Advertising is considered as a key factor for product promotion. Many companies sponsor sports to expand their brand name in order to increase their revenue. Sponsoring sports as a way of advertising has great advantages, whereas it does have some negative aspects as well.
Sports have been an important part of our lives since our childhood but with the passage of time, the landscape has changed in the sporting world. Many companies sponsor sports to advertise themselves. Whenever a Sports tournament is being organized, the most important aspect is the financing of the tournament. With help of sponsors, sports tournaments get the traction they need in terms of financing. Financial development is also considered to be very important for the sports teams participating in tournaments as well as the sporting bodies themselves. With bigger sponsors like Pepsi, Nike, and Adidas sports teams are able to meet their financial development goals. The same goes for sporting bodies. For example, when the International cricket council organizes a cricket world cup. They will also generate a lot of revenue via sponsors. In the world's top leagues of sports like English premier league or Indian premier league. Sports teams are allowed to buy and sell players to improve their respective squads. Signing top quality players require a lot of financial stability at a sports team. With top sponsors, sports teams are able to enhance their team squads by signing star players. These star players play a very important role in winning trophies. Winning trophies and tournaments helps these teams achieve their season’s targets. These targets include financial development, Winning tournaments, and qualification for different tournaments, etc.
There are some people that think that advertising by way of sports is not good for the sporting world. The big companies have caused a great impact on sports by signing sponsorship deals with bigger teams. These big sponsors have made the sports unfair as the big teams now have more financial freedom and capacity to sign big match players as compared to the smaller teams who do not have the financial liberty to sign these players and if smaller teams were able to sign star names then they are not able to afford their wages. Secondly, the other impact that advertisement via sports has caused is that bigger teams are getting bigger and bigger in terms of their development and their business expansion as they are generating more revenue via sponsor. Whereas the smaller teams who are not able to attract big companies to sponsor them are not able to grow as much which makes the competition unfair.
I personally believe that advertisement via sports is very beneficial for the sporting world. Due to the revenue generated via sponsors, the sports industry is prospering very quickly and sports infrastructure is also improving. Though some negative aspects exist, I still believe it has more positives than negatives.
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Grammar and spelling errors:
Line 9, column 142, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'sports'' or 'sport's'?
Suggestion: sports'; sport's
...the revenue generated via sponsors, the sports industry is prospering very quickly and...
^^^^^^
Transition Words or Phrases used:
also, but, if, second, secondly, so, still, then, well, whereas, for example, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 13.1623246493 167% => OK
Auxiliary verbs: 2.0 7.85571142285 25% => OK
Conjunction : 11.0 10.4138276553 106% => OK
Relative clauses : 9.0 7.30460921844 123% => OK
Pronoun: 32.0 24.0651302605 133% => Less pronouns wanted
Preposition: 48.0 41.998997996 114% => OK
Nominalization: 13.0 8.3376753507 156% => OK
Performance on vocabulary words:
No of characters: 2511.0 1615.20841683 155% => OK
No of words: 479.0 315.596192385 152% => Less content wanted.
Chars per words: 5.24217118998 5.12529762239 102% => OK
Fourth root words length: 4.67825486995 4.20363070211 111% => OK
Word Length SD: 2.72985245723 2.80592935109 97% => OK
Unique words: 220.0 176.041082164 125% => OK
Unique words percentage: 0.459290187891 0.561755894193 82% => More unique words wanted or less content wanted.
syllable_count: 739.8 506.74238477 146% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 6.0 2.52805611222 237% => Less articles wanted as sentence beginning.
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 2.0 0.809619238477 247% => Less conjunction wanted as sentence beginning.
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 27.0 16.0721442886 168% => OK
Sentence length: 17.0 20.2975951904 84% => The Avg. Sentence Length is relatively short.
Sentence length SD: 56.2309562337 49.4020404114 114% => OK
Chars per sentence: 93.0 106.682146367 87% => OK
Words per sentence: 17.7407407407 20.7667163134 85% => OK
Discourse Markers: 3.25925925926 7.06120827912 46% => More transition words/phrases wanted.
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 18.0 8.67935871743 207% => Less positive sentences wanted.
Sentences with negative sentiment : 3.0 3.9879759519 75% => OK
Sentences with neutral sentiment: 6.0 3.4128256513 176% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.183403779917 0.244688304435 75% => OK
Sentence topic coherence: 0.0685015848918 0.084324248473 81% => OK
Sentence topic coherence SD: 0.0897306616638 0.0667982634062 134% => OK
Paragraph topic coherence: 0.137859077481 0.151304729494 91% => OK
Paragraph topic coherence SD: 0.0438712035663 0.056905535591 77% => OK
Essay readability:
automated_readability_index: 12.1 13.0946893788 92% => Automated_readability_index is low.
flesch_reading_ease: 62.68 50.2224549098 125% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 8.7 11.3001002004 77% => OK
coleman_liau_index: 12.82 12.4159519038 103% => OK
dale_chall_readability_score: 7.81 8.58950901804 91% => OK
difficult_words: 101.0 78.4519038076 129% => OK
linsear_write_formula: 7.0 9.78957915832 72% => OK
gunning_fog: 8.8 10.1190380762 87% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.