The following appeared in a memorandum from the manager of WWAC radio station. "To reverse a decline in listener numbers, our owners have decided that WWAC must change from its current rock-music format. The decline has occurred despite population growth in our listening area, but that growth has resulted mainly from people moving here after their retirement. We must make listeners of these new residents. We could switch to a music format tailored to their tastes, but a continuing decline in local sales of recorded music suggests limited interest in music Instead we should change to a news and talk format, a form of radio that is increasingly popular in our a rea 6 "
The given paragraph refers to a memorandum from the manager of WWAC radio station in which the author states that the number of listeners are decreasing because retired people are moving into their listening area. He further also assumes that changing the music format to news and talk format would improve the number of listeners. But, the given argument is rife with holes and cannot be considered true unless supported by a solid evidence from statistics and data analysis. Also, the time when this memorandum was published is not mentioned.
To begin with, author assumes, without any testament, that the decline in the number of listeners is due to more and more number of retired people moving into the listeners’ zone. Author hasn't mentioned any supporting statement for this premise. It is not quite logical to say something like this for many other possible reasons. If the memorandum was promulgated in recent years, one possible reason for the decline can be increased use of more advanced and interactive devices such as smartphones or smart TVs where the user gets to decide whatever and whenever he/ she wants to listen or watch.
The author's assumption goes beyond the evidence presented, it needs support form statistics and survey background. The conclusion about limited interest in music that author has arrived at makes no sense. Just because of decline in local sales of recorded music, one cannot say that the interest in music is limited. There are some alternate reasons possible. For example, the music stores are not properly managed, the kind music available doesn't match with customer choices or as earlier stated, the increased use of smart phones and TVs might be possible. Without considering these possibilities the argument stated becomes even weaker.
Further, author insists on changing current rock-music format to news and talk format. Author also assumes that news and talk format is becoming more popular amongst listeners but has not mentioned anything that would make the argument stronger. Surveys must be conducted to know the audience pole. The results would be even more disappointing if such changes are made without a deep study and analysis.
In conclusion, author's statements lack in strong evidence rendering overall argument to be weak. Particularly, statements about the cause of decline of listeners being retired people and changing the format without any prior study seems to make the argument weaker. To strengthen the argument author should promote conducting a deep and thorough survey to know what is causing the decline and take actions accordingly.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-08-29 | tomlee0205 | 67 | view |
| 2023-06-30 | aman_kumarrr | 58 | view |
| 2023-01-03 | leonor | 58 | view |
| 2022-11-04 | zanzendegi | 58 | view |
| 2022-10-09 | Tanmai | 77 | view |
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Comments
e-rater score report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 7 2
No. of Spelling Errors: 6 2
No. of Sentences: 21 15
No. of Words: 422 350
No. of Characters: 2151 1500
No. of Different Words: 221 200
Fourth Root of Number of Words: 4.532 4.7
Average Word Length: 5.097 4.6
Word Length SD: 2.521 2.4
No. of Words greater than 5 chars: 170 100
No. of Words greater than 6 chars: 128 80
No. of Words greater than 7 chars: 81 40
No. of Words greater than 8 chars: 48 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 20.095 21.0
Sentence Length SD: 9.913 7.5
Use of Discourse Markers (%): 0.476 0.12
Sentence-Text Coherence: 0.292 0.35
Sentence-Para Coherence: 0.292 0.50
Sentence-Sentence Coherence: 0.077 0.07
Number of Paragraphs: 1 5
Grammar and spelling errors:
Line 2, column 189, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: hasn't
...moving into the listeners’ zone. Author hasnt mentioned any supporting statement for ...
^^^^^
Line 3, column 6, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
...he/ she wants to listen or watch. The authors assumption goes beyond the evidence pre...
^^^^^^^
Line 3, column 442, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...perly managed, the kind music available doesnt match with customer choices or as earli...
^^^^^^
Transition Words or Phrases used:
accordingly, also, but, if, so, then, for example, in conclusion, such as, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 21.0 19.6327345309 107% => OK
Auxiliary verbs: 9.0 12.9520958084 69% => OK
Conjunction : 18.0 11.1786427146 161% => OK
Relative clauses : 10.0 13.6137724551 73% => More relative clauses wanted.
Pronoun: 17.0 28.8173652695 59% => OK
Preposition: 51.0 55.5748502994 92% => OK
Nominalization: 14.0 16.3942115768 85% => OK
Performance on vocabulary words:
No of characters: 2200.0 2260.96107784 97% => OK
No of words: 420.0 441.139720559 95% => OK
Chars per words: 5.2380952381 5.12650576532 102% => OK
Fourth root words length: 4.52701905584 4.56307096286 99% => OK
Word Length SD: 2.59007349811 2.78398813304 93% => OK
Unique words: 224.0 204.123752495 110% => OK
Unique words percentage: 0.533333333333 0.468620217663 114% => OK
syllable_count: 693.0 705.55239521 98% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 4.96107784431 81% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 5.0 4.22255489022 118% => OK
Performance on sentences:
How many sentences: 21.0 19.7664670659 106% => OK
Sentence length: 20.0 22.8473053892 88% => OK
Sentence length SD: 56.813495251 57.8364921388 98% => OK
Chars per sentence: 104.761904762 119.503703932 88% => OK
Words per sentence: 20.0 23.324526521 86% => OK
Discourse Markers: 4.19047619048 5.70786347227 73% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 4.0 4.67664670659 86% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.211186505055 0.218282227539 97% => OK
Sentence topic coherence: 0.0575070103656 0.0743258471296 77% => OK
Sentence topic coherence SD: 0.0621445004433 0.0701772020484 89% => OK
Paragraph topic coherence: 0.118548597656 0.128457276422 92% => OK
Paragraph topic coherence SD: 0.0575478556146 0.0628817314937 92% => OK
Essay readability:
automated_readability_index: 13.3 14.3799401198 92% => Automated_readability_index is low.
flesch_reading_ease: 51.18 48.3550499002 106% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 11.1 12.197005988 91% => OK
coleman_liau_index: 13.11 12.5979740519 104% => OK
dale_chall_readability_score: 8.58 8.32208582834 103% => OK
difficult_words: 105.0 98.500998004 107% => OK
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 10.0 11.1389221557 90% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 83.33 out of 100
Scores by essay e-grader: 5.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.