Large businesses have big budgets for marketing and promotion and as a result, people gravitate towards buying their products.
What problems does this cause?
What could be done to encourage people to buy local products?
It is certainly true that , advertisements have a great influence on people's mind and the big multinational companies invest exorbitant amount of money on advertising and promoting the sales of their product, attracting consumers to buy their products.
Large businesses advertise their products on television, newspapers, baner and posters around the city to grab attention of the people. They pay huge amount of money to the celebrities or famous personalities to be the brand ambassadors of their product, in order to increase consumerism. For instance, Virat Kohli, world famous Indian cricketer was seen on TV ad of latest Samsung mobile phone. Fans and especially young generation tend to follow their ideal figures blindly, resulting in the increase in the number of impulse buyers. Therefore, people tend to buy more and more products even if they do not need them as well as over their budget.
The big businesses like supermarkets and D-marts even try to lure public by giving tempting offers on the purchases and even using attractive packaging. For instance, if people shop for more than 30 pounds on their first purchase, they would get 5 pounds off over their next purchase. However, this trend has had a negative impact on local businesses as more and more people are preferring supermarkets. As a result, local markets are on a verge of extinction. People should be made aware about the local products and their benefits. For example, the products like fruits and vegetables sold at small retail shops are locally produced and are much fresh and nutrient dense than those at supermarkets. In addition, government should help local shops by promoting and marketing weekly market fare where stalls can be put to sell local products.
To conclude, as a result the marketing and promotions multinational companies have escalated their sale immensely, however it is causing detrimental effects on the society as well as small enterprises. People should think twice before investing into unnecessary products and to consume local products.
- Large businesses have big budgets for marketing and promotion and as a result, people gravitate towards buying their products.What problems does this cause?What could be done to encourage people to buy local products? 84
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Grammar and spelling errors:
Line 1, column 26, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
It is certainly true that , advertisements have a great influence o...
^^
Line 5, column 365, Rule ID: THE_SUPERLATIVE[2]
Message: A determiner is probably missing here: 'of the latest'.
Suggestion: of the latest
...mous Indian cricketer was seen on TV ad of latest Samsung mobile phone. Fans and especial...
^^^^^^^^^
Line 9, column 376, Rule ID: PROGRESSIVE_VERBS[1]
Message: This verb is normally not used in the progressive form. Try a simple form instead.
...ocal businesses as more and more people are preferring supermarkets. As a result, local market...
^^^^^^^^^^^^^^
Transition Words or Phrases used:
first, however, if, so, therefore, well, for example, for instance, in addition, as a result, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 13.1623246493 76% => OK
Auxiliary verbs: 6.0 7.85571142285 76% => OK
Conjunction : 16.0 10.4138276553 154% => OK
Relative clauses : 2.0 7.30460921844 27% => More relative clauses wanted.
Pronoun: 19.0 24.0651302605 79% => OK
Preposition: 45.0 41.998997996 107% => OK
Nominalization: 8.0 8.3376753507 96% => OK
Performance on vocabulary words:
No of characters: 1735.0 1615.20841683 107% => OK
No of words: 329.0 315.596192385 104% => OK
Chars per words: 5.273556231 5.12529762239 103% => OK
Fourth root words length: 4.25891501996 4.20363070211 101% => OK
Word Length SD: 2.87802382205 2.80592935109 103% => OK
Unique words: 194.0 176.041082164 110% => OK
Unique words percentage: 0.589665653495 0.561755894193 105% => OK
syllable_count: 532.8 506.74238477 105% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 46.7715963189 49.4020404114 95% => OK
Chars per sentence: 115.666666667 106.682146367 108% => OK
Words per sentence: 21.9333333333 20.7667163134 106% => OK
Discourse Markers: 6.93333333333 7.06120827912 98% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 3.0 5.01903807615 60% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 3.4128256513 147% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.358780304845 0.244688304435 147% => OK
Sentence topic coherence: 0.114279966366 0.084324248473 136% => OK
Sentence topic coherence SD: 0.0562020007949 0.0667982634062 84% => OK
Paragraph topic coherence: 0.212509564854 0.151304729494 140% => OK
Paragraph topic coherence SD: 0.0281933975097 0.056905535591 50% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 14.4 13.0946893788 110% => OK
flesch_reading_ease: 50.16 50.2224549098 100% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.5 11.3001002004 102% => OK
coleman_liau_index: 13.29 12.4159519038 107% => OK
dale_chall_readability_score: 8.81 8.58950901804 103% => OK
difficult_words: 86.0 78.4519038076 110% => OK
linsear_write_formula: 15.0 9.78957915832 153% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
---------------------
Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.