A tv station's business manager proposes to increase time of local news and weather news in late night news for some reasons.
Although it would be beneficial for the TV to mount up the time for weather and local news, the business manager has not supported his proposal with a cogent case, thereby increasing the probability of refutation of the suggestion by the television station owners or chief managers.
First, the author claims that increasing the time of weather and local news will yield to an enhancement of viewer attraction and advertising revenues. With regard to an increase in the number of viewers, no reason has been presented. May be there are lot current watchers of the station that are interested in national happenings, so increasing the time for weather and local news might result in a dramatic reduction in the viewers' number. There is a lack of accurate and widespread statistical log that can clearly demonstrate how much viewers are in love of national news and how much other are buffs of local and weather prediction news. As long as, such a study have not been conducted, asserting a precise opinion with this regard would be impossible.
Furthermore, local businesses' abolishing of advertising contract may have been due to causes other than lowering the time for weather and local news. The main reason is that the time allocated to weather and local news has been decreased and not eliminated totally. In addition, may be, recently, another rival tv station has been instituted in the very quarter. In this case, providing better condition e.g. lower advertisement costs or improved quality of ads would be the reason for the apparent apathy of the local businesses. Thus, even returning to the previous levels of local news and weather news will not ameliorate the situation significantly.
Additionally, the business manager has cited the complaints of the viewers which seems to be another rift in his argument. May be the complaints are from a limited amount of viewers who contact the tv station for several times increasing the number of complaints. If there would be a thorough evaluation of the opinions of the viewers with regard to the change made, then the managers can decide more accurately. In addition, one year is a wide interval to assess the impact of a particular change on the viewers. May be during this year a lot of other issues palled the viewers or businesses from the tv station or may be the problem is not exclusively related to late-night news because there is not a specific evidence indicating that. May be some other programs caused the difficulties.
In conclusion, even though there are a lot of advantages to increasing the time of weather and local news in the late-night news program for the tv station, the presented case is not sufficiently reinforced to persuade a typical chief manager.
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 4.5 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 18 15
No. of Words: 459 350
No. of Characters: 2237 1500
No. of Different Words: 203 200
Fourth Root of Number of Words: 4.629 4.7
Average Word Length: 4.874 4.6
Word Length SD: 2.752 2.4
No. of Words greater than 5 chars: 161 100
No. of Words greater than 6 chars: 131 80
No. of Words greater than 7 chars: 88 40
No. of Words greater than 8 chars: 59 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 25.5 21.0
Sentence Length SD: 9.968 7.5
Use of Discourse Markers (%): 0.722 0.12
Sentence-Text Coherence: 0.362 0.35
Sentence-Para Coherence: 0.555 0.50
Sentence-Sentence Coherence: 0.095 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 2, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...sion station owners or chief managers. First, the author claims that increasing...
^^^^
Line 2, column 538, Rule ID: MUCH_COUNTABLE[1]
Message: Use 'many' with countable nouns.
Suggestion: many
...al log that can clearly demonstrate how much viewers are in love of national news an...
^^^^
Line 3, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... with this regard would be impossible. Furthermore, local businesses abolishing...
^^^^
Line 4, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...meliorate the situation significantly. Additionally, the business manager has c...
^^^^^
Line 4, column 132, Rule ID: HE_VERB_AGR[8]
Message: The proper name in singular (May) must be used with a third-person verb: 'is'.
Suggestion: is
...to be another rift in his argument. May be the complaints are from a limited amoun...
^^
Line 4, column 430, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...can decide more accurately. In addition, one year is a wide interval to assess th...
^^
Line 4, column 524, Rule ID: HE_VERB_AGR[8]
Message: The proper name in singular (May) must be used with a third-person verb: 'is'.
Suggestion: is
...a particular change on the viewers. May be during this year a lot of other issues ...
^^
Line 4, column 749, Rule ID: HE_VERB_AGR[8]
Message: The proper name in singular (May) must be used with a third-person verb: 'is'.
Suggestion: is
... specific evidence indicating that. May be some other programs caused the difficul...
^^
Line 5, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ther programs caused the difficulties. In conclusion, even though there are a l...
^^^^^
Transition Words or Phrases used:
e.g., first, furthermore, if, may, so, then, thus, in addition, in conclusion, with regard to
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 28.0 19.6327345309 143% => OK
Auxiliary verbs: 16.0 12.9520958084 124% => OK
Conjunction : 16.0 11.1786427146 143% => OK
Relative clauses : 7.0 13.6137724551 51% => More relative clauses wanted.
Pronoun: 11.0 28.8173652695 38% => OK
Preposition: 56.0 55.5748502994 101% => OK
Nominalization: 20.0 16.3942115768 122% => OK
Performance on vocabulary words:
No of characters: 2281.0 2260.96107784 101% => OK
No of words: 459.0 441.139720559 104% => OK
Chars per words: 4.96949891068 5.12650576532 97% => OK
Fourth root words length: 4.62863751936 4.56307096286 101% => OK
Word Length SD: 2.83340850872 2.78398813304 102% => OK
Unique words: 211.0 204.123752495 103% => OK
Unique words percentage: 0.459694989107 0.468620217663 98% => OK
syllable_count: 720.0 705.55239521 102% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 0.0 4.96107784431 0% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 5.0 4.22255489022 118% => OK
Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 25.0 22.8473053892 109% => OK
Sentence length SD: 58.3440466353 57.8364921388 101% => OK
Chars per sentence: 126.722222222 119.503703932 106% => OK
Words per sentence: 25.5 23.324526521 109% => OK
Discourse Markers: 5.16666666667 5.70786347227 91% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 9.0 5.25449101796 171% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 5.0 6.88822355289 73% => OK
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.472733833083 0.218282227539 217% => OK
Sentence topic coherence: 0.158560888918 0.0743258471296 213% => Sentence topic similarity is high.
Sentence topic coherence SD: 0.127339948728 0.0701772020484 181% => OK
Paragraph topic coherence: 0.320127537778 0.128457276422 249% => OK
Paragraph topic coherence SD: 0.0826758672342 0.0628817314937 131% => OK
Essay readability:
automated_readability_index: 14.7 14.3799401198 102% => OK
flesch_reading_ease: 46.1 48.3550499002 95% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.0 12.197005988 107% => OK
coleman_liau_index: 11.84 12.5979740519 94% => OK
dale_chall_readability_score: 8.76 8.32208582834 105% => OK
difficult_words: 113.0 98.500998004 115% => OK
linsear_write_formula: 14.5 12.3882235529 117% => OK
gunning_fog: 12.0 11.1389221557 108% => OK
text_standard: 15.0 11.9071856287 126% => OK
What are above readability scores?
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Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.