The main aim of advertisement campaign is to increase the sales of a certain product, but people don't really need it. To what extent you agree or disagree?
Give your own opinion and relevant examples.
Advertisements are a highly effective instrument for the brands to hit the nail in achieving the sales targets as well as to remain competent in the market. Some people argue that there is no need to do such campaigns as it doesn't make a huge difference on a buying decision of the customer. However, my inclination does not support the statement because
advertisements are meant to provide lots of information in favor of making right purchase decisions.
Firstly, technology and fashion are changing every now and then. Hence, adverts keep the viewers updated about the latest trends of the market. For instance, usually for every season, the apparel brands introduce a new collection based on the upcoming fashion. So, public will aware about the new introduction in the stores only through the marketing campaign of the brand. Secondly, promotion allows people to understand the features of the product and its use. For example, the Blackberry phone was meant for only working people, so, its advertisement was clearly stating that it was not for the youth. At last, the buyers get an opportunity to compare the same product of different brands so that the purchase end up as the best buy. To illustrate, If a person has seen an advertisement of two different brands who are making the same phone, he will be able to analyze both the brand for smart shopping.
Conversely, the purchase decision mostly depends either on a budget or on a need of the customer. Hence, seeing advertisement will hardly alter the buyer's decision. To exemplify, if the Samsung is advertising a product with advanced features and a great look, but its cost does not fit one's pocket, it can never divert customer towards the Samsung product. More to it, sometimes the campaigns are so superficial which never appeal to the viewer as it does not communicate clearly about the use and benefits of the product.
To sum up, marketing strategies are meant to influence the mass, however, I strongly believe that the prompt use of information supplied by the medium of advertisement will always help a buyer to hit the birds eye.
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Grammar and spelling errors:
Line 1, column 225, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...e is no need to do such campaigns as it doesnt make a huge difference on a buying deci...
^^^^^^
Line 1, column 355, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...n does not support the statement because advertisements are meant to provide lots...
^^^
Line 4, column 46, Rule ID: EVERY_NOW_AND_THEN[1]
Message: Use simply 'now and then'.
Suggestion: now and then
...ly, technology and fashion are changing every now and then. Hence, adverts keep the viewers update...
^^^^^^^^^^^^^^^^^^
Line 6, column 76, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ostly depends either on a budget or on a need of the customer. Hence, seeing adve...
^^
Line 6, column 288, Rule ID: ONES[1]
Message: Did you mean 'one's'?
Suggestion: one's
...a great look, but its cost does not fit ones pocket, it can never divert customer to...
^^^^
Transition Words or Phrases used:
but, conversely, first, firstly, hence, however, if, look, second, secondly, so, then, well, as to, for example, for instance, as well as, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 12.0 13.1623246493 91% => OK
Auxiliary verbs: 7.0 7.85571142285 89% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 6.0 7.30460921844 82% => OK
Pronoun: 15.0 24.0651302605 62% => OK
Preposition: 43.0 41.998997996 102% => OK
Nominalization: 15.0 8.3376753507 180% => OK
Performance on vocabulary words:
No of characters: 1767.0 1615.20841683 109% => OK
No of words: 356.0 315.596192385 113% => OK
Chars per words: 4.96348314607 5.12529762239 97% => OK
Fourth root words length: 4.34372677135 4.20363070211 103% => OK
Word Length SD: 2.79624496843 2.80592935109 100% => OK
Unique words: 199.0 176.041082164 113% => OK
Unique words percentage: 0.558988764045 0.561755894193 100% => OK
syllable_count: 546.3 506.74238477 108% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Interrogative: 0.0 0.384769539078 0% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 16.0 16.0721442886 100% => OK
Sentence length: 22.0 20.2975951904 108% => OK
Sentence length SD: 43.3171444119 49.4020404114 88% => OK
Chars per sentence: 110.4375 106.682146367 104% => OK
Words per sentence: 22.25 20.7667163134 107% => OK
Discourse Markers: 9.25 7.06120827912 131% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 5.0 5.01903807615 100% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 7.0 3.4128256513 205% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.120913637878 0.244688304435 49% => OK
Sentence topic coherence: 0.0408177341227 0.084324248473 48% => OK
Sentence topic coherence SD: 0.033197794376 0.0667982634062 50% => Sentences are similar to each other.
Paragraph topic coherence: 0.065634352126 0.151304729494 43% => OK
Paragraph topic coherence SD: 0.0367262995114 0.056905535591 65% => OK
Essay readability:
automated_readability_index: 13.1 13.0946893788 100% => OK
flesch_reading_ease: 57.61 50.2224549098 115% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 10.7 11.3001002004 95% => OK
coleman_liau_index: 11.78 12.4159519038 95% => OK
dale_chall_readability_score: 8.36 8.58950901804 97% => OK
difficult_words: 82.0 78.4519038076 105% => OK
linsear_write_formula: 11.0 9.78957915832 112% => OK
gunning_fog: 10.8 10.1190380762 107% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.