Many sports players advertised sport-related products. What are the advantages and disadvantages of this?
In the contemporary era, advertising has become a crucial aspect of every business. Many prominent sport athletes promote various sport-related products. There are a couple of benefits of this phenomenon such as increase of sale and children involving in an active lifestyle, however, there are few drawbacks associate with this way of publishing products.
To embark, one of the most important benefit of using sports person in an advertisement for the product is, it will increase its volume in public. Many people purchase products that are endorsed by their favorite sports athletes, which helps to increase sales, thereby generating a large volume of sales. For instance, MRF is endorsed by famous Indian personality, Sachin Tendulkar, which has assist the company to increase its sale of product by 25% annually. Players in international sports have a huge fan following, hence, they can be used not only as an ambassador for the firm but also as a source of marketing. Therefore, the products will reach every citizen very fast and increase the business outcomes.
Furthermore, another advantage of brands getting endorsed by well-known sportspeople is it encourage children to indulge in an active lifestyle. Sports star normally promote products by playing their sports or showcasing their skills, which influence children to imitate or learn the same skills by playing the desired games, therefore, avoiding a sedentary lifestyle. Overall, its appeals to youths to adopt an active and a healthy lifestyle.
On the other hand, one problem that can associate by famous sports star advertising sports-related products is it put pressure on parents. Children force their guardians to purchase the desired products by watching their favorite stats endorsing the same. To illustrate this, the majority of Indian parents complained that they need to spend 10% of their unplanned expenses on sports-related products in order to satisfy their children’s demand.
To recapitulate, brands getting publicized by popular sports personalities can result in benefits such as good sale volume for company and active lifestyle for youth in society, but it put forceful pressure on parents to buy the desired products.
Post date | Users | Rates | Link to Content |
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2020-01-21 | stefan ielts | 84 | view |
2020-01-21 | stefan ielts | 84 | view |
2020-01-21 | malveer | 89 | view |
2020-01-16 | Loi Chau | 89 | view |
2020-01-10 | Kaupo199 | 61 | view |
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Grammar and spelling errors:
Line 5, column 394, Rule ID: HAVE_PART_AGREEMENT[1]
Message: Use past participle here: 'assisted'.
Suggestion: assisted
...ersonality, Sachin Tendulkar, which has assist the company to increase its sale of pro...
^^^^^^
Transition Words or Phrases used:
also, but, furthermore, hence, however, if, so, therefore, well, for instance, such as, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 13.1623246493 61% => OK
Auxiliary verbs: 6.0 7.85571142285 76% => OK
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 6.0 7.30460921844 82% => OK
Pronoun: 22.0 24.0651302605 91% => OK
Preposition: 49.0 41.998997996 117% => OK
Nominalization: 3.0 8.3376753507 36% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1891.0 1615.20841683 117% => OK
No of words: 345.0 315.596192385 109% => OK
Chars per words: 5.48115942029 5.12529762239 107% => OK
Fourth root words length: 4.3097767484 4.20363070211 103% => OK
Word Length SD: 2.97114315734 2.80592935109 106% => OK
Unique words: 185.0 176.041082164 105% => OK
Unique words percentage: 0.536231884058 0.561755894193 95% => OK
syllable_count: 590.4 506.74238477 117% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 23.0 20.2975951904 113% => OK
Sentence length SD: 51.9112918566 49.4020404114 105% => OK
Chars per sentence: 126.066666667 106.682146367 118% => OK
Words per sentence: 23.0 20.7667163134 111% => OK
Discourse Markers: 7.0 7.06120827912 99% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 12.0 8.67935871743 138% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.281618048237 0.244688304435 115% => OK
Sentence topic coherence: 0.100954868319 0.084324248473 120% => OK
Sentence topic coherence SD: 0.106642007026 0.0667982634062 160% => OK
Paragraph topic coherence: 0.164236575045 0.151304729494 109% => OK
Paragraph topic coherence SD: 0.0839684703633 0.056905535591 148% => OK
Essay readability:
automated_readability_index: 15.9 13.0946893788 121% => OK
flesch_reading_ease: 39.67 50.2224549098 79% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 13.4 11.3001002004 119% => OK
coleman_liau_index: 14.8 12.4159519038 119% => OK
dale_chall_readability_score: 9.17 8.58950901804 107% => OK
difficult_words: 96.0 78.4519038076 122% => OK
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 11.2 10.1190380762 111% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.