The following is a memorandum from the business manager of a television station.
“Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the complaints received from viewers were concerned with our station’s coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have just canceled their advertising contracts with us. Therefore, in order to attract more viewers to the program and to avoid losing any further advertising revenues, we should restore the time devoted to weather and local news to its former level.”
The argument claims that increase in business revenue and addition of viewers is solely possible by restoring the time devoted to local and weather news which is not substantiated due to several assumptions it makes. Carefully considering these assumptions, its significant that the claims would implode and render thesis to fall apart with any questioning made on these assumputions, and some are described below.
Claiming that attracting more viewers is possible by just increasing the time of local and weather news is irrational even in utopian society; indeed viewers who are intereseted in subscribing to the channel is not just mearly for news and this doesn't explain any reasoning behind such a motive. Has the channel claimed that their only telecast is news program and viewers are significant due to their news telecast it would make some sense but still adding any viewers would be question rather than retaining present viewers. And indeed it claims late news program, which not much of the populace would be interested in, would make this to fall apart.
It goes to mention that the local business canceled their advertising but it never mentions the reasoning behind the cancellation of advertising by the business. One can safely assume that the intended goal of the advertisement by the local business would have been reached which might be carefully construed as rational process. Has it been said the reasoning of cancellation of advertising contract is because of coverage of weather and local news it indeed makes a sense but nevertheless it wouldn't still substantiate the reasoning for loss of further revenue due to the fact that this is not their sole revenue from adverts.
Most complaints recieved can be by the same people rather than different people who are particualry interested in late night program due to the fact that not much of the populace would be interested in watching the news at such a time. And complaints were concered about the vaguely descibed word 'coverage' which can construed as depth of the information being spread rather than the time devoted for it. This would make the reasoning that increasing the time for news program as invalid or even worse it would loss the viewers, as no one would be interested with such superfical channel just longing on something just to get rid off the time.
Has the argument mentioned the reasoning behind addition of viewers and upkeep of revenues by increasing the time spent for local and weather news it would make the thesis rational and irrefutable which would persuade the change. But it did failed to make any such reasoning and this makes the argument completely flawed and the decision based on this would not succeed.
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Grammar and spelling errors:
Line 3, column 159, Rule ID: WHO_NOUN[1]
Message: A noun should not follow "who". Try changing to a verb or maybe to 'who is a are'.
Suggestion: who is a are
...even in utopian society; indeed viewers who are intereseted in subscribing to the chann...
^^^^^^^
Line 3, column 246, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...el is not just mearly for news and this doesnt explain any reasoning behind such a mot...
^^^^^^
Line 5, column 475, Rule ID: BUT_NEVERTHELESS[1]
Message: Use simply 'but'.
Suggestion: but
... and local news it indeed makes a sense but nevertheless it wouldnt still substantiate the reaso...
^^^^^^^^^^^^^^^^
Line 5, column 495, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: wouldn't
...ndeed makes a sense but nevertheless it wouldnt still substantiate the reasoning for lo...
^^^^^^^
Line 7, column 81, Rule ID: WHO_NOUN[1]
Message: A noun should not follow "who". Try changing to a verb or maybe to 'who is a are'.
Suggestion: who is a are
...ame people rather than different people who are particualry interested in late night pr...
^^^^^^^
Line 9, column 242, Rule ID: DID_BASEFORM[1]
Message: The verb 'did' requires the base form of the verb: 'fail'
Suggestion: fail
...h would persuade the change. But it did failed to make any such reasoning and this mak...
^^^^^^
Transition Words or Phrases used:
but, if, nevertheless, so, still
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 19.6327345309 112% => OK
Auxiliary verbs: 17.0 12.9520958084 131% => OK
Conjunction : 20.0 11.1786427146 179% => OK
Relative clauses : 16.0 13.6137724551 118% => OK
Pronoun: 34.0 28.8173652695 118% => OK
Preposition: 51.0 55.5748502994 92% => OK
Nominalization: 11.0 16.3942115768 67% => OK
Performance on vocabulary words:
No of characters: 2276.0 2260.96107784 101% => OK
No of words: 451.0 441.139720559 102% => OK
Chars per words: 5.0465631929 5.12650576532 98% => OK
Fourth root words length: 4.60833598836 4.56307096286 101% => OK
Word Length SD: 2.65826934999 2.78398813304 95% => OK
Unique words: 186.0 204.123752495 91% => OK
Unique words percentage: 0.412416851441 0.468620217663 88% => More unique words wanted or less content wanted.
syllable_count: 701.1 705.55239521 99% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Interrogative: 0.0 0.471057884232 0% => OK
Article: 1.0 8.76447105788 11% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 4.0 1.67365269461 239% => Less conjunction wanted as sentence beginning.
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 13.0 19.7664670659 66% => OK
Sentence length: 34.0 22.8473053892 149% => OK
Sentence length SD: 52.2488356655 57.8364921388 90% => OK
Chars per sentence: 175.076923077 119.503703932 147% => OK
Words per sentence: 34.6923076923 23.324526521 149% => OK
Discourse Markers: 2.46153846154 5.70786347227 43% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 6.0 5.25449101796 114% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.251242778065 0.218282227539 115% => OK
Sentence topic coherence: 0.108322188518 0.0743258471296 146% => OK
Sentence topic coherence SD: 0.0685058491104 0.0701772020484 98% => OK
Paragraph topic coherence: 0.15643170241 0.128457276422 122% => OK
Paragraph topic coherence SD: 0.0431973258178 0.0628817314937 69% => OK
Essay readability:
automated_readability_index: 19.7 14.3799401198 137% => OK
flesch_reading_ease: 36.97 48.3550499002 76% => It means the essay is relatively harder to read.
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 16.6 12.197005988 136% => OK
coleman_liau_index: 12.6 12.5979740519 100% => OK
dale_chall_readability_score: 8.4 8.32208582834 101% => OK
difficult_words: 88.0 98.500998004 89% => OK
linsear_write_formula: 19.0 12.3882235529 153% => OK
gunning_fog: 15.6 11.1389221557 140% => OK
text_standard: 9.0 11.9071856287 76% => The average readability is low. Need to imporve the language.
What are above readability scores?
---------------------
Rates: 58.33 out of 100
Scores by essay e-grader: 3.5 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.