"A recent study of our customers suggests that our company is wasting the money it spends on its patented Endure manufacturing process, which ensures that our socks are strong enough to last for two years. We have always advertised our use of the Endure process, but the new study shows that despite our socks' durability, our average customer actually purchases new Dura-Socks every three months. Furthermore, our customers surveyed in our largest market, northeastern United States cities, say that they most value Dura-Socks' stylish appearance and availability in many colors. These findings suggest that we can increase our profits by discontinuing use of the Endure manufacturing process."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
The author recommends that the profits of Dura-socks can be increased if the company abandons use of the Endure manufacturing process. The authors presents two pieces of evidence to bolster his argument. First, the average customers purchases new Dura-Socks every three months so they are not very much concerned about the durability aspect of the product. Second, a customer survey reveals that the customers most value Dura-Socks's stylish appearances and availability in many colors. However, the evidence presented do not fully lead to a cogent argument that profit will increase by discontinuing use of Endure manufacturing process. The argument rests weakly on several assumptions which are are detailed in the rest of this essay.
The authors cites the result of a study which shows that the average customer purchases new Dura-Socks every three months. The author assumes that customers are not very concerned about the durability of the product (that socks lasts for two years). There can be myriad reasons why customers are buying new socks every three months. Perhaps, they get bored with one color or type of socks and want to try something different. Or worse, perhaps the socks are not lasting for more than three months, contrary to the expectations that it will lasts for two years. We need to know the exact reason why customers are changing socks every three months. If the durability of current Dura-socks (using Endure manfacturing process) is actually three months then abandoning the use of Endure manfucaturing process might reduce the durability of the socks to unacceptable levels.
The author also fails to consider the possible side-effects of discontinuing the use of Endure manfufacturing process. Perhaps, in addition to it's effect on the durability of the product, this change might lead to some unexpected changes in the product itself. For instance, it might affect the comfortability of wearing the socks. Maybe the performance of socks in terms of ease of cleaning might get diminished. All these possibilities have to be ruled out before we can make a convincing case for eliminating the use of Endure process.
Finally, the author assumes the sales of the product will not decrease after implementing the new policy. The author is wrong to believe that the profits will go up if the company is able to cut down the cost of manufacturing the product. But profit depends on sales as well. Maybe after abandoning the Edure process, the company will lose it's loyal customers and hence sales might diminish, which would decrease the profits. The author cites the survey which reveals that their customers most value Dura-Socks' stylish appearance and availability in many colors but it is not clear whether customers value Dura-Socks appearances in comparison to other Socks manufacturing companies. Perhaps, customer most value high durability of Dura-socks which is not offered by other companies. If this is the case, then the plan to discontinue Edure process is imprudent as it might lead to decline in sales.
It is possible that Dura-Socks might actually increase it's profits by discontinuing use of the Endure manufacturing process. However, there are many assumptions on which the argument rests weakly and if the assumptions do not hold true, the managers of Dura-socks might be find themselves in shock with decline in profits.
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Comments
Essay evaluation report
Sentence: If the durability of current Dura-socks using Endure manfacturing process is actually three months then abandoning the use of Endure manfucaturing process might reduce the durability of the socks to unacceptable levels.
Error: manfacturing Suggestion: manufacturing
Error: manfucaturing Suggestion: manufacturing
Sentence: The author also fails to consider the possible side-effects of discontinuing the use of Endure manfufacturing process.
Error: manfufacturing Suggestion: manufacturing
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argument 1 -- OK
argument 2 -- OK
argument 3 -- OK
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Attribute Value Ideal
Final score: 5.0 out of 6
Category: Very Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 3 2
No. of Sentences: 27 15
No. of Words: 543 350
No. of Characters: 2774 1500
No. of Different Words: 221 200
Fourth Root of Number of Words: 4.827 4.7
Average Word Length: 5.109 4.6
Word Length SD: 2.786 2.4
No. of Words greater than 5 chars: 195 100
No. of Words greater than 6 chars: 152 80
No. of Words greater than 7 chars: 98 40
No. of Words greater than 8 chars: 70 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 20.111 21.0
Sentence Length SD: 6.696 7.5
Use of Discourse Markers (%): 0.593 0.12
Sentence-Text Coherence: 0.319 0.35
Sentence-Para Coherence: 0.485 0.50
Sentence-Sentence Coherence: 0.092 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 102, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...ncreased if the company abandons use of the Endure manufacturing process. The authors pres...
