Successful companies use advertisement to make more sales What can make an advertisement very effective Do you think this is a bad thing or a good thing for the society

Advertising industry have reached its peak in last few years. Many companies in the world utilizes this platform in order to reach more number of customers. Most of the adverts have a famous celebrity face in it, which makes it more attractive to the people. I believe, advertisement have a negative effect on young people's mind, as companies often target them by creating fancy advertise of products that are not their necessity.

In today's competitive world, many companies invests a lot to market their product. So, that once product is advertised properly, more people will know about it and it may create the need to buy that particular item. Also, these adverts are designed such that it converts people's needs into wants. Apart from that, big companies sign up famous celebrity to promote their products, so as these celebs have huge fan following, many people will follow them and will end up buying stuffs. For instance, an ad of Bajaj vacuum cleaner, which was endorsed by Madhuri Dixit, a famous Indian actress, lot of people end up buying this cleaner, even though it was not necessary for most of them.

Advertisements sometimes acts as an informative source, when portrayed correctly. However, for most of them this is not the case. Companies that are into selling electronic devices and clothing, have a big targeted customers and these are generally the young people. So, as these companies know that young minds can be manipulated, they create fancy and attractive ads to get their attention. Once they reach them most of these youths will get influenced to but new products available in the market, regardless of their use.

In conclusion, advertising industry is growing at a fast pace, as big companies rely on them to reach their target customers. Even though ads are sometime resourceful to people, most of the time it creates an unnecessary want in the mind of young people by showing a celebrity face promoting that particular product.

Votes
Average: 7.3 (1 vote)
Essays by the user:

Grammar and spelling errors:
Line 1, column 185, Rule ID: FAMOUS_CELEBRITY[1]
Message: Use simply 'celebrity'.
Suggestion: celebrity
...f customers. Most of the adverts have a famous celebrity face in it, which makes it more attract...
^^^^^^^^^^^^^^^^
Line 3, column 337, Rule ID: FAMOUS_CELEBRITY[1]
Message: Use simply 'celebrity'.
Suggestion: celebrity
... Apart from that, big companies sign up famous celebrity to promote their products, so as these ...
^^^^^^^^^^^^^^^^

Transition Words or Phrases used:
also, but, however, may, so, apart from, for instance, in conclusion

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 11.0 13.1623246493 84% => OK
Auxiliary verbs: 7.0 7.85571142285 89% => OK
Conjunction : 6.0 10.4138276553 58% => More conjunction wanted.
Relative clauses : 11.0 7.30460921844 151% => OK
Pronoun: 39.0 24.0651302605 162% => Less pronouns wanted
Preposition: 41.0 41.998997996 98% => OK
Nominalization: 3.0 8.3376753507 36% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1641.0 1615.20841683 102% => OK
No of words: 328.0 315.596192385 104% => OK
Chars per words: 5.00304878049 5.12529762239 98% => OK
Fourth root words length: 4.25567506705 4.20363070211 101% => OK
Word Length SD: 2.66791636609 2.80592935109 95% => OK
Unique words: 174.0 176.041082164 99% => OK
Unique words percentage: 0.530487804878 0.561755894193 94% => More unique words wanted or less content wanted.
syllable_count: 510.3 506.74238477 101% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 6.0 2.10420841683 285% => Less adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 3.0 4.76152304609 63% => OK

Performance on sentences:
How many sentences: 16.0 16.0721442886 100% => OK
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 45.4515109072 49.4020404114 92% => OK
Chars per sentence: 102.5625 106.682146367 96% => OK
Words per sentence: 20.5 20.7667163134 99% => OK
Discourse Markers: 4.25 7.06120827912 60% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.156800305894 0.244688304435 64% => OK
Sentence topic coherence: 0.0596350488121 0.084324248473 71% => OK
Sentence topic coherence SD: 0.0371358677578 0.0667982634062 56% => OK
Paragraph topic coherence: 0.107536842767 0.151304729494 71% => OK
Paragraph topic coherence SD: 0.0474615304213 0.056905535591 83% => OK

Essay readability:
automated_readability_index: 12.4 13.0946893788 95% => Automated_readability_index is low.
flesch_reading_ease: 51.18 50.2224549098 102% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.1 11.3001002004 98% => OK
coleman_liau_index: 11.72 12.4159519038 94% => OK
dale_chall_readability_score: 8.43 8.58950901804 98% => OK
difficult_words: 79.0 78.4519038076 101% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?

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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.