The following is a recommendation from the Board of Directors of Monarch Books.
"We recommend that Monarch Books open a café in its store. Monarch, having been in business at the same location for more than twenty years, has a large customer base because it is known for its wide selection of books on all subjects. Clearly, opening the café would attract more customers. Space could be made for the café by discontinuing the children's book section, which will probably become less popular given that the most recent national census indicated a significant decline in the percentage of the population under age ten. Opening a café will allow Monarch to attract more customers and better compete with Regal Books, which recently opened its own café."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation is likely to have the predicted result. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
The recommendation from the manager monarch books to replace the children's books section with a cafe in facing the competition of book and Bean is speciously sound. The manager argues that the decline of children in population and profitable revenues from a cafe can perpetuate its prosperity. However, neither of the arguments lend credible support for a replacement.
The writer bases the claim that selling children's books are going to be insufficiently rewarded since the significant decline in the percentage of the population under age ten in the national census. However, national data may not reflect the parochial demographic situation, as children's percentage can increase in one area and decrease in another area. To say the children in Collegeville can be uproaring may border on hyperbole, but to say the children is not dwindling can be of high possibility. Furthermore, granted the dwinddling of children's percentage in Collegville, the number of children can be argumenting in vitrue of mushrooming in total population.
In addition, even if the number of children is decreasing, owing to the agitated appetite for books, the selling could also be auspicious. In a rapidly changing world, parents should feel more pressure in children's education. Plus the accumulation of family wealth, parents are able to and willing to purchase book beneficial to children's growth. Compared to other forms of entertainment, most parents will be inclined to let their children read books instead of surfing on the Internet where good and bad are mixed together. Hence, the potential market may be not waning. A hasty abrogation may forestall future revenues.
Furthermore, as a long-standing bookstore, it is unwise to supplant the old fashion with the idea copied from others. The homogeneity of marketing strategies is an abnegation of distinction. The efficiency of the combination of the cafe and the bookstore is unproven in Collegeville. Customers may have a proclivity in a traditional book store. Besides, a lack of experience in operating the store mixed by a bookstore and a cafe means to jump into the rival's comfort zone and be most likely penalized in the competition.
In conclusion, the manager's arguments can hardly prove a rearrangement of the monarch books is necessary under competition. Before drawing a conclusion, the manager should implement more thorough research into the book market in Collegeville, including the prospect of children's books' selling and the preferred form of a bookstore of Collegeville's residents. A deeper investigation precludes a cursory conclusion.
| Post date | Users | Rates | Link to Content |
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| 2020-01-29 | lanhhoang | 81 | view |
| 2020-01-21 | stevewang1007 | 69 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 21 15
No. of Words: 407 350
No. of Characters: 2157 1500
No. of Different Words: 207 200
Fourth Root of Number of Words: 4.492 4.7
Average Word Length: 5.3 4.6
Word Length SD: 3.167 2.4
No. of Words greater than 5 chars: 167 100
No. of Words greater than 6 chars: 143 80
No. of Words greater than 7 chars: 111 40
No. of Words greater than 8 chars: 82 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 19.381 21.0
Sentence Length SD: 8.538 7.5
Use of Discourse Markers (%): 0.524 0.12
Sentence-Text Coherence: 0.281 0.35
Sentence-Para Coherence: 0.509 0.50
Sentence-Sentence Coherence: 0.074 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 4, column 209, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...age ten in the national census. However, national data may not reflect the paroch...
^^
Line 10, column 256, Rule ID: THE_NN_AND_THE_NN[1]
Message: Did you mean 'are'?
Suggestion: are
...mbination of the cafe and the bookstore is unproven in Collegeville. Customers may...
^^
Transition Words or Phrases used:
also, besides, but, furthermore, hence, however, if, may, so, in addition, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 19.6327345309 92% => OK
Auxiliary verbs: 15.0 12.9520958084 116% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 3.0 13.6137724551 22% => More relative clauses wanted.
Pronoun: 5.0 28.8173652695 17% => OK
Preposition: 67.0 55.5748502994 121% => OK
Nominalization: 22.0 16.3942115768 134% => OK
Performance on vocabulary words:
No of characters: 2211.0 2260.96107784 98% => OK
No of words: 407.0 441.139720559 92% => More content wanted.
Chars per words: 5.43243243243 5.12650576532 106% => OK
Fourth root words length: 4.49157444576 4.56307096286 98% => OK
Word Length SD: 3.25011185415 2.78398813304 117% => OK
Unique words: 213.0 204.123752495 104% => OK
Unique words percentage: 0.523341523342 0.468620217663 112% => OK
syllable_count: 693.9 705.55239521 98% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 4.96107784431 20% => OK
Article: 13.0 8.76447105788 148% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 6.0 4.22255489022 142% => OK
Performance on sentences:
How many sentences: 21.0 19.7664670659 106% => OK
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 51.8804224279 57.8364921388 90% => OK
Chars per sentence: 105.285714286 119.503703932 88% => OK
Words per sentence: 19.380952381 23.324526521 83% => OK
Discourse Markers: 4.19047619048 5.70786347227 73% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 8.0 4.67664670659 171% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.118741451435 0.218282227539 54% => OK
Sentence topic coherence: 0.0366619111085 0.0743258471296 49% => OK
Sentence topic coherence SD: 0.0511180187099 0.0701772020484 73% => OK
Paragraph topic coherence: 0.0758605278297 0.128457276422 59% => OK
Paragraph topic coherence SD: 0.0516037993075 0.0628817314937 82% => OK
Essay readability:
automated_readability_index: 13.8 14.3799401198 96% => OK
flesch_reading_ease: 43.73 48.3550499002 90% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 11.9 12.197005988 98% => OK
coleman_liau_index: 14.21 12.5979740519 113% => OK
dale_chall_readability_score: 9.23 8.32208582834 111% => OK
difficult_words: 120.0 98.500998004 122% => OK
linsear_write_formula: 12.0 12.3882235529 97% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 83.33 out of 100
Scores by essay e-grader: 5.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.