The following is a memorandum from the business manager of a television station.
"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
Specific evidence that would be necessary to evaluate this argument would be the exact complaints viewers have expressed about the station's coverage, a poll of current and past viewers feelings on the coverage, and an explicit statement from the local businesses on why they withdrew their contracts.
Specific examples of the viewers stating how exactly they are concerned about the station covering less news about weather and local events would strengthen this argument as it would clearly indicate that viewers are unhappy with the coverage to the extent that they may stop watching the program. Furthermore, the station could issue a poll to viewers within the local area to determine if the reason why they are watching less is due to their decreased coverage of local news and the weather. It would provide concrete numerical evidence that enough viewers are discontent with the station that it would justify restoring the time they previously devoted to those particular news items.
Finally, an explicit statement from the local businesses as to why they withdrew their contracts would greatly strengthen their argument as this might show that they feel since not as much local news is shared on the station that possibly it is no longer relevant to their interests. Additionally, if viewers are tuning out, then the local businesses may have expressed that they are getting less engagement through the ads they run on the station, thus it is no longer profitable for them to do business with the station.
The abovementioned evidence is necessary to strengthen the argument as without them a counterargument could be formed that the decreased coverage of the weather and local news is not actually why there are less viewers and why local businesses withdrew their advertising contracts. Including this evidence will ensure the support necessary for the argument to stand up to scrutiny.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2020-01-27 | jason123 | 69 | view |
| 2020-01-10 | ali.rs | 50 | view |
| 2020-01-03 | Navjot-kaur | 55 | view |
| 2019-12-29 | Reetin | 55 | view |
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Comments
Essay evaluation report
samples:
https://www.testbig.com/gmatgre-argument-task-essays/over-past-year-our…
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Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 8 15
No. of Words: 307 350
No. of Characters: 1574 1500
No. of Different Words: 131 200
Fourth Root of Number of Words: 4.186 4.7
Average Word Length: 5.127 4.6
Word Length SD: 2.627 2.4
No. of Words greater than 5 chars: 114 100
No. of Words greater than 6 chars: 103 80
No. of Words greater than 7 chars: 71 40
No. of Words greater than 8 chars: 37 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 38.375 21.0
Sentence Length SD: 10.535 7.5
Use of Discourse Markers (%): 0.625 0.12
Sentence-Text Coherence: 0.512 0.35
Sentence-Para Coherence: 0.756 0.50
Sentence-Sentence Coherence: 0.224 0.07
Number of Paragraphs: 4 5
Grammar and spelling errors:
Line 1, column 132, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'stations'' or 'station's'?
Suggestion: stations'; station's
...laints viewers have expressed about the stations coverage, a poll of current and past vi...
^^^^^^^^
Line 7, column 207, Rule ID: FEWER_LESS[2]
Message: Did you mean 'fewer'? The noun viewers is countable.
Suggestion: fewer
...ocal news is not actually why there are less viewers and why local businesses withdr...
^^^^
Transition Words or Phrases used:
actually, finally, furthermore, if, may, so, then, thus, as to
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 19.6327345309 81% => OK
Auxiliary verbs: 13.0 12.9520958084 100% => OK
Conjunction : 6.0 11.1786427146 54% => More conjunction wanted.
Relative clauses : 9.0 13.6137724551 66% => More relative clauses wanted.
Pronoun: 36.0 28.8173652695 125% => Less pronouns wanted
Preposition: 35.0 55.5748502994 63% => OK
Nominalization: 19.0 16.3942115768 116% => OK
Performance on vocabulary words:
No of characters: 1602.0 2260.96107784 71% => OK
No of words: 307.0 441.139720559 70% => More content wanted.
Chars per words: 5.21824104235 5.12650576532 102% => OK
Fourth root words length: 4.18585898806 4.56307096286 92% => OK
Word Length SD: 2.68051854752 2.78398813304 96% => OK
Unique words: 134.0 204.123752495 66% => More unique words wanted.
Unique words percentage: 0.436482084691 0.468620217663 93% => More unique words wanted or less content wanted.
syllable_count: 490.5 705.55239521 70% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 4.96107784431 20% => OK
Article: 4.0 8.76447105788 46% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 8.0 19.7664670659 40% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 38.0 22.8473053892 166% => The Avg. Sentence Length is relatively long.
Sentence length SD: 65.453108215 57.8364921388 113% => OK
Chars per sentence: 200.25 119.503703932 168% => OK
Words per sentence: 38.375 23.324526521 165% => OK
Discourse Markers: 7.75 5.70786347227 136% => OK
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 4.0 8.20758483034 49% => More positive sentences wanted.
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.208994815722 0.218282227539 96% => OK
Sentence topic coherence: 0.110735755559 0.0743258471296 149% => OK
Sentence topic coherence SD: 0.0406038756826 0.0701772020484 58% => OK
Paragraph topic coherence: 0.136778828702 0.128457276422 106% => OK
Paragraph topic coherence SD: 0.0443087545806 0.0628817314937 70% => OK
Essay readability:
automated_readability_index: 22.3 14.3799401198 155% => OK
flesch_reading_ease: 32.91 48.3550499002 68% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 18.1 12.197005988 148% => OK
coleman_liau_index: 13.59 12.5979740519 108% => OK
dale_chall_readability_score: 9.12 8.32208582834 110% => OK
difficult_words: 70.0 98.500998004 71% => More difficult words wanted.
linsear_write_formula: 17.5 12.3882235529 141% => OK
gunning_fog: 17.2 11.1389221557 154% => OK
text_standard: 18.0 11.9071856287 151% => OK
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.