Sponsoring sport is a vast field in commercial advertising today. It is no more considered a non profit business or charity work as it was in the past. Many sport and non sport based businesses are competing each other to get the sponsorship of several popular games and sport stars. Nowadays it is very hard to find any famous game or player without a sponsor. While, large economically sound companies eye on for global sport events, national or school games are covered by medium or small sized businesses with the intention of promoting products or services at international and home community level respectively. It is quite common to see that national players wear Jerseys or sport kits with iconic logos of certain companies at all level of these players' games. Furthermore some companies allocate millions of money on exclusive advertising to maintain their name in the field of business as well as sport, while similar recognition get a sport person when sponsored by many companies at similar time period. However, people have divided among their opinion regarding sponsoring sport and some people argue that it is one of the most effective methods to promote company name and products, while others say it has a risk of irreversible damage to the name of business.
To start with, investing money on sports or sport persons by private enterprises have mutual benefit for all groups. The advantages that company getting include, ability to promote their product to a large number of population, highlighted them away from their competitors and enhancing the company image among public so on. For an example if a company get an opportunity to involve in game like Olympic, they get a chance to display the services of company for almost three fourths of world population and if the product is repeatedly displayed to become a house hold name. Many companies have experienced acceleration of their sales by many folds after sponsoring games which had wider media cover. Therefore companies are able to earn more money compared to the amount they spent. On the other hand sport also getting benefited by receiving adequate money for infrastructure development or well being of players. Younger players are getting feeling of financial security when they notice the fame and money accomplish by their senior star players. These are the most common and significant benefits that either group of sport persons or company can get.
However, there are some disadvantages also can associate with this as any thing in this world is not without risk. One of the major risk is deterioration of the performance of sport that company help. If sport person or sport field that company is supporting do not perform well, some time audience blame to sponsoring group also. In addition, if the sport player is involved in bad behavior like drug abuse, this can affect to brand name too. Another two situations that company money get wasted are when player is get injured or sick and had to leave the sport prematurely or poor media coverage for sports.
In conclusion, sponsoring sport is a well advanced and organized field today. It gives many benefits to companies as well as sports. Drawbacks associated with this field is negligible as they can occur only once in a way. Thus it is the duty of the sport authorities to maintain the quality of the sport to get more attraction by private sector.
- Some companies sponsor sport as a way to advertise themselves Some people think it is good while others think there are disadvantages Discuss both views and give your opinion 68
- Some companies sponsor sport as a way to advertise themselves. Some people think it is good, while others think there are disadvantagesDiscuss both views and give your opinion 64
- In some countries a few people earn extremely high salaries Some people think that this is good for a country while others believe that the government should control salaries and limit the amount people can earn Discuss both views and give your opinion 67
- In some countries a few people earn extremely high salaries Some people think that this is good for a country while others believe that the government should control salaries and limit the amount people can earn Discuss both views and give your opinion 84
- Due to the development and rapid expansion of supermarkets in some countries, many small, local business are unable to compete. Some people think that the closure of local business will bring about the death of local communities. To what extent do you agr 73
Grammar and spelling errors:
Line 1, column 770, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Furthermore,
...es at all level of these players games. Furthermore some companies allocate millions of mon...
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Line 3, column 199, Rule ID: LARGE_NUMBER_OF[1]
Message: Specify a number, remove phrase, or simply use 'many' or 'numerous'
Suggestion: many; numerous
...de, ability to promote their product to a large number of population, highlighted them away from ...
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Line 3, column 702, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Therefore,
...ring games which had wider media cover. Therefore companies are able to earn more money c...
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Line 5, column 71, Rule ID: ANY_BODY[2]
Message: Did you mean 'anything'?
Suggestion: anything
...antages also can associate with this as any thing in this world is not without risk. One ...
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Line 5, column 326, Rule ID: ALSO_SENT_END[1]
Message: 'Also' is not used at the end of the sentence. Use 'as well' instead.
Suggestion: as well
...time audience blame to sponsoring group also. In addition, if the sport player is in...
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Line 7, column 223, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Thus,
...e as they can occur only once in a way. Thus it is the duty of the sport authorities...
^^^^
Transition Words or Phrases used:
also, furthermore, however, if, regarding, so, therefore, thus, well, while, in addition, in conclusion, as well as, to start with, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 23.0 13.1623246493 175% => OK
Auxiliary verbs: 4.0 7.85571142285 51% => OK
Conjunction : 23.0 10.4138276553 221% => Less conjunction wanted
Relative clauses : 11.0 7.30460921844 151% => OK
Pronoun: 32.0 24.0651302605 133% => Less pronouns wanted
Preposition: 80.0 41.998997996 190% => OK
Nominalization: 11.0 8.3376753507 132% => OK
Performance on vocabulary words:
No of characters: 2832.0 1615.20841683 175% => OK
No of words: 569.0 315.596192385 180% => Less content wanted.
Chars per words: 4.97715289982 5.12529762239 97% => OK
Fourth root words length: 4.88402711743 4.20363070211 116% => OK
Word Length SD: 2.68560622792 2.80592935109 96% => OK
Unique words: 276.0 176.041082164 157% => OK
Unique words percentage: 0.485061511424 0.561755894193 86% => More unique words wanted or less content wanted.
syllable_count: 908.1 506.74238477 179% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 25.0 16.0721442886 156% => OK
Sentence length: 22.0 20.2975951904 108% => OK
Sentence length SD: 60.7118308075 49.4020404114 123% => OK
Chars per sentence: 113.28 106.682146367 106% => OK
Words per sentence: 22.76 20.7667163134 110% => OK
Discourse Markers: 5.96 7.06120827912 84% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 6.0 5.01903807615 120% => OK
Sentences with positive sentiment : 15.0 8.67935871743 173% => OK
Sentences with negative sentiment : 6.0 3.9879759519 150% => OK
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.222984926228 0.244688304435 91% => OK
Sentence topic coherence: 0.0709608537465 0.084324248473 84% => OK
Sentence topic coherence SD: 0.0551619957328 0.0667982634062 83% => OK
Paragraph topic coherence: 0.147911593055 0.151304729494 98% => OK
Paragraph topic coherence SD: 0.0571180420342 0.056905535591 100% => OK
Essay readability:
automated_readability_index: 13.4 13.0946893788 102% => OK
flesch_reading_ease: 49.15 50.2224549098 98% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.9 11.3001002004 105% => OK
coleman_liau_index: 11.9 12.4159519038 96% => OK
dale_chall_readability_score: 8.45 8.58950901804 98% => OK
difficult_words: 134.0 78.4519038076 171% => OK
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 10.8 10.1190380762 107% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
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Rates: 67.4157303371 out of 100
Scores by essay e-grader: 6.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.