Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold To what extent do you agree or disagree Give reasons for your answer and include any relevant examples from your o

Essay topics:

Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold.
To what extent do you agree or disagree?
Give reasons for your answer and include any relevant examples from your own knowledge or experience.

Apropos of the statement, I am in partial accord with it. In modern era, our life is highly influenced by advertisements. Although advertisements were initially believed to have fundamentally beneficial influence on humankind, it can be contended that it has veered to unethical direction of popularizing good of less use and proliferation of consumerism.

To begin, I strongly believe that advertisements have played an indispensable role in soaring sales of goods of mere importance among affluent and rich high-class societies. Being affluent allows them to experiment and buy assortment of goods without considering their actual use. To exemplify, consider the increase in sales of smart phones. It is very expensive compared to other basic mobile phones. But intensive advertisement of this product has induced a desire among people to buy it even though they merely use all its functionalities and features. In addition, another category of our society who is highly influenced by advertisements is children. The way advertisement is pictured tends to excite children enormously. Consequently, they obligate their parents to purchase products, like toys, which they never use after buying.

Nevertheless, it is found that 80% of world's population is average-income earners and low-income earners. They are working hard every day to sustain and meet their daily fundamentals. Therefore, majority of our total population are compelled to be frugal and prudent enough to decide what is useful and what is not. Although these people have desire to buy fancy products, they tend to refrain as they cannot afford. Consequently, impact of advertisement on majority of citizens is minimal.

In a nutshell, I assert that advertisements can be seen as powerful mean of inducing desire of fancy and useless goods while it has only partially succeeded in increasing the sales of these consumer goods. As economic condition of individuals improves, the effect of advertisement to enhance sale of fancy consumer goods will increase exponentially.

Votes
Average: 6 (5 votes)
This essay topic by users
Post date Users Rates Link to Content
2013-10-11 Dilbar 64 view
2013-08-31 amir2000 66 view
2013-01-29 subodh860 60 view
2012-08-10 iceecreami 79 view
Essay Categories
Essays by user subodh860 :

Comments

Sentence: Therefore, majority of our total population are compelled to be frugal and prudent enough to decide what is useful and what is not.
Description: The fragment our total population is not usually followed by are
Suggestion: Possible agreement error: Replace are with is

flaws:
Sentence-Sentence Coherence: 0.042 0.07

Attribute Value Ideal
Score: 7.5 out of 9
Category: Very Good Excellent
No. of Grammatical Errors: 1 2
No. of Spelling Errors: 0 2
No. of Sentences: 18 15
No. of Words: 315 350
No. of Characters: 1688 1500
No. of Different Words: 189 200
Fourth Root of Number of Words: 4.213 4.7
Average Word Length: 5.359 4.6
Word Length SD: 3.22 2.4
No. of Words greater than 5 chars: 130 100
No. of Words greater than 6 chars: 101 80
No. of Words greater than 7 chars: 81 40
No. of Words greater than 8 chars: 51 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 17.5 21.0
Sentence Length SD: 7.719 7.5
Use of Discourse Markers (%): 0.389 0.12
Sentence-Text Coherence: 0.27 0.35
Sentence-Para Coherence: 0.465 0.50
Sentence-Sentence Coherence: 0.042 0.07
Number of Paragraphs: 4 5