"The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
The contention of the arguement is that the production should allocate a larger portion of its budget for advertising in order to raise public awareness for Super Screen-produced movies and thus contents created by the company will be reached. Before jumping to the conclusion, the author must provide logical answers to following three questions to justify the recommendation.
Firstly, where is the location of the premiere and what is the time period? There may be a possibility that the location is not advantageous to most people. Another chance is that people may get busy during that period of the year. The time of the premiere may be in time of vacation when people may want to go abroad instead of going to watch movies.
Secondly, what are the measures of quality of movies? The quality of movies may be worse. People may think, time spent during the movie show are counter productive and thus engage in other lesiure activites. Thus, the whole point of selling movies will go invain for lack of qualities. People may reject super-screen produced movies and may go to watch for movies produced by another company.
Thirdly, who are the prospective viewers of the movie and what is the number of people that attended the movies? There may be a chance that prospective viewers are saturated in case of movies. Only a few people can appreciate the genre of the movies produced by the company. For example, a person who is fond of romantic movies may reject the idea of watching action movies of Super-screen produced movies.
In conclusion, the arguement is rife with holes. The author should answer the above questions mentioned and thus justify his or her recommedation.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-08-29 | Eurus Psycho Version | 55 | view |
| 2023-08-21 | riyarmy | 54 | view |
| 2023-08-14 | Saket Choudhary | 68 | view |
| 2023-08-13 | Fahim Shahriar Khan | 58 | view |
| 2023-08-11 | Tanvi Sanandiya | 55 | view |
- The best way for a society to prepare its young people for leadership in government industry or other fields is by instilling in them a sense of cooperation not competition 50
- The following is taken from a memo from the advertising director of the Super Screen Movie Production Company According to a recent report from our marketing department during the past year fewer people attended Super Screen produced movies than in any ot 50
Comments
e-rater score report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 9 2
No. of Sentences: 17 15
No. of Words: 284 350
No. of Characters: 1368 1500
No. of Different Words: 136 200
Fourth Root of Number of Words: 4.105 4.7
Average Word Length: 4.817 4.6
Word Length SD: 2.625 2.4
No. of Words greater than 5 chars: 110 100
No. of Words greater than 6 chars: 67 80
No. of Words greater than 7 chars: 42 40
No. of Words greater than 8 chars: 26 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 16.706 21.0
Sentence Length SD: 7.16 7.5
Use of Discourse Markers (%): 0.882 0.12
Sentence-Text Coherence: 0.359 0.35
Sentence-Para Coherence: 0.598 0.50
Sentence-Sentence Coherence: 0.107 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 19, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...g to watch movies. Secondly, what are the measures of quality of movies? The q...
^^
Line 10, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...thus justify his or her recommedation.
^^^^^
Transition Words or Phrases used:
first, firstly, if, may, second, secondly, so, third, thirdly, thus, for example, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 16.0 12.9520958084 124% => OK
Conjunction : 7.0 11.1786427146 63% => OK
Relative clauses : 10.0 13.6137724551 73% => More relative clauses wanted.
Pronoun: 9.0 28.8173652695 31% => OK
Preposition: 40.0 55.5748502994 72% => OK
Nominalization: 10.0 16.3942115768 61% => OK
Performance on vocabulary words:
No of characters: 1415.0 2260.96107784 63% => OK
No of words: 284.0 441.139720559 64% => More content wanted.
Chars per words: 4.9823943662 5.12650576532 97% => OK
Fourth root words length: 4.10515524023 4.56307096286 90% => OK
Word Length SD: 2.7182437232 2.78398813304 98% => OK
Unique words: 135.0 204.123752495 66% => More unique words wanted.
Unique words percentage: 0.475352112676 0.468620217663 101% => OK
syllable_count: 441.0 705.55239521 63% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 0.0 4.96107784431 0% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 17.0 19.7664670659 86% => OK
Sentence length: 16.0 22.8473053892 70% => The Avg. Sentence Length is relatively short.
Sentence length SD: 45.5847816529 57.8364921388 79% => OK
Chars per sentence: 83.2352941176 119.503703932 70% => OK
Words per sentence: 16.7058823529 23.324526521 72% => OK
Discourse Markers: 5.58823529412 5.70786347227 98% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 8.0 8.20758483034 97% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.219617505191 0.218282227539 101% => OK
Sentence topic coherence: 0.0754403595421 0.0743258471296 101% => OK
Sentence topic coherence SD: 0.0726288897917 0.0701772020484 103% => OK
Paragraph topic coherence: 0.119230615966 0.128457276422 93% => OK
Paragraph topic coherence SD: 0.0852888080604 0.0628817314937 136% => OK
Essay readability:
automated_readability_index: 10.4 14.3799401198 72% => Automated_readability_index is low.
flesch_reading_ease: 55.24 48.3550499002 114% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.5 12.197005988 78% => OK
coleman_liau_index: 11.31 12.5979740519 90% => OK
dale_chall_readability_score: 8.1 8.32208582834 97% => OK
difficult_words: 66.0 98.500998004 67% => More difficult words wanted.
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 8.4 11.1389221557 75% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.