Companies spend millions each year on advertising online, in magazines or billboards. These adverts can encourage people to buy goods that they do not really need. What are the positive and negative of consumerism?
There are plenty of ways to advertise the items such as online or through magazines, signs on road. It may attract people to pay for something that are actually not on demand. In my opinion, this issue have both pros and cons.
There are several advantages to advertising in several ways. Firstly, advertisements inform people about the choices they have. One can have a broad view about the products and consider the best of all kinds. For example, people can choose the products following their favorite color or fair price through a huge source of advertisements. Secondly, advertising is a creative industry that employs many people. Many companies employ those who can model for the product or sell the items for them. Without advertising there would be higher unemployment.
However, there are the downsides as well. One major drawback is that people would be attracted by some expensive stuffs that is not worthy buying. They can be influenced by the adverts and paid a large amount of money for the items are not required. Another negative effect is that children can put pressure on parents to buy them things on advert. Some advertisement often aim their marketing at children which the desire in them. An additional factor is that people can also be persuaded to follow the latest trends. They use glamorous, successful people and create a trend in social network.
In sum, advertisements have both advantages and disadvantages. One should weigh the benefits against the drawbacks before making a decision.
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Transition Words or Phrases used:
actually, also, first, firstly, however, may, second, secondly, so, well, for example, such as, in my opinion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 13.1623246493 106% => OK
Auxiliary verbs: 10.0 7.85571142285 127% => OK
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 8.0 7.30460921844 110% => OK
Pronoun: 18.0 24.0651302605 75% => OK
Preposition: 28.0 41.998997996 67% => OK
Nominalization: 2.0 8.3376753507 24% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1285.0 1615.20841683 80% => OK
No of words: 251.0 315.596192385 80% => More content wanted.
Chars per words: 5.11952191235 5.12529762239 100% => OK
Fourth root words length: 3.98032404683 4.20363070211 95% => OK
Word Length SD: 2.74310238972 2.80592935109 98% => OK
Unique words: 153.0 176.041082164 87% => More unique words wanted.
Unique words percentage: 0.609561752988 0.561755894193 109% => OK
syllable_count: 396.0 506.74238477 78% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 13.0 20.2975951904 64% => The Avg. Sentence Length is relatively short.
Sentence length SD: 20.907923719 49.4020404114 42% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 67.6315789474 106.682146367 63% => OK
Words per sentence: 13.2105263158 20.7667163134 64% => OK
Discourse Markers: 5.73684210526 7.06120827912 81% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 10.0 8.67935871743 115% => OK
Sentences with negative sentiment : 3.0 3.9879759519 75% => OK
Sentences with neutral sentiment: 6.0 3.4128256513 176% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.171896410904 0.244688304435 70% => OK
Sentence topic coherence: 0.0500254516924 0.084324248473 59% => OK
Sentence topic coherence SD: 0.0366797119853 0.0667982634062 55% => OK
Paragraph topic coherence: 0.0882484821665 0.151304729494 58% => OK
Paragraph topic coherence SD: 0.0550301870463 0.056905535591 97% => OK
Essay readability:
automated_readability_index: 9.3 13.0946893788 71% => Automated_readability_index is low.
flesch_reading_ease: 58.28 50.2224549098 116% => OK
smog_index: 3.1 7.44779559118 42% => Smog_index is low.
flesch_kincaid_grade: 8.4 11.3001002004 74% => OK
coleman_liau_index: 11.53 12.4159519038 93% => OK
dale_chall_readability_score: 8.06 8.58950901804 94% => OK
difficult_words: 60.0 78.4519038076 76% => More difficult words wanted.
linsear_write_formula: 6.0 9.78957915832 61% => OK
gunning_fog: 7.2 10.1190380762 71% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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More content wanted.
Rates: 61.797752809 out of 100
Scores by essay e-grader: 5.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.