^^^^^^^^^^
Line 1, column 148, Rule ID: AGREEMENT_SENT_START[1]
Message: You should probably use 'present'.
Suggestion: present
...dure manufacturing process. The authors presents two pieces of evidence to bolster his a...
^^^^^^^^
Line 1, column 583, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ogent argument that profit will increase by discontinuing use of Endure manufactu...
^^
Line 1, column 694, Rule ID: ENGLISH_WORD_REPEAT_RULE
Message: Possible typo: you repeated a word
Suggestion: are
...sts weakly on several assumptions which are are detailed in the rest of this essay. Th...
^^^^^^^
Line 2, column 13, Rule ID: AGREEMENT_SENT_START[1]
Message: You should probably use 'cite'.
Suggestion: cite
...in the rest of this essay. The authors cites the result of a study which shows that ...
^^^^^
Line 2, column 123, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...ases new Dura-Socks every three months. The author assumes that customers are not ...
^^^
Line 2, column 146, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ry three months. The author assumes that customers are not very concerned about t...
^^
Line 2, column 539, Rule ID: DID_BASEFORM[1]
Message: The verb 'will' requires the base form of the verb: 'last'
Suggestion: last
...ntrary to the expectations that it will lasts for two years. We need to know the exac...
^^^^^
Line 2, column 646, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
... are changing socks every three months. If the durability of current Dura-socks us...
^^
Line 5, column 92, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...ase its profits by discontinuing use of the Endure manufacturing process. However, there a...
^^^^^^^^^^
Line 5, column 324, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...elves in shock with decline in profits.
^^^
Transition Words or Phrases used:
actually, also, but, finally, first, hence, however, if, may, second, so, then, well, for instance, in addition
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 20.0 19.6327345309 102% => OK
Auxiliary verbs: 18.0 12.9520958084 139% => OK
Conjunction : 9.0 11.1786427146 81% => OK
Relative clauses : 16.0 13.6137724551 118% => OK
Pronoun: 30.0 28.8173652695 104% => OK
Preposition: 66.0 55.5748502994 119% => OK
Nominalization: 10.0 16.3942115768 61% => OK
Performance on vocabulary words:
No of characters: 2828.0 2260.96107784 125% => OK
No of words: 543.0 441.139720559 123% => OK
Chars per words: 5.20810313076 5.12650576532 102% => OK
Fourth root words length: 4.82725184711 4.56307096286 106% => OK
Word Length SD: 2.85224290496 2.78398813304 102% => OK
Unique words: 223.0 204.123752495 109% => OK
Unique words percentage: 0.410681399632 0.468620217663 88% => More unique words wanted or less content wanted.
syllable_count: 888.3 705.55239521 126% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 14.0 8.76447105788 160% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 2.0 1.67365269461 119% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 27.0 19.7664670659 137% => OK
Sentence length: 20.0 22.8473053892 88% => OK
Sentence length SD: 45.6381365327 57.8364921388 79% => OK
Chars per sentence: 104.740740741 119.503703932 88% => OK
Words per sentence: 20.1111111111 23.324526521 86% => OK
Discourse Markers: 4.11111111111 5.70786347227 72% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 11.0 5.25449101796 209% => Less language errors wanted.
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 9.0 4.67664670659 192% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.23242638857 0.218282227539 106% => OK
Sentence topic coherence: 0.0735302781183 0.0743258471296 99% => OK
Sentence topic coherence SD: 0.0557538663144 0.0701772020484 79% => OK
Paragraph topic coherence: 0.145915070505 0.128457276422 114% => OK
Paragraph topic coherence SD: 0.0325563519906 0.0628817314937 52% => OK
Essay readability:
automated_readability_index: 13.2 14.3799401198 92% => Automated_readability_index is low.
flesch_reading_ease: 51.18 48.3550499002 106% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 11.1 12.197005988 91% => OK
coleman_liau_index: 12.94 12.5979740519 103% => OK
dale_chall_readability_score: 7.71 8.32208582834 93% => OK
difficult_words: 106.0 98.500998004 108% => OK
linsear_write_formula: 8.5 12.3882235529 69% => OK
gunning_fog: 10.0 11.1389221557 90% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
---------------------
Rates: 58.33 out of 100
Scores by essay e-grader: 3.5 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.