Advertising is the backbone of any business and to promote it, businessmen indulge in all sorts of advertising. A range of advertising methods are used currently, which can, sometimes be unjustifiable and inappropriate. I believe that some means of advertising are not accepted by the society owing to various reasons.
The first and foremost factor can be the breach in security of the data available online. Many Companies indulge in online advertising for which they try every method to increase their reach within the people. They link themselves to various sites, which when opened automatically display their advertisements much to the harassment of the people who access these sites. For instance many finance companies insert their links to the bank sites. When people transact anything online using the online banking, these advertising appear in the pop-up windows distracting the clients and also might be a threat to the bank details of the people.
Another aspect involving the online marketing is spam mailing or messaging. It has become very popular these days as people obtain the data from various social sites and start promoting their products on the mail ids or the phone numbers available on the social sites, without the consent of the users. It is also very unethical. A recent example to this was the illegitimate use of data by social site giant "Facebook", which was recently questioned for the selling of the data to many companies, who later used it for promotional methods through spam mails.
Promoting a product online, is no doubt, a very good strategy in this technology driven society. Advertising had never been so easy earlier, which has become now in this tech-savvy world. People can just increase their horizons by just a click of a button. At the same time, the ever increasing demand of the online accessibility has proved a boon not only for the suppliers but for the consumers also.
To conclude, advertisement is the necessity of any organisation while promoting a product is the strategy of any business. Technology plays a vital role in promotion of any product or service; but ethically. Thus, despite being toll for expanding business, the misuse of these 21st century wonders cannot be negated.
- You should spend about 40 minutes on this task.Write about the following topic:Some of the methods used in advertising are unethical and unacceptable in today’s society.To what extent do you agree with this view?Give reasons for your answer and include 78
- With the development of social media more and more youngsters are being allowed unsupervised access to the Internet What potential problems may this trend lead to What solutions can you suggest to deal with it 80
- Each year, the crime rate increases. What are the causes of crime and what could be done to prevent this rise in criminal activity?Give reasons for your answer and include any relevant examples from your own knowledge or experience. 56
- A friend of yours is going on holiday soon and has asked you to recommend a destination.Write a letter to your friend and recommend a good place for a holiday that you have visited before.1- Say where you went,2- Where you stayed,3- What you can do there4 84
- The reason that most individuals are in debit is due to the overuse as well as irresponsible use of credit cards Banks should not issue credit cards unless they are completely sure of an individual s ability to pay back their debits To what extent do you 73
Grammar and spelling errors:
Line 5, column 383, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...mple to this was the illegitimate use of data by social site giant 'Facebook...
^^
Line 7, column 398, Rule ID: ALSO_SENT_END[1]
Message: 'Also' is not used at the end of the sentence. Use 'as well' instead.
Suggestion: as well
...for the suppliers but for the consumers also. To conclude, advertisement is the n...
^^^^
Transition Words or Phrases used:
also, but, first, if, so, thus, while, for instance, no doubt
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 13.1623246493 122% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 10.0 10.4138276553 96% => OK
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 21.0 24.0651302605 87% => OK
Preposition: 45.0 41.998997996 107% => OK
Nominalization: 6.0 8.3376753507 72% => OK
Performance on vocabulary words:
No of characters: 1898.0 1615.20841683 118% => OK
No of words: 368.0 315.596192385 117% => OK
Chars per words: 5.15760869565 5.12529762239 101% => OK
Fourth root words length: 4.37987740619 4.20363070211 104% => OK
Word Length SD: 2.9123082703 2.80592935109 104% => OK
Unique words: 204.0 176.041082164 116% => OK
Unique words percentage: 0.554347826087 0.561755894193 99% => OK
syllable_count: 609.3 506.74238477 120% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 6.0 2.52805611222 237% => Less articles wanted as sentence beginning.
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 19.0 20.2975951904 94% => OK
Sentence length SD: 53.1901934185 49.4020404114 108% => OK
Chars per sentence: 99.8947368421 106.682146367 94% => OK
Words per sentence: 19.3684210526 20.7667163134 93% => OK
Discourse Markers: 3.21052631579 7.06120827912 45% => More transition words/phrases wanted.
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 7.0 3.9879759519 176% => OK
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.107228385106 0.244688304435 44% => OK
Sentence topic coherence: 0.0320927657117 0.084324248473 38% => Sentence topic similarity is low.
Sentence topic coherence SD: 0.0332032748228 0.0667982634062 50% => Sentences are similar to each other.
Paragraph topic coherence: 0.0620606011641 0.151304729494 41% => OK
Paragraph topic coherence SD: 0.0230207711134 0.056905535591 40% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 12.6 13.0946893788 96% => OK
flesch_reading_ease: 43.73 50.2224549098 87% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.9 11.3001002004 105% => OK
coleman_liau_index: 12.65 12.4159519038 102% => OK
dale_chall_readability_score: 9.3 8.58950901804 108% => OK
difficult_words: 110.0 78.4519038076 140% => OK
linsear_write_formula: 10.5 9.78957915832 107% => OK
gunning_fog: 9.6 10.1190380762 95% => OK
text_standard: 13.0 10.7795591182 121% => OK
What are above readability scores?
---------------------
Rates: 78.6516853933 out of 100
Scores by essay e-grader: 7.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.