In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?
In the modern competitive world, businesses can thrive in the market only by being unique. So, they always try to enforce that products they are bringing, are somewhat exclusive so that attention can be drawn to them. Undoubtedly it works well but at the same time it creates misunderstanding among the customers. Therefore, I believe that it is a negative development overall.
To commence with, there are varieties of products with good quality exist in the market which do not get consumer attention due to lack of marketing. People rely on commercials and advertisements to be acquainted with a product and that actually creates the need for promoting products with as much positivity as possible which includes showing the bright sides of the products, the benefits and lucrative parts of it. But the concern is, “ Are they being honest all the time with their claims?” That makes us think the possible outcome of these kind of publicity stunts.
It is considered by many that the unhealthy competition of manipulating consumers with exaggerated claims can lead to customer deception. People tend to buy products seeing these claims and spend their money uselessly. Often there are cases when they are misled by the manufacturer which in turns can cause health hazards. For example, every juice company now claims purity of their juices but in reality few of them use real fruit pulp to make them. These kind of incidents not only deceive customers but also bring numerous health conditions with them. Therefore, experts are trying to warn everyone about trusting the product claims.
To conclude, in this modern world where every business should be transparent about their goods, they are rather adopting another path to increase the sales. This is certainly not a good practice considering the negative impacts it can have on mass people. Moreover, I think it’s the consumer’s right to know what they are buying with their hard earned money. So current business promotion system is not a positive development at all.
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Grammar and spelling errors:
Line 2, column 541, Rule ID: THIS_NNS[2]
Message: Did you mean 'this kind' or 'these kinds'?
Suggestion: this kind; these kinds
... makes us think the possible outcome of these kind of publicity stunts. It is considered...
^^^^^^^^^^
Line 3, column 452, Rule ID: THIS_NNS[2]
Message: Did you mean 'this kind' or 'These kinds'?
Suggestion: This kind; These kinds
... them use real fruit pulp to make them. These kind of incidents not only deceive customers...
^^^^^^^^^^
Transition Words or Phrases used:
actually, also, but, moreover, so, therefore, well, for example, i think, kind of
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 19.0 13.1623246493 144% => OK
Auxiliary verbs: 7.0 7.85571142285 89% => OK
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 11.0 7.30460921844 151% => OK
Pronoun: 36.0 24.0651302605 150% => Less pronouns wanted
Preposition: 47.0 41.998997996 112% => OK
Nominalization: 8.0 8.3376753507 96% => OK
Performance on vocabulary words:
No of characters: 1705.0 1615.20841683 106% => OK
No of words: 334.0 315.596192385 106% => OK
Chars per words: 5.10479041916 5.12529762239 100% => OK
Fourth root words length: 4.27500489853 4.20363070211 102% => OK
Word Length SD: 2.71231872791 2.80592935109 97% => OK
Unique words: 198.0 176.041082164 112% => OK
Unique words percentage: 0.592814371257 0.561755894193 106% => OK
syllable_count: 522.9 506.74238477 103% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 5.43587174349 129% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 17.0 16.0721442886 106% => OK
Sentence length: 19.0 20.2975951904 94% => OK
Sentence length SD: 46.610957026 49.4020404114 94% => OK
Chars per sentence: 100.294117647 106.682146367 94% => OK
Words per sentence: 19.6470588235 20.7667163134 95% => OK
Discourse Markers: 4.76470588235 7.06120827912 67% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 7.0 3.9879759519 176% => OK
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.186893275407 0.244688304435 76% => OK
Sentence topic coherence: 0.0590770702952 0.084324248473 70% => OK
Sentence topic coherence SD: 0.043483515826 0.0667982634062 65% => OK
Paragraph topic coherence: 0.116135163106 0.151304729494 77% => OK
Paragraph topic coherence SD: 0.0567983882997 0.056905535591 100% => OK
Essay readability:
automated_readability_index: 12.4 13.0946893788 95% => Automated_readability_index is low.
flesch_reading_ease: 52.19 50.2224549098 104% => OK
smog_index: 3.1 7.44779559118 42% => Smog_index is low.
flesch_kincaid_grade: 10.7 11.3001002004 95% => OK
coleman_liau_index: 12.3 12.4159519038 99% => OK
dale_chall_readability_score: 8.5 8.58950901804 99% => OK
difficult_words: 83.0 78.4519038076 106% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 9.6 10.1190380762 95% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.