The table provides a comparison of the amount of money spent on various forms of advertising by four car manufacturing companies in the United Kingdom in 2002.
From an overall perspective, it is evident that Renault was the company that spent the largest amount of money on advertising during 2002. Furthermore, television advertisements were the most popular advertising format, while the opposite was true for cinema advertising.
In 2002, Ceterizine allocated $70 million for TV advertisements, while the figure for Vauxhall was slightly lower, at $65 million. Meanwhile, $59 million was spent on TV commercials by Renault, and only $45 million by Rover. In terms of press advertising, the amount of money that Renault allocated was again the largest ($45 million), slightly higher than Rover at $38 million. In contrast, Vauxhall and Citerizine only spent $8 and $12 million on press advertisements, respectively.
Of the other forms, advertising in cinemas and outdoors incurred the lowest costs, with less than $10 million spent by each company. It is noteworthy that the expenditure on radio advertising by all four car manufacturers was similar, at only $15 million.
- Some people think planning future is a waste of time and people should focus on the present To what extent do you agree or disagree 81
- For school children their teachers have more influence on their intelligence and social development than their parents To what extent do you agree or disagree with this opinion 89
- The bar shows the percentage of people going to cinemas in one European country on different days 95
- The chart below shows information about fuel used in the transport sector in different countries in Europe compared to the EU average in 2009 and 2010 89
- Some people think that the best way to improve road safety is to increase the minimum legal age for driving a car or motor bike To what extent do you agree or disagree 89
Essay evaluations by e-grader
Grammar and spelling errors:
Line 5, column 413, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...rast, Vauxhall and Citerizine only spent and 2 million on press advertisements, r...
^^
Transition Words or Phrases used:
furthermore, so, while, in contrast
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 7.0 129% => OK
Auxiliary verbs: 0.0 1.00243902439 0% => OK
Conjunction : 4.0 6.8 59% => More conjunction wanted.
Relative clauses : 4.0 3.15609756098 127% => OK
Pronoun: 6.0 5.60731707317 107% => OK
Preposition: 30.0 33.7804878049 89% => OK
Nominalization: 0.0 3.97073170732 0% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 982.0 965.302439024 102% => OK
No of words: 184.0 196.424390244 94% => More content wanted.
Chars per words: 5.33695652174 4.92477711251 108% => OK
Fourth root words length: 3.68302321012 3.73543355544 99% => OK
Word Length SD: 3.23911219721 2.65546596893 122% => OK
Unique words: 99.0 106.607317073 93% => More unique words wanted.
Unique words percentage: 0.538043478261 0.547539520022 98% => OK
syllable_count: 293.4 283.868780488 103% => OK
avg_syllables_per_word: 1.6 1.45097560976 110% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 1.53170731707 131% => OK
Article: 2.0 4.33902439024 46% => OK
Subordination: 2.0 1.07073170732 187% => OK
Conjunction: 1.0 0.482926829268 207% => Less conjunction wanted as sentence beginning.
Preposition: 8.0 3.36585365854 238% => Less preposition wanted as sentence beginnings.
Performance on sentences:
How many sentences: 9.0 8.94146341463 101% => OK
Sentence length: 20.0 22.4926829268 89% => OK
Sentence length SD: 20.4093902377 43.030603864 47% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 109.111111111 112.824112599 97% => OK
Words per sentence: 20.4444444444 22.9334400587 89% => OK
Discourse Markers: 3.88888888889 5.23603664747 74% => OK
Paragraphs: 4.0 3.83414634146 104% => OK
Language errors: 1.0 1.69756097561 59% => OK
Sentences with positive sentiment : 3.0 3.70975609756 81% => OK
Sentences with negative sentiment : 2.0 1.13902439024 176% => OK
Sentences with neutral sentiment: 4.0 4.09268292683 98% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.187233721268 0.215688989381 87% => OK
Sentence topic coherence: 0.0932130862345 0.103423049105 90% => OK
Sentence topic coherence SD: 0.104961425366 0.0843802449381 124% => OK
Paragraph topic coherence: 0.162772830969 0.15604864568 104% => OK
Paragraph topic coherence SD: 0.107074182881 0.0819641961636 131% => OK
Essay readability:
automated_readability_index: 13.9 13.2329268293 105% => OK
flesch_reading_ease: 51.18 61.2550243902 84% => OK
smog_index: 11.2 6.51609756098 172% => OK
flesch_kincaid_grade: 11.1 10.3012195122 108% => OK
coleman_liau_index: 13.69 11.4140731707 120% => OK
dale_chall_readability_score: 8.58 8.06136585366 106% => OK
difficult_words: 46.0 40.7170731707 113% => OK
linsear_write_formula: 12.0 11.4329268293 105% => OK
gunning_fog: 10.0 10.9970731707 91% => OK
text_standard: 14.0 11.0658536585 127% => OK
What are above readability scores?
