The following is a memorandum from the business manager of a television station.
The memorandum from the manager states two reasons why restoring the time devoted to weather and local news will help attract more viewers and avoid losing ad revenue. These two factors, however, are limited in scope and further clarification is required on them. Moreover, it is never stated how the number of viewers or the revenue has changed over the period.
First and foremost, it is stated that most of the complaints were about the station's coverage of weather and local news. However, we do not know whether there was an increase or decrease in the number of complaints since the time the decision to prefer national news was taken. If the number of complaints has decreased then it is most likely that there is a small subset of viewers who prefer weather and local news, and meeting their demands will not help the channel become more popular and profitable.
Another reason stated is that current local businesses have cancelled their advertisement during the late-night news program. What about big businesses? What about investment new and upcoming local businesses? If it is the case that big businesses or new local businesses have started running advertisements during the news program then it is good news for the business as this may more than meet the demand of keeping a steady revenue.
No mention is made of positive feedback from viewers or the difference in the number of views from before. What if the news channel has managed to attract more viewers who love watching national news over the local counterpart? this would mean that the plan is working well and the channel may be attracting new viewers from all over the nation and this may help in increasing the news channel's demographic. Moreover, no mention is made of how the revenue has changed over the period. Is the channel even losing any revenue? What if the revenue has increased? answer to these questions is important in judging the conclusion about maintaining the revenue.
Overall, the information provided is not sufficient in aiding the conclusion and it may yet be the case that the plan is working miracles for the company. The vague and limited information about viewer complaints and local businesses pulling away do not bolster the argument as they are intended to.
Post date | Users | Rates | Link to Content |
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2023-09-26 | seoul_milk | 66 | view |
2023-09-18 | manas_0 | 75 | view |
2023-09-15 | Ifthekhar | 53 | view |
2023-09-15 | TANVIR SIDDIKE MOIN | 45 | view |
2023-09-11 | Mithil | 58 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 4.5 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 17 15
No. of Words: 382 350
No. of Characters: 1855 1500
No. of Different Words: 174 200
Fourth Root of Number of Words: 4.421 4.7
Average Word Length: 4.856 4.6
Word Length SD: 2.521 2.4
No. of Words greater than 5 chars: 136 100
No. of Words greater than 6 chars: 109 80
No. of Words greater than 7 chars: 55 40
No. of Words greater than 8 chars: 36 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 22.471 21.0
Sentence Length SD: 12.348 7.5
Use of Discourse Markers (%): 0.588 0.12
Sentence-Text Coherence: 0.348 0.35
Sentence-Para Coherence: 0.598 0.50
Sentence-Sentence Coherence: 0.132 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 77, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'stations'' or 'station's'?
Suggestion: stations'; station's
...t most of the complaints were about the stations coverage of weather and local news. How...
^^^^^^^^
Line 7, column 229, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: This
...tional news over the local counterpart? this would mean that the plan is working wel...
^^^^
Line 7, column 561, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Answer
...nue? What if the revenue has increased? answer to these questions is important in judg...
^^^^^^
Transition Words or Phrases used:
first, however, if, may, moreover, so, then, well
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 19.6327345309 112% => OK
Auxiliary verbs: 7.0 12.9520958084 54% => OK
Conjunction : 19.0 11.1786427146 170% => OK
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 22.0 28.8173652695 76% => OK
Preposition: 39.0 55.5748502994 70% => OK
Nominalization: 9.0 16.3942115768 55% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1900.0 2260.96107784 84% => OK
No of words: 382.0 441.139720559 87% => More content wanted.
Chars per words: 4.97382198953 5.12650576532 97% => OK
Fourth root words length: 4.42095241839 4.56307096286 97% => OK
Word Length SD: 2.58855919164 2.78398813304 93% => OK
Unique words: 175.0 204.123752495 86% => More unique words wanted.
Unique words percentage: 0.458115183246 0.468620217663 98% => OK
syllable_count: 585.9 705.55239521 83% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 3.0 8.76447105788 34% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 19.0 19.7664670659 96% => OK
Sentence length: 20.0 22.8473053892 88% => OK
Sentence length SD: 57.1751452112 57.8364921388 99% => OK
Chars per sentence: 100.0 119.503703932 84% => OK
Words per sentence: 20.1052631579 23.324526521 86% => OK
Discourse Markers: 2.57894736842 5.70786347227 45% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 9.0 8.20758483034 110% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 3.0 4.67664670659 64% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.132584047254 0.218282227539 61% => OK
Sentence topic coherence: 0.0418813473243 0.0743258471296 56% => OK
Sentence topic coherence SD: 0.0467259060924 0.0701772020484 67% => OK
Paragraph topic coherence: 0.0694373154945 0.128457276422 54% => OK
Paragraph topic coherence SD: 0.037396831958 0.0628817314937 59% => OK
Essay readability:
automated_readability_index: 12.0 14.3799401198 83% => Automated_readability_index is low.
flesch_reading_ease: 59.64 48.3550499002 123% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.9 12.197005988 81% => OK
coleman_liau_index: 11.55 12.5979740519 92% => OK
dale_chall_readability_score: 8.18 8.32208582834 98% => OK
difficult_words: 86.0 98.500998004 87% => OK
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 10.0 11.1389221557 90% => OK
text_standard: 10.0 11.9071856287 84% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.