advertisement makes products seem better than they are
<span style="font-size: 19.36px;">Companies need to sell their product, and advertisement is a paramount part of this procedure. I am of the conviction that advertising is extremely advantageous in the total profit of a company; therefore many companies make commercial-advertises a lot more appealing for public views. I feel this way for two reasons, which I will interpret in the following essay.
First of all, manufacturers do not sell non-persuading products, well enough. For one thing, people buy what they perceive to be needed. For another thing, advertisements change people's opinion about a product; hence, if companies do not use strategies to make their items more appealing, they would experience bank-abruptly, sooner or later. My personal experience is a compelling example of this. About ten years ago, a friend of my father decides to make his company's advertisement more real; he believed in his product, a leather chair, to be good enough. In fact, their chair was the best and listed as the best selling-chair for more than five years, non-stop. This change in the advertisement system resulted in a sudden decrease in the company's profit. It did not take more than a couple of months for another competitive company to take the glory of the best-seller. Soon, my father's friend changed the advertisement into something else, an unreal chair with higher facilities compared to the real chair; consequently, the selling-rate increased immediately. For this reason, they took back their first place since then, and the owner owes it all to the wonderful_unrealistic_ advertisements. I believe that many advertisements are made to persuade costumers; therefore they need to make products look better
Ostensibly, people care about the actual quality, but they only buy the most appealing items, and not surprisingly, marketing teams know about this, so they persuade companies to make unrealistic advertisements.
Granted, we buy what we believe to be high-quality, but we do not always determine the quality of items. Marketing-teams persuade companies to use them to make better advertises and use influencers to persuade us about the non-existing high-quality of those companies' products. For instance, my sister wanted to buy a new cell phone around when she instead of graduate from school. She wanted to buy the model of Sony-Xperia because of its functions: good price, size, screen resolution, etc, however, this decision was due to change because of many advertises regarding the new Samsung smartphone. My sister was a huge fan of a Kpop star, Lee Jung Hyun, and the second he mentioned about the Samsung phone, my sister bought the phone. Then she believed that the phone was high-quality, however, she has never purchased another Samsung phone after the star stopped advertising the phone. Consequently, marketing teams benefit from unrealistic marketing and many people actually buy the products.
In conclusion, I am of the opinion that companies choose the path to make their products looking better. This is because of their own profit and marketing companies' profit.</span><br>
- tpo 3
- TPO 11 76
- Students in a university club want to help others, but they can only choose one project a year, which one of the following is the best? 1. Help those students in a nearby primary school with reading and mathematics; 2. Help people who cannot afford to bui 70
- Older vs. new friends 73
- travel with tour guide or not 73
Transition Words or Phrases used:
actually, but, consequently, first, hence, however, if, look, regarding, second, so, then, therefore, well, another thing, for instance, i feel, in conclusion, in fact, first of all, for another thing, for one thing
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 12.0 15.1003584229 79% => OK
Auxiliary verbs: 4.0 9.8082437276 41% => OK
Conjunction : 11.0 13.8261648746 80% => OK
Relative clauses : 6.0 11.0286738351 54% => More relative clauses wanted.
Pronoun: 52.0 43.0788530466 121% => Less pronouns wanted
Preposition: 58.0 52.1666666667 111% => OK
Nominalization: 9.0 8.0752688172 111% => OK
Performance on vocabulary words:
No of characters: 2641.0 1977.66487455 134% => OK
No of words: 491.0 407.700716846 120% => OK
Chars per words: 5.37881873727 4.8611393121 111% => OK
Fourth root words length: 4.70728369723 4.48103885553 105% => OK
Word Length SD: 3.46420099955 2.67179642975 130% => OK
Unique words: 255.0 212.727598566 120% => OK
Unique words percentage: 0.519348268839 0.524837075471 99% => OK
syllable_count: 807.3 618.680645161 130% => OK
avg_syllables_per_word: 1.6 1.51630824373 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 20.0 9.59856630824 208% => Less pronouns wanted as sentence beginning.
Article: 4.0 3.08781362007 130% => OK
Subordination: 1.0 3.51792114695 28% => OK
Conjunction: 6.0 1.86738351254 321% => Less conjunction wanted as sentence beginning.
Preposition: 4.0 4.94265232975 81% => OK
Performance on sentences:
How many sentences: 23.0 20.6003584229 112% => OK
Sentence length: 21.0 20.1344086022 104% => OK
Sentence length SD: 61.2814018111 48.9658058833 125% => OK
Chars per sentence: 114.826086957 100.406767564 114% => OK
Words per sentence: 21.347826087 20.6045352989 104% => OK
Discourse Markers: 9.34782608696 5.45110844103 171% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 0.0 5.5376344086 0% => OK
Sentences with positive sentiment : 16.0 11.8709677419 135% => OK
Sentences with negative sentiment : 1.0 3.85842293907 26% => More negative sentences wanted.
Sentences with neutral sentiment: 6.0 4.88709677419 123% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.248473779876 0.236089414692 105% => OK
Sentence topic coherence: 0.0684776919536 0.076458572812 90% => OK
Sentence topic coherence SD: 0.0777149036835 0.0737576698707 105% => OK
Paragraph topic coherence: 0.142332571492 0.150856017488 94% => OK
Paragraph topic coherence SD: 0.0616121747618 0.0645574589148 95% => OK
Essay readability:
automated_readability_index: 14.6 11.7677419355 124% => OK
flesch_reading_ease: 50.16 58.1214874552 86% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 11.5 10.1575268817 113% => OK
coleman_liau_index: 13.92 10.9000537634 128% => OK
dale_chall_readability_score: 8.25 8.01818996416 103% => OK
difficult_words: 111.0 86.8835125448 128% => OK
linsear_write_formula: 9.0 10.002688172 90% => OK
gunning_fog: 10.4 10.0537634409 103% => OK
text_standard: 9.0 10.247311828 88% => OK
What are above readability scores?
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Rates: 73.3333333333 out of 100
Scores by essay e-grader: 22.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.