---------------------
Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.
Grammar and spelling errors:
Line 5, column 413, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...rast, Vauxhall and Citerizine only spent and 2 million on press advertisements, r...
^^
Transition Words or Phrases used:
furthermore, so, while, in contrast
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 7.0 129% => OK
Auxiliary verbs: 0.0 1.00243902439 0% => OK
Conjunction : 4.0 6.8 59% => More conjunction wanted.
Relative clauses : 4.0 3.15609756098 127% => OK
Pronoun: 6.0 5.60731707317 107% => OK
Preposition: 30.0 33.7804878049 89% => OK
Nominalization: 0.0 3.97073170732 0% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 982.0 965.302439024 102% => OK
No of words: 184.0 196.424390244 94% => More content wanted.
Chars per words: 5.33695652174 4.92477711251 108% => OK
Fourth root words length: 3.68302321012 3.73543355544 99% => OK
Word Length SD: 3.23911219721 2.65546596893 122% => OK
Unique words: 99.0 106.607317073 93% => More unique words wanted.
Unique words percentage: 0.538043478261 0.547539520022 98% => OK
syllable_count: 293.4 283.868780488 103% => OK
avg_syllables_per_word: 1.6 1.45097560976 110% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 1.53170731707 131% => OK
Article: 2.0 4.33902439024 46% => OK
Subordination: 2.0 1.07073170732 187% => OK
Conjunction: 1.0 0.482926829268 207% => Less conjunction wanted as sentence beginning.
Preposition: 8.0 3.36585365854 238% => Less preposition wanted as sentence beginnings.
Performance on sentences:
How many sentences: 9.0 8.94146341463 101% => OK
Sentence length: 20.0 22.4926829268 89% => OK
Sentence length SD: 20.4093902377 43.030603864 47% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 109.111111111 112.824112599 97% => OK
Words per sentence: 20.4444444444 22.9334400587 89% => OK
Discourse Markers: 3.88888888889 5.23603664747 74% => OK
Paragraphs: 4.0 3.83414634146 104% => OK
Language errors: 1.0 1.69756097561 59% => OK
Sentences with positive sentiment : 3.0 3.70975609756 81% => OK
Sentences with negative sentiment : 2.0 1.13902439024 176% => OK
Sentences with neutral sentiment: 4.0 4.09268292683 98% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.187233721268 0.215688989381 87% => OK
Sentence topic coherence: 0.0932130862345 0.103423049105 90% => OK
Sentence topic coherence SD: 0.104961425366 0.0843802449381 124% => OK
Paragraph topic coherence: 0.162772830969 0.15604864568 104% => OK
Paragraph topic coherence SD: 0.107074182881 0.0819641961636 131% => OK
Essay readability:
automated_readability_index: 13.9 13.2329268293 105% => OK
flesch_reading_ease: 51.18 61.2550243902 84% => OK
smog_index: 11.2 6.51609756098 172% => OK
flesch_kincaid_grade: 11.1 10.3012195122 108% => OK
coleman_liau_index: 13.69 11.4140731707 120% => OK
dale_chall_readability_score: 8.58 8.06136585366 106% => OK
difficult_words: 46.0 40.7170731707 113% => OK
linsear_write_formula: 12.0 11.4329268293 105% => OK
gunning_fog: 10.0 10.9970731707 91% => OK
text_standard: 14.0 11.0658536585 127% => OK
What are above readability scores?
---------------------
Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.