“Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?”
People have different views about we are increasingly manipulated by advertising by companies that want to sell us their products. Personally, I support the idea that advertising is a key part of modern business. The purpose of this essay is to analyze the controversy in more depth.
There are several reasons why I believe that advertising is a form of modern art. One reason for this is that advertisements inform us about the choices we have. A good example could be a mobile phone. Every people can be queuing to buy the latest models even when they had already a smartphone perfectly. Therefore, the impact of marketing that made us give these kinds of decisions.
One cannot deny that the marketing companies focus on designing ads in such a way they are catching the attention of an online user. Especially when we consider Social networks like Facebook, Twitter and Instagram are being used to provide users with the information of the products that are trending. The buying, as well as the search patterns of a user, is cached and the ads related to the products of interest are then constantly flashed on his/her screen. For instance, LAZADA the most successful online retail store always pops up an “others also viewed” and “products recommended” sections on the sidebars.
To conclude, I agreed that advertisements have an extraordinary power to influence the public. Advertising obviously influences all consumers’ buying behavior. Therefore, organizations rely on ads to generate an opportunity and capitalize on them.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2020-01-04 | gulbakhyt_90 | 61 | view |
| 2019-12-04 | trucn | 67 | view |
| 2019-12-01 | Aydin03 | 11 | view |
| 2019-12-01 | Aydin03 | 11 | view |
| 2019-11-21 | khanhptk162 | 73 | view |
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Transition Words or Phrases used:
also, if, so, then, therefore, well, for instance, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 13.1623246493 106% => OK
Auxiliary verbs: 3.0 7.85571142285 38% => OK
Conjunction : 4.0 10.4138276553 38% => More conjunction wanted.
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 26.0 24.0651302605 108% => OK
Preposition: 31.0 41.998997996 74% => OK
Nominalization: 4.0 8.3376753507 48% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1313.0 1615.20841683 81% => OK
No of words: 251.0 315.596192385 80% => More content wanted.
Chars per words: 5.23107569721 5.12529762239 102% => OK
Fourth root words length: 3.98032404683 4.20363070211 95% => OK
Word Length SD: 3.19738428991 2.80592935109 114% => OK
Unique words: 158.0 176.041082164 90% => More unique words wanted.
Unique words percentage: 0.629482071713 0.561755894193 112% => OK
syllable_count: 423.9 506.74238477 84% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 5.43587174349 37% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 1.0 4.76152304609 21% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 16.0 20.2975951904 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 38.666896551 49.4020404114 78% => OK
Chars per sentence: 87.5333333333 106.682146367 82% => OK
Words per sentence: 16.7333333333 20.7667163134 81% => OK
Discourse Markers: 4.06666666667 7.06120827912 58% => More transition words/phrases wanted.
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 3.4128256513 147% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.148087835009 0.244688304435 61% => OK
Sentence topic coherence: 0.0449828202225 0.084324248473 53% => OK
Sentence topic coherence SD: 0.0549665783351 0.0667982634062 82% => OK
Paragraph topic coherence: 0.0846623650177 0.151304729494 56% => OK
Paragraph topic coherence SD: 0.0417008251052 0.056905535591 73% => OK
Essay readability:
automated_readability_index: 11.6 13.0946893788 89% => Automated_readability_index is low.
flesch_reading_ease: 46.78 50.2224549098 93% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 10.7 11.3001002004 95% => OK
coleman_liau_index: 12.76 12.4159519038 103% => OK
dale_chall_readability_score: 9.46 8.58950901804 110% => OK
difficult_words: 80.0 78.4519038076 102% => OK
linsear_write_formula: 7.0 9.78957915832 72% => OK
gunning_fog: 8.4 10.1190380762 83% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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More content wanted.
Rates: 61.797752809 out of 100
Scores by essay e-grader: 5.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.