n an effort to encourage ecologically sustainable forestry practices, an international organization started issuing certifications to wood companies that meet high ecological standards by conserving resources and recycling materials. Companies that receive this certification can attract customers by advertising their products as "ecocertified." Around the world, many wood companies have adopted new, ecologically friendly practices in order to receive ecocertification. However, it is unlikely that wood companies in the United States will do the same, for several reasons.
The reading and lecture are both about encouragement of ecologically sustainable practices. Whereas author of the reading states it is unlikely that united states will do same that other companies are doing.The lecture present the point in contrasting reading .The lecture cast doubt on the main points made in the reading by providing two/three reasons.
First of all, according the reading, american are exposed to so much advertising that they would not value or even pay attention to the eco certification label. However, the lecture disputes this point. he say that in united states, consumers have distinct view for every advertisement. In addition, he states that some consumers are still concern about advertisement. Furthermore, he states that americans have lot of concern regarding ecological certification and regarding independent recognition.
Secondly, the reading states that ecocertified wood will be more expensive compared to certified wood and americans consumers are tend to be strongly motivated by price, and therefore they are likely to choose cheaper uncertified companies. Nevertheless, the lecture states that who do not concern about money, every one concern about money. In addition, he points out that people of americans are only concerned when there is same product available for lower price as well as higher price are available and moreover, americans are protective about ecology.
Finally, the reading claims that american wood businesses sell most of their products in the united states, catering to a very large customer base that is satisfied with the merchandise therefore pursuing certification would make sense for american wood companies. On the other hand, the lecture believe that americans are concerned about foreign competitors and therefore he thinks that americans will also show interest in issuing ecocertification.
In conclusion, although the reading and the lecture are both about t encouragement of ecologically sustainable practices. The two/three points made in reading are effectively challenged by the lecturer.
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Grammar and spelling errors:
Line 1, column 93, Rule ID: SENTENCE_FRAGMENT[1]
Message: “Whereas” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
... of ecologically sustainable practices. Whereas author of the reading states it is unli...
^^^^^^^
Line 1, column 208, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: The
... do same that other companies are doing.The lecture present the point in contrastin...
^^^
Line 1, column 260, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...present the point in contrasting reading .The lecture cast doubt on the main point...
^^
Line 1, column 262, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: The
...esent the point in contrasting reading .The lecture cast doubt on the main points m...
^^^
Line 7, column 204, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: He
...wever, the lecture disputes this point. he say that in united states, consumers ha...
^^
Line 7, column 341, Rule ID: BEEN_PART_AGREEMENT[2]
Message: Consider using a past participle here: 'concerned'.
Suggestion: concerned
...he states that some consumers are still concern about advertisement. Furthermore, he st...
^^^^^^^
Line 13, column 131, Rule ID: BEEN_PART_AGREEMENT[1]
Message: Consider using a past participle here: 'tended'.
Suggestion: tended
...tified wood and americans consumers are tend to be strongly motivated by price, and ...
^^^^
Line 13, column 427, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ericans are only concerned when there is same product available for lower price a...
^^
Transition Words or Phrases used:
also, finally, first, furthermore, however, if, moreover, nevertheless, regarding, second, secondly, so, still, therefore, well, whereas, in addition, in conclusion, in contrast, as well as, first of all, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 10.4613686534 163% => OK
Auxiliary verbs: 5.0 5.04856512141 99% => OK
Conjunction : 8.0 7.30242825607 110% => OK
Relative clauses : 15.0 12.0772626932 124% => OK
Pronoun: 23.0 22.412803532 103% => OK
Preposition: 38.0 30.3222958057 125% => OK
Nominalization: 12.0 5.01324503311 239% => Less nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1795.0 1373.03311258 131% => OK
No of words: 312.0 270.72406181 115% => OK
Chars per words: 5.75320512821 5.08290768461 113% => OK
Fourth root words length: 4.20279927342 4.04702891845 104% => OK
Word Length SD: 3.05235921517 2.5805825403 118% => OK
Unique words: 161.0 145.348785872 111% => OK
Unique words percentage: 0.516025641026 0.540411800872 95% => OK
syllable_count: 575.1 419.366225166 137% => OK
avg_syllables_per_word: 1.8 1.55342163355 116% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 3.25607064018 123% => OK
Article: 9.0 8.23620309051 109% => OK
Subordination: 1.0 1.25165562914 80% => OK
Conjunction: 1.0 1.51434878587 66% => OK
Preposition: 4.0 2.5761589404 155% => OK
Performance on sentences:
How many sentences: 14.0 13.0662251656 107% => OK
Sentence length: 22.0 21.2450331126 104% => OK
Sentence length SD: 71.9078562879 49.2860985944 146% => OK
Chars per sentence: 128.214285714 110.228320801 116% => OK
Words per sentence: 22.2857142857 21.698381199 103% => OK
Discourse Markers: 15.8571428571 7.06452816374 224% => Less transition words/phrases wanted.
Paragraphs: 5.0 4.09492273731 122% => OK
Language errors: 8.0 4.19205298013 191% => OK
Sentences with positive sentiment : 8.0 4.33554083885 185% => OK
Sentences with negative sentiment : 3.0 4.45695364238 67% => OK
Sentences with neutral sentiment: 3.0 4.27373068433 70% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0911878555984 0.272083759551 34% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0426907082817 0.0996497079465 43% => OK
Sentence topic coherence SD: 0.0616476616537 0.0662205650399 93% => OK
Paragraph topic coherence: 0.0629899946614 0.162205337803 39% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0345055531151 0.0443174109184 78% => OK
Essay readability:
automated_readability_index: 16.8 13.3589403974 126% => OK
flesch_reading_ease: 32.22 53.8541721854 60% => Flesch_reading_ease is low.
smog_index: 11.2 5.55761589404 202% => Smog_index is high.
flesch_kincaid_grade: 14.2 11.0289183223 129% => OK
coleman_liau_index: 16.37 12.2367328918 134% => OK
dale_chall_readability_score: 8.47 8.42419426049 101% => OK
difficult_words: 74.0 63.6247240618 116% => OK
linsear_write_formula: 11.5 10.7273730684 107% => OK
gunning_fog: 10.8 10.498013245 103% => OK
text_standard: 12.0 11.2008830022 107% => OK
What are above readability scores?
---------------------
Rates: 80.0 out of 100
Scores by essay e-grader: 24.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.