The following appeared in a memo from the vice president of marketing at Dura-Sock, Inc."A recent study of our customers suggests that our company is wasting the money it spends on its patented Endure manufacturing process, which ensures that our socks ar

According to the memo, the vice president of marketing at Dura-Sock suggests that the company should stop the use of the Endure manufacturing process due to his analyzation. To support his idea, he tells us that people bought their socks every three months which are strong enough for two years, in this point some of their customers says the Endurance manufacturing is a watse of money,and the survey in the largest market shows their customers like more colors and styles of the socks. While this statement is probelmatic because there are some loopholes in it, so let's evaluate them carefully.

To begin with, the customers' opinion that the Enduring manufactruing process wasting money is not well supported. Because the stastitic data is not precise which the survey does no show how may cunstomers involved in it. Maybe only a few customers took the survey which can not represent all the customers' idea. Thus we can no conclude this process is wasting-money.LIkewise, the new study shows the preference of howmany times for cunstomer for purchasing their socks is not well supported with out the whold data of the survey.Maybe the customers found the socks of Dura-Socks are cheaper than its competitors, thus they wanted to buy more before the company rise the price.

In additon, the survey of the largest market is not persuasive as it can not reflect all of the sale condtion of this socks. Given the author tells us the customers of northeast of US , where is the largest market of ths socks show their preference on the socks which suggest it is not the endurance but the styles and colors which attract them. Firstly, this regional case could not represent the whole situations, in other word, if the process stopped , there maybe other areas where the customers like the socks' endurance. Secondly,how many customers of the norheast of US involved in this survey is not metioned in this memo, thus we can not conclude the customers do not like the socks's endurance anymore.

Finally, the vice president narrows down the way of making profits which would be a tragedy to the company. As we know, there are many ways for a company to get more profits. Firstly , they can control the cost of products. Secondly, they can invent more competitive products to customers, in the light of the preference the vice president notes, like colors and styles. Thridly, the can make more marketing to bring more profits like advettisements and sales. In this memo, the presidents just want to stop the controversial Enduring Manufacturing Process. It would not be a wise choice before the president discovering the real condition of these socks.

In conclusion, I do not agree with the vice president idea that stop the process to make more profits. The evicendence to support this idea is not convincing by the survey. I suggest the vice president should make a wide survey to find out the different preferences on their products in different regions, then he should sugget the company whether to stop the process or alternate the sale strategies in parts.

Votes
Average: 5.4 (1 vote)
Essay Categories
Essays by the user:

Grammar and spelling errors:
Line 2, column 118, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...that the company should stop the use of the Endure manufacturing process due to his analyz...
^^^^^^^^^^
Line 2, column 339, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... this point some of their customers says the Endurance manufacturing is a watse o...
^^
Line 2, column 388, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , and
...urance manufacturing is a watse of money,and the survey in the largest market shows ...
^^^^
Line 2, column 569, Rule ID: LETS_LET[1]
Message: Did you mean 'Let's'?
Suggestion: Let's
...ause there are some loopholes in it, so lets evaluate them carefully. To begin wi...
^^^^
Line 4, column 20, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'customers'' or 'customer's'?
Suggestion: customers'; customer's
...e them carefully. To begin with, the customers opinion that the Enduring manufactruing...
^^^^^^^^^
Line 4, column 115, Rule ID: SENTENCE_FRAGMENT[1]
Message: “Because” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...ss wasting money is not well supported. Because the stastitic data is not precise which...
^^^^^^^
Line 4, column 297, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'customers'' or 'customer's'?
Suggestion: customers'; customer's
... survey which can not represent all the customers idea. Thus we can no conclude this proc...
^^^^^^^^^
Line 4, column 313, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Thus,
...n not represent all the customers idea. Thus we can no conclude this process is wast...
^^^^
Line 4, column 492, Rule ID: WITH_OUT[1]
Message: This word is usually written together. Did you mean 'without'?
Suggestion: without
...asing their socks is not well supported with out the whold data of the survey.Maybe the ...
^^^^^^^^
Line 4, column 530, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: Maybe
...d with out the whold data of the survey.Maybe the customers found the socks of Dura-S...
^^^^^
Line 6, column 86, Rule ID: ALL_OF_THE[1]
Message: Simply use 'all the'.
Suggestion: all the
...is not persuasive as it can not reflect all of the sale condtion of this socks. Given the ...
^^^^^^^^^^
Line 6, column 114, Rule ID: THIS_NNS[1]
Message: Did you mean 'these'?
Suggestion: these
...not reflect all of the sale condtion of this socks. Given the author tells us the cu...
^^^^
Line 6, column 184, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...ells us the customers of northeast of US , where is the largest market of ths sock...
^^
Line 6, column 454, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...s, in other word, if the process stopped , there maybe other areas where the custo...
^^
Line 6, column 510, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'socks'' or 'sock's'?
Suggestion: socks'; sock's
...ther areas where the customers like the socks endurance. Secondly,how many customers ...
^^^^^
Line 6, column 535, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , how
...omers like the socks endurance. Secondly,how many customers of the norheast of US in...
^^^^
Line 6, column 603, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...orheast of US involved in this survey is not metioned in this memo, thus we can n...
^^
Line 8, column 183, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...r a company to get more profits. Firstly , they can control the cost of products. ...
^^

