Some people think that advertisements are good for the society whereas others think that they have negative impacts on people’s lives.
It can be witnessed that the marketing environment has shown brands great attempts to revamp their images and integrate them into daily life. However, there exist two divergent viewpoints about advertising activities, which will be discussed comprehensively in the following paragraphs.
First of all, commercialization conducts a vast contribution to our society. When a media company is booked to disseminate information about the latest products, the collaborations make up most of their income and support revenue so that they can afford the fee and keep the audience well-informed. It is synonymous that marketing can create and maintain employment in various fields. Moreover, it brings positive economic changes. Thanks to social media and marketing campaigns, brand awareness is spread and no longer confined to municipal or national boundaries, providing the means and motivation for foreign trade, as well as the production and logistics process, to improve.
There is opposition against the idea of brands promoting their customers' engagement through social media as well. One of the main causes is the hazard of mispresenting facts about the goods to make them more intriguing and appealing, driven by the yearning to increase sales. In contribution to exaggerated and deceitful provided information, some adverts compel people to overconsume, raising concerns about reusable materials being released into the environment. Furthermore, because of flashy images aired on television, many people, regardless of age or financial status, associate certain brands and trends with prestige and luxurious lifestyle.
To sum up, I do not align my opinions with any of those above. Even though advertisements demonstrate a great leap in humanity's economy and psychology, we need to protect ourselves and be wise customers.
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- ABROAD SCHOLARSHIP ESSAY
Transition Words or Phrases used:
but, first, furthermore, however, if, moreover, so, well, as well as, first of all, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 13.1623246493 68% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 16.0 10.4138276553 154% => OK
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 18.0 24.0651302605 75% => OK
Preposition: 39.0 41.998997996 93% => OK
Nominalization: 13.0 8.3376753507 156% => OK
Performance on vocabulary words:
No of characters: 1562.0 1615.20841683 97% => OK
No of words: 275.0 315.596192385 87% => More content wanted.
Chars per words: 5.68 5.12529762239 111% => OK
Fourth root words length: 4.07223819929 4.20363070211 97% => OK
Word Length SD: 3.18985167665 2.80592935109 114% => OK
Unique words: 191.0 176.041082164 108% => OK
Unique words percentage: 0.694545454545 0.561755894193 124% => OK
syllable_count: 484.2 506.74238477 96% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 59.3388624067 49.4020404114 120% => OK
Chars per sentence: 120.153846154 106.682146367 113% => OK
Words per sentence: 21.1538461538 20.7667163134 102% => OK
Discourse Markers: 7.15384615385 7.06120827912 101% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0611949531446 0.244688304435 25% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0168255398658 0.084324248473 20% => Sentence topic similarity is low.
Sentence topic coherence SD: 0.023573465583 0.0667982634062 35% => Sentences are similar to each other.
Paragraph topic coherence: 0.0317603810326 0.151304729494 21% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.015553983713 0.056905535591 27% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 15.9 13.0946893788 121% => OK
flesch_reading_ease: 33.24 50.2224549098 66% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.8 11.3001002004 122% => OK
coleman_liau_index: 15.66 12.4159519038 126% => OK
dale_chall_readability_score: 10.53 8.58950901804 123% => OK
difficult_words: 102.0 78.4519038076 130% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
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It is not exactly right on the topic in the view of e-grader. Maybe there is a wrong essay topic.
Rates: 11.2359550562 out of 100
Scores by essay e-grader: 1.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.