The arguments, made by the advertising director, may seem plausible at first glance, but thier further investigation is required in order to propose the offered recommendations. There are some questions to be asnwered before the sollution could be appled to this particular problem.
First of all the sructure of the decline of customers should be analised in depth. Is the decline sustainable or maybe it is only the last year accounting for the huge decrease? If the decline is resuling from the decrease in the preceding year, this means that the quality of the films should be reconsidered. There is another matter regarding this problem. It is possible that the reputiaton of the company was seriously damaged in the previous year, thus leading to a great decline in the number of the customers. However, if the decline is steady over the past five years, a possible answer is that the quality of the films were not satisfying, thus resulting in the decline of loyal customers.
Another quetion relates to the competition. Five years are enough for the customers' tastes to evolve and make it difficult to produce high-quality films for the new tastes. On the other hand, the competition is severe in the cinematography, and it along with the customers' tastes can account for the decline. Had the company taken into cosideration these facts or not? If the answer is positive, then the problems should be serched in different direction. However, if Super Screen Movie Production Company hasn't didn't pay much atention to these issues, it is recommended to allocate sufficient time to understand the problem.
Yet another question arises about the reviews. As it was mentioned, they were given to specific films. Is the number of these films sufficient for the incresed number of reviews to be taken into account? It is quite possible that the reviews were given to on or maybe two films, and even if the number of positive reviews skyrocketed, it still does not indicate the outstanding quality of the remaing films.
As it was developed in the preceding parts of the writing, at least these questions should be taken into consideration in order to give a beneficial solution for this particular issue.
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Essay evaluation report
Sentence: The arguments, made by the advertising director, may seem plausible at first glance, but thier further investigation is required in order to propose the offered recommendations.
Error: thier Suggestion: No alternate word
Sentence: There are some questions to be asnwered before the sollution could be appled to this particular problem.
Error: appled Suggestion: No alternate word
Error: sollution Suggestion: solution
Error: asnwered Suggestion: answered
Sentence: First of all the sructure of the decline of customers should be analised in depth.
Error: analised Suggestion: analyzed
Error: sructure Suggestion: structure
Sentence: If the decline is resuling from the decrease in the preceding year, this means that the quality of the films should be reconsidered.
Error: resuling Suggestion: resulting
Sentence: It is possible that the reputiaton of the company was seriously damaged in the previous year, thus leading to a great decline in the number of the customers.
Error: reputiaton Suggestion: reputation
Sentence: Another quetion relates to the competition.
Error: quetion Suggestion: question
Sentence: Had the company taken into cosideration these facts or not?
Error: cosideration Suggestion: consideration
Sentence: If the answer is positive, then the problems should be serched in different direction.
Error: serched Suggestion: searched
Sentence: However, if Super Screen Movie Production Company hasn't didn't pay much atention to these issues, it is recommended to allocate sufficient time to understand the problem.
Error: atention Suggestion: attention
Sentence: Is the number of these films sufficient for the incresed number of reviews to be taken into account?
Error: incresed Suggestion: increased
Sentence: It is quite possible that the reviews were given to on or maybe two films, and even if the number of positive reviews skyrocketed, it still does not indicate the outstanding quality of the remaing films.
Error: remaing Suggestion: No alternate word
--------------------
argument 1 -- not OK. it is very clear that: during the past year,
argument 2 -- not OK. the taste is no where from the topic.
argument 3 -- OK.
--------------------
Let's analyze the structure of the statement and argue accordingly:
condition 1:
According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. //your argument 3
condition 2:
Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. //maybe people watch online or by DVD, cellphone...
conclusion:
Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising.//maybe the budget has been pretty enough.
----------------------
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 15 2
No. of Sentences: 19 15
No. of Words: 370 350
No. of Characters: 1797 1500
No. of Different Words: 179 200
Fourth Root of Number of Words: 4.386 4.7
Average Word Length: 4.857 4.6
Word Length SD: 2.741 2.4
No. of Words greater than 5 chars: 128 100
No. of Words greater than 6 chars: 104 80
No. of Words greater than 7 chars: 66 40
No. of Words greater than 8 chars: 44 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 19.474 21.0
Sentence Length SD: 8.941 7.5
Use of Discourse Markers (%): 0.579 0.12
Sentence-Text Coherence: 0.303 0.35
Sentence-Para Coherence: 0.303 0.50
Sentence-Sentence Coherence: 0.056 0.07
Number of Paragraphs: 1 5
Grammar and spelling errors:
Line 2, column 629, Rule ID: PROGRESSIVE_VERBS[1]
Message: This verb is normally not used in the progressive form. Try a simple form instead.
...answer is that the quality of the films were not satisfying, thus resulting in the decline of loyal...
^^^^^^^^^^^^^^^^^^^
Line 3, column 507, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: hasn't
...f Super Screen Movie Production Company hasnt didnt pay much atention to these issues...
^^^^^
Line 3, column 513, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: didn't
...r Screen Movie Production Company hasnt didnt pay much atention to these issues, it i...
^^^^^
Transition Words or Phrases used:
but, first, however, if, may, regarding, so, still, then, thus, at least, first of all, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 28.0 19.6327345309 143% => OK
Auxiliary verbs: 7.0 12.9520958084 54% => OK
Conjunction : 8.0 11.1786427146 72% => OK
Relative clauses : 4.0 13.6137724551 29% => More relative clauses wanted.
Pronoun: 22.0 28.8173652695 76% => OK
Preposition: 52.0 55.5748502994 94% => OK
Nominalization: 12.0 16.3942115768 73% => OK
Performance on vocabulary words:
No of characters: 1843.0 2260.96107784 82% => OK
No of words: 368.0 441.139720559 83% => More content wanted.
Chars per words: 5.00815217391 5.12650576532 98% => OK
Fourth root words length: 4.37987740619 4.56307096286 96% => OK
Word Length SD: 2.83843326341 2.78398813304 102% => OK
Unique words: 182.0 204.123752495 89% => More unique words wanted.
Unique words percentage: 0.494565217391 0.468620217663 106% => OK
syllable_count: 585.0 705.55239521 83% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 4.96107784431 121% => OK
Article: 3.0 8.76447105788 34% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 4.0 1.67365269461 239% => Less conjunction wanted as sentence beginning.
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 19.0 19.7664670659 96% => OK
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 51.4344377343 57.8364921388 89% => OK
Chars per sentence: 97.0 119.503703932 81% => OK
Words per sentence: 19.3684210526 23.324526521 83% => OK
Discourse Markers: 5.52631578947 5.70786347227 97% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 9.0 8.20758483034 110% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0779064267001 0.218282227539 36% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0216746206684 0.0743258471296 29% => Sentence topic similarity is low.
Sentence topic coherence SD: 0.0314275666792 0.0701772020484 45% => Sentences are similar to each other.
Paragraph topic coherence: 0.0373525539201 0.128457276422 29% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0264917996576 0.0628817314937 42% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 11.9 14.3799401198 83% => Automated_readability_index is low.
flesch_reading_ease: 52.19 48.3550499002 108% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 10.7 12.197005988 88% => OK
coleman_liau_index: 11.78 12.5979740519 94% => OK
dale_chall_readability_score: 8.1 8.32208582834 97% => OK
difficult_words: 82.0 98.500998004 83% => More difficult words wanted.
linsear_write_formula: 11.5 12.3882235529 93% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
It is not exactly right on the topic in the view of e-grader. Maybe there is a wrong essay topic.
Rates: 16.67 out of 100
Scores by essay e-grader: 1.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.