Transition Words or Phrases used:
but, finally, first, firstly, if, likewise, may, second, secondly, so, then, thus, well, while, in conclusion, to begin with

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 17.0 19.5258426966 87% => OK
Auxiliary verbs: 14.0 12.4196629213 113% => OK
Conjunction : 7.0 14.8657303371 47% => More conjunction wanted.
Relative clauses : 12.0 11.3162921348 106% => OK
Pronoun: 44.0 33.0505617978 133% => Less pronouns wanted
Preposition: 64.0 58.6224719101 109% => OK
Nominalization: 12.0 12.9106741573 93% => OK

Performance on vocabulary words:
No of characters: 2553.0 2235.4752809 114% => OK
No of words: 516.0 442.535393258 117% => OK
Chars per words: 4.9476744186 5.05705443957 98% => OK
Fourth root words length: 4.76609204519 4.55969084622 105% => OK
Word Length SD: 2.77568351524 2.79657885939 99% => OK
Unique words: 230.0 215.323595506 107% => OK
Unique words percentage: 0.445736434109 0.4932671777 90% => More unique words wanted or less content wanted.
syllable_count: 784.8 704.065955056 111% => OK
avg_syllables_per_word: 1.5 1.59117977528 94% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 6.24550561798 112% => OK
Article: 8.0 4.99550561798 160% => OK
Subordination: 4.0 3.10617977528 129% => OK
Conjunction: 1.0 1.77640449438 56% => OK
Preposition: 10.0 4.38483146067 228% => Less preposition wanted as sentence beginnings.

Performance on sentences:
How many sentences: 21.0 20.2370786517 104% => OK
Sentence length: 24.0 23.0359550562 104% => OK
Sentence length SD: 79.9062375708 60.3974514979 132% => OK
Chars per sentence: 121.571428571 118.986275619 102% => OK
Words per sentence: 24.5714285714 23.4991977007 105% => OK
Discourse Markers: 5.90476190476 5.21951772744 113% => OK
Paragraphs: 5.0 4.97078651685 101% => OK
Language errors: 18.0 7.80617977528 231% => Less language errors wanted.
Sentences with positive sentiment : 8.0 10.2758426966 78% => OK
Sentences with negative sentiment : 10.0 5.13820224719 195% => OK
Sentences with neutral sentiment: 3.0 4.83258426966 62% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.257627081153 0.243740707755 106% => OK
Sentence topic coherence: 0.0818391810389 0.0831039109588 98% => OK
Sentence topic coherence SD: 0.0741692369012 0.0758088955206 98% => OK
Paragraph topic coherence: 0.156280587527 0.150359130593 104% => OK
Paragraph topic coherence SD: 0.0550413815651 0.0667264976115 82% => OK

Essay readability:
automated_readability_index: 14.2 14.1392134831 100% => OK
flesch_reading_ease: 55.58 48.8420337079 114% => OK
smog_index: 3.1 7.92365168539 39% => Smog_index is low.
flesch_kincaid_grade: 11.5 12.1743820225 94% => OK
coleman_liau_index: 11.73 12.1639044944 96% => OK
dale_chall_readability_score: 8.01 8.38706741573 96% => OK
difficult_words: 104.0 100.480337079 104% => OK
linsear_write_formula: 18.5 11.8971910112 155% => OK
gunning_fog: 11.6 11.2143820225 103% => OK
text_standard: 12.0 11.7820224719 102% => OK
What are above readability scores?

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Rates: 54.17 out of 100
Scores by essay e-grader: 3.25 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.