Credibility of advertisements has been argued in recent years which caused many regulations on introducing product and services to customers. Many believe that advertisers try to deceive people however some say it is a pessimistic thought. I agree that most advertising efforts is for showing products much better than they really are.
First of all, reviewing the knowledge of marketing and advertising illustrates that many skills which have been taught in business schools and academies is admittedly tricks of making better view for company's outcome with graphic art designs, content writing, consumer behavior analysis and so on. Hence this science is the expertise of convincing people by getting help from many other fields contributing with sales efforts.
Secondly, commercial markets and the competition of companies result a lot of pressure on marketing managers and bring commitments and concerns for owners of businesses. So this leads promoters to manipulate their consumers in order to win the battles existed between companies and reach financial goals and profit. There is a famous statement from a successful businessman that claims if you have 10 dollars you should spend 9 dollars of that for promoting your product and this shows the importance of presenting for firms.
In other point, there are many evidences in television advertising prove that most of them is attempts for hiding the disadvantage and projecting advantages of a item. for example car manufactures aggressively shout that their car will not break down in every situation and an individual must trust them while reality exhibits many failures and disasters happened for any brand of automobile and this because of exaggeration of their shareholders.
In conclusion, a mature person should not believe any statement in medias or printed channels and it is recommended to carefully investigate all features of a specific thing in order to make decision for purchasing.
- living in alarge city or a small town. 86
- TPO-23 - Independent Writing Task Do you agree or disagree with the following statement? In today’s world, it is more important to work quickly and risk making mistakes than to work slowly and make sure that everything is correct.Use specific reasons an 78
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- TPO-27 - Independent Writing Task Do you agree or disagree with the following statement?If people have the opportunity to get a secure job, they should take it right away rather than wait for a job that would be more satisfying.Use specific reasons and ex 67
- It is more important to keep your old friends than to make new friends 49
Grammar and spelling errors:
Line 3, column 299, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Hence,
..., consumer behavior analysis and so on. Hence this science is the expertise of convin...
^^^^^
Line 7, column 161, Rule ID: EN_A_VS_AN
Message: Use 'an' instead of 'a' if the following word starts with a vowel sound, e.g. 'an article', 'an hour'
Suggestion: an
...sadvantage and projecting advantages of a item. for example car manufactures aggr...
^
Line 7, column 169, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: For
...ge and projecting advantages of a item. for example car manufactures aggressively s...
^^^
Transition Words or Phrases used:
but, first, hence, however, if, really, second, secondly, so, while, for example, in conclusion, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 11.0 15.1003584229 73% => OK
Auxiliary verbs: 4.0 9.8082437276 41% => OK
Conjunction : 16.0 13.8261648746 116% => OK
Relative clauses : 9.0 11.0286738351 82% => OK
Pronoun: 23.0 43.0788530466 53% => OK
Preposition: 41.0 52.1666666667 79% => OK
Nominalization: 7.0 8.0752688172 87% => OK
Performance on vocabulary words:
No of characters: 1667.0 1977.66487455 84% => OK
No of words: 306.0 407.700716846 75% => More content wanted.
Chars per words: 5.4477124183 4.8611393121 112% => OK
Fourth root words length: 4.18244613648 4.48103885553 93% => OK
Word Length SD: 2.98376035167 2.67179642975 112% => OK
Unique words: 195.0 212.727598566 92% => More unique words wanted.
Unique words percentage: 0.637254901961 0.524837075471 121% => OK
syllable_count: 513.9 618.680645161 83% => OK
avg_syllables_per_word: 1.7 1.51630824373 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 9.59856630824 10% => OK
Article: 1.0 3.08781362007 32% => OK
Subordination: 0.0 3.51792114695 0% => More adverbial clause wanted.
Conjunction: 0.0 1.86738351254 0% => OK
Preposition: 2.0 4.94265232975 40% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 11.0 20.6003584229 53% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 27.0 20.1344086022 134% => The Avg. Sentence Length is relatively long.
Sentence length SD: 64.157991972 48.9658058833 131% => OK
Chars per sentence: 151.545454545 100.406767564 151% => OK
Words per sentence: 27.8181818182 20.6045352989 135% => OK
Discourse Markers: 9.90909090909 5.45110844103 182% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 3.0 5.5376344086 54% => OK
Sentences with positive sentiment : 6.0 11.8709677419 51% => More positive sentences wanted.
Sentences with negative sentiment : 5.0 3.85842293907 130% => OK
Sentences with neutral sentiment: 0.0 4.88709677419 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.152407233938 0.236089414692 65% => OK
Sentence topic coherence: 0.0634671116588 0.076458572812 83% => OK
Sentence topic coherence SD: 0.0821790853115 0.0737576698707 111% => OK
Paragraph topic coherence: 0.0832998478965 0.150856017488 55% => OK
Paragraph topic coherence SD: 0.0566554266737 0.0645574589148 88% => OK
Essay readability:
automated_readability_index: 18.1 11.7677419355 154% => OK
flesch_reading_ease: 35.61 58.1214874552 61% => OK
smog_index: 11.2 6.10430107527 183% => OK
flesch_kincaid_grade: 15.0 10.1575268817 148% => OK
coleman_liau_index: 14.63 10.9000537634 134% => OK
dale_chall_readability_score: 9.98 8.01818996416 124% => OK
difficult_words: 97.0 86.8835125448 112% => OK
linsear_write_formula: 12.5 10.002688172 125% => OK
gunning_fog: 12.8 10.0537634409 127% => OK
text_standard: 15.0 10.247311828 146% => OK
What are above readability scores?
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Rates: 76.6666666667 out of 100
Scores by essay e-grader: 23.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.