: 8.23 8.32208582834 99% => OK
difficult_words: 106.0 98.500998004 108% => OK
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 13.6 11.1389221557 122% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 75.0 out of 100
Scores by essay e-grader: 4.5 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.