Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold.
To what extent do you agree or disagree?
Apparently, there have always been the number of factors affecting consumers’ decisions when buying goods. Nowadays, one of those elements – advertisements have become so powerful that, they have taken priority over even the real needs of people in the process of shopping. Therefore, it is argued, the sales of products change due to the success rate of commercials promoting them, not because of the variations in necessities. I totally support this arguemenet and I will try to cast a light on my point of view below.
To begin with, without any doubt, advertising industry has developed so significantly that, usually their commercials become very attractive and intriguing. That type of commercials arouse people’s interest to try particular products. As a result of it, consumers purchase those items, even though those goods are not necessary to them.
Additionally, considering the fact that advertisements are everywhere, it is almost impossible to avoid them. To be more precise, since the means of mass media penetrate into our lives more and more, they bring commercials onto the focus of our attention. Subsequently, increasing concentration on advertisements come hand in hand with their rising influence on consumers and real needs can’t catch up with them.
Last but not least, advertising companies have very strong weapon called subliminal messages, which enables them to make people buy whatever they they attempt to sell. Those messages lead people to buy items, without realising the fact that, they don’t need those products.
To sum it up, taking all the above mentioned points into account, we can surely say, today’s shopping decisions are substantially controlled by advertising companies and according to the contemporary trend, the sales of really needed consumer goods will decrease even further in the future.
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Sentence: Last but not least, advertising companies have very strong weapon called subliminal messages, which enables them to make people buy whatever they they attempt to sell.
Description: A pronoun, personal, nominative, not 3rd person singular is not usually followed by a pronoun, personal, nominative, not 3rd person singular
Suggestion: Refer to they and they
Sentence: I totally support this arguemenet and I will try to cast a light on my point of view below.
Error: arguemenet Suggestion: argument
Sentence: Those messages lead people to buy items, without realising the fact that, they don't need those products.
Error: realising Suggestion: realizing
Attribute Value Ideal
Score: 7.5 out of 9
Category: Very Good Excellent
No. of Grammatical Errors: 1 2
No. of Spelling Errors: 2 2
No. of Sentences: 13 15
No. of Words: 289 350
No. of Characters: 1508 1500
No. of Different Words: 176 200
Fourth Root of Number of Words: 4.123 4.7
Average Word Length: 5.218 4.6
Word Length SD: 2.897 2.4
No. of Words greater than 5 chars: 105 100
No. of Words greater than 6 chars: 80 80
No. of Words greater than 7 chars: 65 40
No. of Words greater than 8 chars: 47 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 22.231 21.0
Sentence Length SD: 8.116 7.5
Use of Discourse Markers (%): 0.538 0.12
Sentence-Text Coherence: 0.328 0.35
Sentence-Para Coherence: 0.542 0.50
Sentence-Sentence Coherence: 0.128 0.07
Number of Paragraphs: 5 5